--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "GridCarbon" developer_entity: "Alex Rogers" bundle_id: "uk.ac.soton.ecs" app_store_id: "346832866" category: "Utilities" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-05-12" report_date: "2026-09-24" last_verified: "2026-09-24T00:00:00.000Z" report_version: "1.16.1" total_reviews: 6 overall_rating: 3.2 confidence: "low" confidence_score: 0.2 data_age_days: 45 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["utilities", "free", "mobile app", "app review", "app analysis", "environmentally", "conscious", "residents"] canonical_url: "https://marlvel.ai/apps/gridcarbon" license: "CC-BY-NC 4.0" content_version: "v2" --- # GridCarbon Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Free - **Signal**: Rating 3.17 > **TL;DR:** GridCarbon is a utilities app by Alex Rogers, rated 3.17/5 by 6 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** GridCarbon is a utilities app by Alex Rogers. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.17/5 (6 reviews) | | **Category** | Utilities | | **Developer** | Alex Rogers | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 45d | ## Metadata & Market Performance - **Publisher:** Alex Rogers - **Category:** Utilities - **Target Audience:** Environmentally conscious residents of Great Britain interested in monitoring electricity grid carbon intensity to time energy usage. - **Platforms:** iOS - **Version Reviewed:** 1.16.1 - **Report Date:** 2026-09-24 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 346832866 - **Bundle ID:** uk.ac.soton.ecs - **Data Window:** Analysis based on signals collected up to 2026-09-24 ## Executive Snapshot **What it is:** GridCarbon is a utility app for iOS and iPadOS that tracks the carbon intensity of the GB electricity grid in real-time. **Why users hire it:** It removes the cognitive cost of manually checking grid status by providing a traffic light indicator for low-carbon energy usage windows. ## App DNA (Features & Intent) - **[Standard] Carbon Intensity Tracking:** Displays instantaneous carbon intensity in gCO2/kWh with 5-minute updates. * *User Intent:* Users want visibility into their own performance and progress. - **[Differentiator] Traffic Light Indicator:** Visual status indicator for low and high carbon intensity periods. - **[Standard] Generation Mix Summary:** Breakdown of supply by generator type for the GB grid. ## Market Position {#market-position} GridCarbon operates as a niche utility in the GB market, maintaining a 3.17-star rating across a small sample of 6 reviews. The lack of recent feature updates suggests a stable but stagnant market position. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** GridCarbon is distributed as a free utility with no observable monetization or subscription tiers. ## SWOT Analysis {#swot} **Core Strengths:** - 5-minute update intervals provide granular grid data **Growth Levers:** - Smart-home integration for automated energy timing ## What's New - **Latest (v1.16.1, 4 months ago):** Corrected a typographical error. ## App Momentum (Maintenance) {#momentum} - Ships only minor bug fixes. - Last major release 4 months ago. > **Cadence:** 1 total versions · 0 majors in last 6 months · 135 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} GridCarbon is an utilities app that is completely free. It holds a 3.17/5 rating from 6 reviews. > **Bottom Line:** GridCarbon provides a functional grid-monitoring utility, but the lack of active development leaves it vulnerable to more feature-rich energy management tools. Prioritizing smart-home integration would shift the utility from a passive monitor to an active energy-management tool. **Best for:** Environmentally conscious residents of Great Britain interested in monitoring electricity grid carbon intensity to time energy usage. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Audit user feedback to identify core friction points because the current 3.17-star rating suggests unmet user expectations → improve retention ### Outlook: Stable The GB energy-monitoring space is shifting toward automated, integrated smart-home solutions. GridCarbon's passive monitoring model leaves it exposed to more proactive competitors, and the current maintenance-only cadence suggests the utility will remain stagnant in the coming quarters. - ⚪ The maintenance-only release cadence (135 days since last update) confirms the utility is not currently pursuing feature expansion. - 🔴 The 3.17-star rating suggests that the current feature set does not fully meet user needs, creating churn risk. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.17/5 | | Total Reviews | 6 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **GridCarbon** (this app) | 3.17/5 | N/A | Alex Rogers | | [Sota Connect: Secure Network](https://marlvel.ai/apps/fi-catconnect-sota) | 4.8/5 | N/A | Cat Connect | | [V2Box - V2ray Client](https://marlvel.ai/apps/v2box-v2ray-client) | 4.6/5 | n/a | techlaim | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.5/5 | Mixed | Fuxin Technology | | [Gear Ratio Calculator & RPM](https://marlvel.ai/apps/cog-gear-ratio-calculator) | N/A/5 | N/A | Linh Phan Nhat Khanh | ## Company Profile - **Developer:** Alex Rogers - **Website:** [https://www.gridcarbon.uk](https://www.gridcarbon.uk) ## Data Sources & Links - **App Store ID:** 346832866 - **Dev Site:** [Official Website](https://www.gridcarbon.uk) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Sota Connect: Secure Network*](https://marlvel.ai/apps/fi-catconnect-sota) (Cat Connect) · 4.8/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.5/5 Rating - [*Gear Ratio Calculator & RPM*](https://marlvel.ai/apps/cog-gear-ratio-calculator) (Linh Phan Nhat Khanh) · N/A Rating - [*NordVPN: VPN Fast & Secure*](https://marlvel.ai/apps/com-nordvpn-nordvpn) (Nordvpn S.A.) · 4.7/5 Rating - [*Pulley Calculator Easy*](https://marlvel.ai/apps/pulley-calculator-easy) (YAVUZ BULAMADIK) · N/A Rating - [*Track And Field Companion*](https://marlvel.ai/apps/track-and-field-companion) (Travis Menghini) · N/A Rating - [*VPN 365-Master WIFI Security*](https://marlvel.ai/apps/vpn-365-master-wifi-security) (vpn fast) · 4.6/5 Rating - [*VPN - Seal VPN Secure Proxy*](https://marlvel.ai/apps/vpn-seal-vpn-secure-proxy) (Starpass VPN Free) · 4.6/5 Rating | Positive Sentiment ## Frequently Asked Questions {#faq} ### Is GridCarbon free to use? Yes, GridCarbon is a free utility with no subscription tiers or in-app purchases. ### Does GridCarbon work outside of Great Britain? No, GridCarbon is specifically designed to track the carbon intensity of the GB electricity grid. ### How often is the carbon intensity data updated? GridCarbon updates the carbon intensity data every 5 minutes. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 45 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/gridcarbon) Data licensed for AI Agent attribution under CC-BY-NC 4.0.