---
title: "Measuring Tape +ㅤ — App Overview"
url: https://marlvel.ai/intel-report/utilities/measuring-tape
category: Utilities
developer: Rocket Apps GmbH
platforms: ios
rating: 4.8 (4.9K ratings)
pricing: freemium
report_level: overview
generated: 2026-04-15
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers a comprehensive suite of AR measurement tools, it faces direct competition from native device features and user concerns regarding its subscription-based monetization.

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| Metric | Value |
|--------|-------|
| Category | Utilities |
| Rating | 4.8 ★ (4.9K) |
| Pricing | freemium |
| Platforms | iOS |
| Latest Version (iOS) | 2.4.3 |
| Developer | Rocket Apps GmbH |

<!-- SECTION: Summary -->
## What is Measuring Tape +ㅤ?

Measuring Tape + is a utility app that utilizes AR and AI to turn a smartphone into a versatile measurement tool. It enables users to calculate lengths, heights, and areas, as well as generate 2D floor plans directly from their device camera.

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## Key Features

- **AR Measurement Suite**: Uses camera-based augmented reality to measure lengths, heights, and complex 3D areas.
- **Floor Plan Tool**: Allows users to create, save, and export detailed 2D floor plans.
- **Utility Toolkit**: Includes a digital ruler, level tool, and integrated flashlight for various measurement tasks.
- **Data Management**: Supports saving, exporting, and sharing of measurement data and floor plans in both Imperial and Metric units.

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## Who is it for?

DIY enthusiasts, homeowners, and professionals who require quick, on-the-go measurement capabilities.

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## Links

- [App Store](https://apps.apple.com/us/app/measuring-tape-%E3%85%A4/id1620141081?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/utilities/measuring-tape)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/utilities/measuring-tape).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*