---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "FlagPole: American Flag Widget"
developer_entity: "ADAM GRAY WESTERBY"
bundle_id: "com.adamwesterby.FlagPole"
app_store_id: "6780050782"
category: "Utilities"
primary_platform: "ios"
primary_monetization: "Subscription"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-09-02"
report_date: "2026-09-19"
last_verified: "2026-09-19T00:00:00.000Z"
report_version: "1.6"
total_reviews: 1
overall_rating: 5
confidence: "low"
confidence_score: 0.2
data_age_days: 41
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["utilities", "subscription", "mobile app", "app review", "app analysis", "individuals", "interested", "history,"]
canonical_url: "https://marlvel.ai/apps/flagpole-american-flag-widget"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# FlagPole: American Flag Widget Intelligence Report

## TL;DR {#tldr}

- **Category**: Utilities · Subscription
- **Signal**: Rating 5

> **TL;DR:** FlagPole: American Flag Widget is a utilities app by ADAM GRAY WESTERBY, rated 5/5 by 1 users, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** FlagPole: American Flag Widget is a utilities app by ADAM GRAY WESTERBY.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 5/5 (1 review) |
| **Category** | Utilities |
| **Developer** | ADAM GRAY WESTERBY |
| **Pricing** | Subscription |
| **Platforms** | iOS |
| **Confidence** | Low (0.2/1.0) |
| **Data Age** | 41d |

## Metadata & Market Performance
- **Publisher:** ADAM GRAY WESTERBY
- **Category:** Utilities
- **Target Audience:** Individuals interested in U.S. history, flag etiquette, and home screen personalization.
- **Platforms:** iOS
- **Version Reviewed:** 1.6
- **Report Date:** 2026-09-19
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.2/1.0)
- **App Store ID (iOS):** 6780050782
- **Bundle ID:** com.adamwesterby.FlagPole
- **Data Window:** Analysis based on signals collected up to 2026-09-19

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** FlagPole is a home screen widget and almanac app for iOS that provides historical flag designs and U.S. Flag Code etiquette guidance.
**Why users hire it:** The app removes the cognitive friction of tracking federal flag-flying rules and half-staff requirements, serving users who value historical accuracy in their digital displays.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Flag Studio:** Widget customization tool for selecting historical flag variants including 50-star, Betsy Ross, and Star-Spangled Banner designs.
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Differentiator] Flag Almanac:** Calendar tracking for 18 federal flag-flying days with specific U.S. Flag Code guidance for half-staff and full-staff display.
  * *User Intent:* Users want visibility into their own performance and progress.
- **[Standard] Lock Screen Widgets:** Glanceable status indicators for current flag display requirements and upcoming flag-flying dates.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

FlagPole occupies a narrow niche in the Utilities category, relying on historical accuracy to differentiate from generic widget builders. The subscription-gated model targets high-intent users, though the single-purpose utility faces pressure from broader, free calendar and widget alternatives.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** Free trial, Weekly subscription, Yearly subscription
- **Analysis:** Subscription model anchored by a free trial, gating access to the full flag library and almanac features.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Historical accuracy of flag variants provides a defensible barrier against generic widget creators
- Almanac compliance data establishes category authority that generic calendar apps lack

**Growth Levers:**
- Localized historical content for state or municipal flags could expand the addressable audience


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.6, 2 weeks ago):** Added five historical flag widget styles, a redesigned Almanac with flag-day tracking, expanded Flag Code etiquette rules, and a first-launch onboarding tour.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Shipped five historical flag variants.
- Redesigned Almanac with countdown functionality.
- Expanded U.S. Flag Code etiquette rules.

> **Cadence:** 1 total versions · 1 majors in last 6 months · 17 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

FlagPole: American Flag Widget is an utilities app.
It holds a 5/5 rating from 1 review.

<!-- speakable-start -->
> **Bottom Line:** FlagPole succeeds by anchoring its utility in historical compliance rather than mere aesthetics. Transitioning to a hybrid monetization model would unlock the conversion potential currently capped by the subscription-only barrier, allowing the app to scale beyond its core enthusiast base.
<!-- speakable-end -->

**Best for:** Individuals interested in U.S. history, flag etiquette, and home screen personalization.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Introduce a one-time purchase option for the historical library because subscription friction limits conversion for casual users → increase lifetime value
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Stable

FlagPole maintains a stable position by serving a specific enthusiast segment with high-fidelity historical data. Future growth depends on expanding the library beyond federal flags to capture broader interest, as the current subscription model risks hitting a ceiling with casual users.

- 🟢 The latest release expanded the historical flag library, reinforcing the app's core differentiator of historical accuracy.
- ⚪ The app follows a maintenance-mode update cadence, which is sufficient for a static utility but limits long-term growth potential.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 5/5 |
| Total Reviews | 1 |
| Confidence | Low |
| Pricing Model | Subscription |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Outlook | Stable |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **FlagPole: American Flag Widget** (this app) | 5/5 | N/A | ADAM GRAY WESTERBY |
| [Sota Connect: Secure Network](https://marlvel.ai/apps/fi-catconnect-sota) | 4.8/5 | N/A | Cat Connect |
| [V2Box - V2ray Client](https://marlvel.ai/apps/v2box-v2ray-client) | 4.6/5 | n/a | techlaim |
| [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies |
| [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.5/5 | Mixed | Fuxin Technology |
| [Gear Ratio Calculator & RPM](https://marlvel.ai/apps/cog-gear-ratio-calculator) | N/A/5 | N/A | Linh Phan Nhat Khanh |

## Company Profile
- **Developer:** ADAM GRAY WESTERBY
- **Website:** [https://flagpoleapp.com](https://flagpoleapp.com)

## Data Sources & Links
- **App Store ID:** 6780050782
- **Dev Site:** [Official Website](https://flagpoleapp.com)
- **Sources:** Developer website content, App store metadata.

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## Frequently Asked Questions {#faq}

### Is FlagPole worth paying for if I only want to display the current flag?

The free version includes basic functionality, but the subscription is primarily for users who want access to the full historical library and the detailed federal almanac.

### How does FlagPole differ from a standard calendar app?

FlagPole provides specific U.S. Flag Code etiquette, such as half-staff rules for federal holidays, which standard calendar apps do not track.

### Does FlagPole track state-level flag flying rules?

Currently, FlagPole focuses on the 18 federal flag-flying days as defined by the U.S. Flag Code.

### What are free alternatives for displaying the American flag on my phone?

Users can use standard photo widgets or generic widget-builder apps, though these lack the historical accuracy and automated flag-etiquette almanac provided by FlagPole.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 41 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/flagpole-american-flag-widget)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.