--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Meter | متر" developer_entity: "EasyCode.co" bundle_id: "MubarakAlseif.QYas" app_store_id: "1441526488" category: "Utilities" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-02-28" report_date: "2026-07-30" last_verified: "2026-07-30T00:00:00.000Z" report_version: "4.0" total_reviews: 127 overall_rating: 4.3 sentiment: "Mixed" sentiment_score: 70 confidence: "high" confidence_score: 0.9 top_praise_theme: "Convenience of all-in-one utility suite" top_complaint_theme: "AR engine stability issues" review_sample_size: 127 data_age_days: 62 momentum_velocity: "maintenance" intelligence_version: 5 nemesis: "Ruler Pro - Tape Measure AR" competitor_count: 7 tags: ["utilities", "subscription", "mixed sentiment", "mobile app", "app review", "app analysis", "casual", "users", "enthusiasts"] canonical_url: "https://marlvel.ai/apps/meter" license: "CC-BY-NC 4.0" content_version: "v2" --- # Meter | متر Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Subscription - **Signal**: Rating 4.35 · Sentiment Mixed - **Recent focus**: AR engine stability issues (top complaint) · Convenience of all-in-one utility suite (top praise) > **TL;DR:** Meter | متر is a utilities app by EasyCode.co, rated 4.35/5 by 127 users, with Mixed user sentiment (70/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Meter | متر shows Mixed sentiment (4.35/5 from 127 reviews) - users praise convenience of all-in-one utility suite but report issues with ar engine stability issues. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.35/5 (127 reviews) | | **User Mood** | Mixed | | **Category** | Utilities | | **Developer** | EasyCode.co | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | High (0.9/1.0) | | **Data Age** | 62d | ## Metadata & Market Performance - **Publisher:** EasyCode.co - **Category:** Utilities - **Target Audience:** Casual users and DIY enthusiasts requiring quick, AR-based spatial measurements on mobile devices. - **Platforms:** iOS - **Version Reviewed:** 4.0 - **Report Date:** 2026-07-30 - **Signal Count:** 127 reviews analyzed - **Confidence:** High (0.9/1.0) - **App Store ID (iOS):** 1441526488 - **Bundle ID:** MubarakAlseif.QYas - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-07-30 ## Executive Snapshot **What it is:** Meter | متر is an AR-based utility suite for iOS that provides measurement, leveling, and spatial planning tools for DIY users. **Why users hire it:** Users choose this app to consolidate multiple physical tools into a single digital interface, removing the friction of carrying separate devices for basic home-improvement tasks. ## App DNA (Features & Intent) - **[Standard] AR Measurement:** Uses camera to calculate real-world dimensions of objects - **[Differentiator] 3D Room Plan:** Generates spatial layouts of rooms using AR data - **[Differentiator] Height Measurement:** Calculates vertical height of subjects via camera input ## Market Position {#market-position} Meter | متر holds a 4.35-star rating across 127 reviews, positioning it as a mid-tier utility in the crowded AR measurement space. The reliance on a broad, bundled feature set rather than specialized precision limits its appeal to casual users over professional trade tools. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free tier with ads, Premium tier (monthly/yearly subscription) - **Analysis:** Freemium model gates advanced utilities like 3D room planning and height measurement behind a recurring subscription. ## 🟡 User Sentiment (High Confidence: 127 reviews) {#user-sentiment} - **Overall Rating:** 4.35/5 - **Platform Split:** iOS 4.3/5 (127 ratings) - **Overall Sentiment:** Mixed ### Top Praises - **Convenience of all-in-one utility suite** ### Top Complaints (Impact Areas) - **AR engine stability issues** ## SWOT Analysis {#swot} **Core Strengths:** - Bundled utility suite creates a convenient all-in-one toolbox **Growth Levers:** - Localized pricing could capture users in markets where specialized rivals charge higher premiums ## Recent Changes (v4 → v5) {#recent-changes} The addition of height measurement to the premium tier marks the only functional expansion, while the app continues to operate in a maintenance-heavy state with persistent AR engine stability issues. **Overall trend**: Mixed **Compared at**: 2026-07-30 ### High-impact changes - **[Added] Height Measurement Feature** (features) ### Medium-impact changes - **[] Localized Pricing Opportunity** (swot) - **[] Executive Summary Tone** (positioning) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Meter | متر vs Ruler Pro - Tape Measure AR - **[Ruler Pro - Tape Measure AR](https://marlvel.ai/apps/ruler-pro-tape-measure-ar)** by Vladislav Kovalski: This app directly competes by offering an AR-based measurement suite that mirrors the core utility of this app's ruler and survey tools. - **Key differences:** - Offers a dedicated bubble level tool which provides superior utility for construction-focused users compared to target's general ruler. - Utilizes specialized touch-mode interaction for precise AR point placement that feels more intuitive than standard screen-based measurement. - Maintains a higher user rating through a more focused, singular utility approach rather than bundling disparate tools. ### Peers (What They Do Better) - **[Pocket Laser Level 360](https://marlvel.ai/apps/pocket-laser-level-360)** by Nikita Chizhov: This app competes for the same utility-focused user base by providing specialized leveling and alignment tools that complement general measurement tasks. - Features a dedicated laser leveling mode that provides professional-grade visual alignment capabilities missing from this app. - Includes an integrated protractor mode for angle measurement, offering more technical depth for DIY and construction projects. - **[Bubble Level®](https://marlvel.ai/apps/bubble-level)** by Tripti Kumari: This app serves as a direct alternative for users seeking precision leveling tools, which is a key sub-segment of this app's utility audience. - Provides specialized multi-orientation leveling that offers higher precision than generic measurement tools found in this app. - Focuses exclusively on calibration and leveling, resulting in a more refined and accurate experience for specific trade tasks. - **[Square meters calculator](https://marlvel.ai/apps/square-meters-calculator)** by Webtoweb: This app overlaps with this app's 'Square Area Tool' and serves users primarily interested in quick area and volume calculations. - Boasts a massive user base and high review volume, establishing it as the go-to utility for area-specific calculations. - Includes advanced price estimation features that allow users to calculate material costs directly from their area measurements. - **[Bubble Level for iPhone](https://marlvel.ai/apps/com-lemondoo-bubblelevel)** by Lemondo Apps LLc: This is a high-scale utility app that competes for the same 'toolbox' user demographic, offering a wider range of hardware-integrated features. - Leverages significant scale and frequent updates to maintain a highly polished, reliable toolset for diverse measurement needs. - Includes unique hardware-adjacent features like metal detection that significantly expand the app's utility beyond standard measurement. ### New Kids on the Block (What's Innovative) - **[iCoin: Snap Coin Identifier](https://marlvel.ai/apps/icoin-snap-coin-identifier)** by BerthX: While in a different category, this app competes for the same 'utility-seeking' user who values AI-driven identification and scanning tools. - Utilizes advanced AI image recognition to provide instant identification and market value data for physical objects. - **[MTG Card Scanner - MC9](https://marlvel.ai/apps/mtg-card-scanner-mc9)** by Pista Devi: This newcomer represents a shift toward AI-powered scanning utilities, which could influence user expectations for this app's measurement tools. - Implements AI-based grading and scanning technology that sets a new standard for precision in object identification apps. ## What's New - **Latest (v1.0.2, 7 years ago):** General performance and stability improvements. ## App Momentum (Maintenance) {#momentum} - Ships minor stability and UI updates. - Added height measurement to premium tier. > **Cadence:** 10 total versions · 0 majors in last 6 months · 151 days since last update · 245 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Meter | متر is an utilities app. It holds a 4.35/5 rating from 127 reviews. > **Bottom Line:** Meter | متر must pivot its engineering focus toward AR engine stability to defend its position against higher-rated rivals. Improving measurement reliability would unlock higher conversion rates for the professional subscription tier, which currently suffers from performance-related churn. **Best for:** Casual users and DIY enthusiasts requiring quick, AR-based spatial measurements on mobile devices. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Rebuild AR engine stability because user reviews flag measurement inconsistencies as the top frustration → improve retention ### Feature Gaps vs Competitors - Dedicated bubble level tool (available in Ruler Pro but absent here) ### Outlook: Mixed The AR measurement market is consolidating around high-precision, singular-utility apps that offer better reliability than bundled suites. Meter | متر remains exposed to churn unless it stabilizes its core engine, as users increasingly migrate to rivals that prioritize technical accuracy over breadth of features. - 🔴 AR engine inconsistencies in the latest version erode the daily active habit, which compounds the rating drag already visible on the platform. - 🟢 The addition of height measurement to the premium tier provides a new conversion lever for users who have outgrown basic ruler tools. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.35/5 | | Total Reviews | 127 | | Sentiment | Mixed (70/100) | | Confidence | High | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Meter | متر** (this app) | 4.35/5 | Mixed | EasyCode.co | | [Bubble Level for iPhone](https://marlvel.ai/apps/com-lemondoo-bubblelevel) | 4.7/5 | N/A | Lemondo Apps LLc | | [Bubble Level®](https://marlvel.ai/apps/bubble-level) | 4.4/5 | N/A | Tripti Kumari | | [Ruler Pro - Tape Measure AR](https://marlvel.ai/apps/ruler-pro-tape-measure-ar) | 4.7/5 | N/A | Vladislav Kovalski | | [Pocket Laser Level 360](https://marlvel.ai/apps/pocket-laser-level-360) | 4.6/5 | N/A | Nikita Chizhov | | [iCoin: Snap Coin Identifier](https://marlvel.ai/apps/icoin-snap-coin-identifier) | N/A/5 | N/A | BerthX | ## Company Profile - **Developer:** EasyCode.co - **Website:** [https://easycode.co](https://easycode.co) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/meter-%D9%85%D8%AA%D8%B1/id1441526488?uo=4) - **Dev Site:** [Official Website](https://easycode.co) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Bubble Level for iPhone*](https://marlvel.ai/apps/com-lemondoo-bubblelevel) (Lemondo Apps LLc) · 4.7/5 Rating - [*Bubble Level®*](https://marlvel.ai/apps/bubble-level) (Tripti Kumari) · 4.4/5 Rating - [*Ruler Pro - Tape Measure AR*](https://marlvel.ai/apps/ruler-pro-tape-measure-ar) (Vladislav Kovalski) · 4.7/5 Rating - [*Pocket Laser Level 360*](https://marlvel.ai/apps/pocket-laser-level-360) (Nikita Chizhov) · 4.6/5 Rating - [*iCoin: Snap Coin Identifier*](https://marlvel.ai/apps/icoin-snap-coin-identifier) (BerthX) · N/A Rating - [*MTG Card Scanner - MC9*](https://marlvel.ai/apps/mtg-card-scanner-mc9) (Pista Devi) · N/A Rating - [*Square meters calculator*](https://marlvel.ai/apps/square-meters-calculator) (Webtoweb) · 4.3/5 Rating | Positive Sentiment - [*Free VPN by Free VPN .org™*](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) (Free VPN LLC) · 4.5/5 Rating - [*Potatso*](https://marlvel.ai/apps/potatso) (Potatso Lab LTD) · 4.4/5 Rating - [*Quantumult X*](https://marlvel.ai/apps/quantumult-x) (Cross Utility Ltd) · 3.8/5 Rating ## Frequently Asked Questions {#faq} ### Is Meter | متر accurate enough for professional construction work? Reviews indicate that while the app is convenient for casual DIY tasks, users report inconsistencies in measurement accuracy, making it less suitable for professional-grade construction projects requiring high precision. ### How does Meter | متر compare to Ruler Pro? Ruler Pro focuses on specialized AR measurement with higher user satisfaction scores, whereas Meter | متر offers a broader suite of utility tools like flashlights and unit conversion in one package. ### Does Meter | متر have intrusive ads? The app uses a freemium model with ads in the free tier, which can be removed by subscribing to the Professional Package. ### What is a free alternative to Meter | متر for area calculations? Users interested primarily in area calculations often use Square meters calculator, which provides specialized tools for area and volume without the broader AR suite. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.9/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 127 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 62 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/meter) Data licensed for AI Agent attribution under CC-BY-NC 4.0.