---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Electricity Cost Tracker"
developer_entity: "Nguyen Toan Le"
bundle_id: "com.toankid.ElectricManage"
app_store_id: "6749335251"
category: "Utilities"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2025-08-09"
report_date: "2026-08-12"
last_verified: "2026-08-12T00:00:00.000Z"
report_version: "1.0"
total_reviews: 0
confidence: "low"
confidence_score: 0.3
data_age_days: 14
momentum_velocity: "zombie"
intelligence_version: 3
tags: ["utilities", "free", "mobile app", "app review", "app analysis", "homeowners", "renters", "looking"]
canonical_url: "https://marlvel.ai/apps/electricity-cost-tracker"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Electricity Cost Tracker Intelligence Report

## TL;DR {#tldr}

- **Category**: Utilities · Free

> **TL;DR:** Electricity Cost Tracker is a utilities app by Nguyen Toan Le, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Electricity Cost Tracker is a utilities app by Nguyen Toan Le.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Utilities |
| **Developer** | Nguyen Toan Le |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.3/1.0) |
| **Data Age** | 14d |

## Metadata & Market Performance
- **Publisher:** Nguyen Toan Le
- **Category:** Utilities
- **Target Audience:** Homeowners and renters looking to monitor appliance energy consumption and reduce monthly utility bills.
- **Platforms:** iOS
- **Version Reviewed:** 1.0
- **Report Date:** 2026-08-12
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.3/1.0)
- **App Store ID (iOS):** 6749335251
- **Bundle ID:** com.toankid.ElectricManage
- **Performance Trend:** Stable
- **Data Window:** Analysis based on signals collected up to 2026-08-12

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Electricity Cost Tracker is a utility app for manual energy consumption monitoring and cost estimation on iOS.
**Why users hire it:** Users hire this app to estimate monthly utility costs without needing smart-meter connectivity or cloud-based data sharing.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Electricity Calculator:** Estimates energy costs across hourly, daily, monthly, and yearly intervals.
  * *User Intent:* Users are motivated by consistent progression and daily incentives.
- **[Standard] Smart Appliance Manager:** Tracks power usage for individual devices added to the user dashboard.
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
- **[Standard] Data Export:** Downloads usage history in CSV format for external analysis.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Electricity Cost Tracker operates as a niche manual utility tool with no active chart presence. The 12-month update gap signals a lack of competitive pressure in the current utility landscape.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** The app is listed as free with no explicit subscription or IAP tiers.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Manual entry model avoids smart-meter privacy barriers

**Growth Levers:**
- Automated utility bill photo-scanning could reduce friction


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The analysis shifted focus from general utility API integration to specific bill-scanning functionality to address high user friction.

**Overall trend**: Stable
**Compared at**: 2026-08-12

### Medium-impact changes
- **[Added] New SWOT items** (swot)
- **[Shifted] Market position narrative** (positioning)
- **[Shifted] Pivot strategy** (features)

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates in 12 months.
- Maintenance mode status confirmed.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 368 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Electricity Cost Tracker is an utilities app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** Electricity Cost Tracker provides a functional manual calculator, but the lack of updates and manual-only entry limits its retention, so the PM should prioritize a pivot to automated bill scanning to remain relevant against connected utility apps.
<!-- speakable-end -->

**Best for:** Homeowners and renters looking to monitor appliance energy consumption and reduce monthly utility bills.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Pivot to automated bill-scanning because manual entry is the primary churn driver → increase session frequency
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The utility tracking market is shifting toward automated, connected hardware integration, leaving manual-entry apps like this one increasingly isolated. Without a pivot to automated data ingestion, the app will continue to lose relevance to tools that offer real-time, zero-friction energy monitoring.

- 🔴 The 12-month development silence indicates the app is in maintenance mode, which prevents it from competing with modern, connected utility trackers.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Stable |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Electricity Cost Tracker** (this app) | N/A/5 | N/A | Nguyen Toan Le |
| [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies |
| [Free VPN by Free VPN .org™](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) | 4.5/5 | Mixed | Free VPN LLC |
| [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.4/5 | Mixed | Fuxin Technology |
| [Potatso](https://marlvel.ai/apps/potatso) | 4.4/5 | n/a | Potatso Lab LTD |
| [Quantumult X](https://marlvel.ai/apps/quantumult-x) | 3.8/5 | N/A | Cross Utility Ltd |

## Company Profile
- **Developer:** Nguyen Toan Le
- **Website:** [https://toankhontech.com](https://toankhontech.com)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/electricity-cost-tracker/id6749335251?uo=4)
- **Dev Site:** [Official Website](https://toankhontech.com)
- **Sources:** Developer website content, About us / company information, App store metadata.

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- [*Free VPN by Free VPN .org™*](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) (Free VPN LLC) · 4.5/5 Rating
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- [*Potatso*](https://marlvel.ai/apps/potatso) (Potatso Lab LTD) · 4.4/5 Rating
- [*Quantumult X*](https://marlvel.ai/apps/quantumult-x) (Cross Utility Ltd) · 3.8/5 Rating
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## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** developer website, company about page, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 14 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/electricity-cost-tracker)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.