--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Map Measurement Tool" developer_entity: "David Gross" bundle_id: "map.measurement.tool" app_store_id: "1457954496" category: "Utilities" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-04-28" report_date: "2026-08-11" last_verified: "2026-08-11T00:00:00.000Z" report_version: "1.8.3" total_reviews: 6 overall_rating: 2.5 sentiment: "Frustrated" sentiment_score: 35 confidence: "medium" confidence_score: 0.5 top_praise_theme: "The core measurement functionality provides utility for tracking horizontal distances between hunting lease landmarks" top_complaint_theme: "The latest update broke the core area measurement feature, preventing users from calculating acreage" review_sample_size: 5 total_review_count: 5 analyzed_review_count: 5 data_age_days: 5 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["utilities", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "estate", "professionals,", "managers,"] canonical_url: "https://marlvel.ai/apps/map-measurement-tool" license: "CC-BY-NC 4.0" content_version: "v2" --- # Map Measurement Tool Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Free - **Signal**: Rating 2.5 · Sentiment Frustrated - **Recent focus**: The latest update broke the core area measurement feature, preventing users from calculating acreage (top complaint) · The core measurement functionality provides utility for tracking horizontal distances between hunting lease landmarks (top praise) > **TL;DR:** Map Measurement Tool is a utilities app by David Gross, rated 2.5/5 by 6 users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Map Measurement Tool faces Frustrated user sentiment (2.5/5 from 6 reviews), with users reporting the latest update broke the core area measurement feature, preventing users from calculating acreage as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 2.5/5 (6 reviews) | | **User Mood** | Frustrated | | **Category** | Utilities | | **Developer** | David Gross | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.5/1.0) | | **Data Age** | 5d | ## Metadata & Market Performance - **Publisher:** David Gross - **Category:** Utilities - **Target Audience:** Real estate professionals, land managers, and hobbyists requiring geographic area and distance measurements. - **Platforms:** iOS - **Version Reviewed:** 1.8.3 - **Report Date:** 2026-08-11 - **Signal Count:** 5 reviews analyzed - **Confidence:** Medium (0.5/1.0) - **App Store ID (iOS):** 1457954496 - **Bundle ID:** map.measurement.tool - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-11 ## Executive Snapshot **What it is:** Map Measurement Tool is a utility for iOS that calculates area and perimeter for land plots using Apple Maps data. **Why users hire it:** Users hire this tool to perform quick site measurements for real estate or land management, replacing manual surveying tasks. ## App DNA (Features & Intent) - **[Standard] Geospatial Measurement:** Calculates area and perimeter for user-defined map regions using pin-drop inputs. - **[Differentiator] Circle Mode:** Renders circular geometry for area and circumference calculation. - **[Differentiator] KML Export:** Generates KML files for external viewing in Google Earth. ## Market Position {#market-position} Map Measurement Tool maintains a low-visibility profile in the Utilities category with a 2.5-star rating across 6 total ratings. The lack of monetization and recent stability regressions suggest a maintenance-mode posture rather than an aggressive growth strategy. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is distributed as a free utility with no visible subscription or in-app purchase gates. ## 🔴 User Sentiment (Medium Confidence: 5 of 5 reviews analyzed) {#user-sentiment} - **Overall Rating:** 2.5/5 - **Platform Split:** iOS 2.5/5 (6 ratings) - **Overall Sentiment:** Frustrated ### Top Praises - **The core measurement functionality provides utility for tracking horizontal distances between hunting lease landmarks** ### Top Complaints (Impact Areas) - **The latest update broke the core area measurement feature, preventing users from calculating acreage** ## SWOT Analysis {#swot} **Core Strengths:** - Circle-rendering mode provides specialized geometry calculation unavailable in standard map tools **Growth Levers:** - Adding native file-sharing would address the top user request for collaborative site planning ## Recent Changes (v2 → v3) {#recent-changes} The intelligence report shows a shift toward more urgent stability remediation in the PM action plan and a more critical assessment of the app's lack of monetization and collaborative features. **Overall trend**: Declining **Compared at**: 2026-08-11 ### High-impact changes - **[Shifted] PM Action Items Pivot** (positioning) ### Medium-impact changes - **[Shifted] SWOT Analysis Refinement** (swot) - **[Shifted] Executive Summary Update** (positioning) ## What's New - **Latest (v1.8.3, 3 months ago):** Upgraded search to MKLocalSearch for POI support and added a user-configurable geocoder fallback (Apple/Mapbox). Includes a new internal Debug tab for API response inspection. ## App Momentum (Maintenance) {#momentum} - Upgraded search to MKLocalSearch. - Added configurable geocoder fallback. > **Cadence:** 1 total versions · 1 majors in last 6 months · 104 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Map Measurement Tool is an utilities app that is completely free. It holds a 2.5/5 rating from 6 reviews. > **Bottom Line:** Map Measurement Tool provides niche utility for land management through its circle-rendering mode, but the latest update broke core area calculations and introduced launch crashes, so the PM must prioritize stability to prevent total user churn. **Best for:** Real estate professionals, land managers, and hobbyists requiring geographic area and distance measurements. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Rebuild launch sequence because persistent startup crashes prevent all user interaction → restore baseline accessibility ### Outlook: Declining The outlook for Map Measurement Tool is declining as recent updates have compromised the app's core utility and stability. Without immediate remediation of the launch crashes and measurement regressions, the app will continue to lose its remaining user base to more reliable alternatives. - 🔴 The latest update introduced critical regressions in area measurement, which erodes the primary utility and drives negative sentiment. - 🔴 Persistent launch crashes prevent users from accessing the interface, leading to immediate churn and a low 2.5-star rating. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 2.5/5 | | Total Reviews | 6 | | Sentiment | Frustrated (35/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Map Measurement Tool** (this app) | 2.5/5 | Frustrated | David Gross | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Free VPN by Free VPN .org™](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) | 4.5/5 | Mixed | Free VPN LLC | | [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.4/5 | Mixed | Fuxin Technology | | [Potatso](https://marlvel.ai/apps/potatso) | 4.4/5 | n/a | Potatso Lab LTD | | [Quantumult X](https://marlvel.ai/apps/quantumult-x) | 3.8/5 | N/A | Cross Utility Ltd | ## Company Profile - **Developer:** David Gross - **Website:** [https://davidgrossapps.com](https://davidgrossapps.com) - **Social:** [YouTube](https://www.youtube.com/davidgrossapps) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/map-measurement-tool/id1457954496?uo=4) - **Dev Site:** [Official Website](https://davidgrossapps.com) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Free VPN by Free VPN .org™*](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) (Free VPN LLC) · 4.5/5 Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.4/5 Rating - [*Potatso*](https://marlvel.ai/apps/potatso) (Potatso Lab LTD) · 4.4/5 Rating - [*Quantumult X*](https://marlvel.ai/apps/quantumult-x) (Cross Utility Ltd) · 3.8/5 Rating - [*Sota Connect: Secure Network*](https://marlvel.ai/apps/fi-catconnect-sota) (Cat Connect) · 4.9/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*카톡 분석 - 오픈채팅, 카톡 채팅 분석, 통계, 검색*](https://marlvel.ai/apps/com-liger-katalkanalysispaid) (Park Sung Cheol) · N/A Rating - [*로또 황금번호 생성기*](https://marlvel.ai/apps/lotto-lottogold) (jaehwan lee) · N/A Rating - [*도사폰 (만세력 역학도구)*](https://marlvel.ai/apps/app--656) (Softchaser Company Limited) · 5.0/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.5/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 5 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 5 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/map-measurement-tool) Data licensed for AI Agent attribution under CC-BY-NC 4.0.