--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Record Tracker" developer_entity: "Santol Studios" bundle_id: "com.santolstudios.recordtracker-ss" app_store_id: "1585770440" category: "Utilities" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-06" report_date: "2026-09-13" last_verified: "2026-09-13T00:00:00.000Z" report_version: "1.5" total_reviews: 13 overall_rating: 4.8 confidence: "low" confidence_score: 0.2 data_age_days: 62 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["utilities", "free", "mobile app", "app review", "app analysis", "individuals", "seeking", "simple,"] canonical_url: "https://marlvel.ai/apps/record-tracker" license: "CC-BY-NC 4.0" content_version: "v2" --- # Record Tracker Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Free - **Signal**: Rating 4.85 > **TL;DR:** Record Tracker is a utilities app by Santol Studios, rated 4.85/5 by 13 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Record Tracker is a utilities app by Santol Studios. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.85/5 (13 reviews) | | **Category** | Utilities | | **Developer** | Santol Studios | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 62d | ## Metadata & Market Performance - **Publisher:** Santol Studios - **Category:** Utilities - **Target Audience:** Individuals seeking a simple, customizable tool for tracking daily habits or activity outcomes. - **Platforms:** iOS - **Version Reviewed:** 1.5 - **Report Date:** 2026-09-13 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 1585770440 - **Bundle ID:** com.santolstudios.recordtracker-ss - **Data Window:** Analysis based on signals collected up to 2026-09-13 ## Executive Snapshot **What it is:** Record Tracker is a customizable logging utility for tracking daily habits and activity outcomes on iOS. **Why users hire it:** It removes the cognitive friction of rigid, pre-set tracking templates by allowing users to define their own result options and icons. ## App DNA (Features & Intent) - **[Standard] Customizable Record Fields:** Users define specific titles, result options, and icons for each activity log, increasing the likelihood of daily logging. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Differentiator] Lefty Mode:** UI layout adjustment for left-handed accessibility, reducing friction in daily interaction. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Basic] Theme Customization:** Visual styling options for the interface. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} Record Tracker occupies a niche, free-tier position in the Utilities category with a 4.8-star rating across 13 reviews. The absence of monetization or frequent updates signals a developer focus on utility maintenance rather than aggressive market expansion. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** Record Tracker is currently offered as a free utility with no visible in-app purchases or subscription gates. ## SWOT Analysis {#swot} **Core Strengths:** - Customizable fields enable personalized tracking workflows - Lefty mode reduces interaction friction for left-handed users **Growth Levers:** - Data-export functionality would increase utility value ## What's New - **Latest (v1.5, 6 months ago):** Maintenance release addressing minor bugs. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes at 6-month cadence. - Maintains maintenance-only release velocity. > **Cadence:** 1 total versions · 0 majors in last 6 months · 190 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Record Tracker is an utilities app that is completely free. It holds a 4.85/5 rating from 13 reviews. > **Bottom Line:** Record Tracker serves a stable user base through its customizable logging structure, but the current maintenance-only cadence risks long-term relevance. Adding data-export functionality would unlock higher utility value and address the primary limitation of its current offline-only architecture. **Best for:** Individuals seeking a simple, customizable tool for tracking daily habits or activity outcomes. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship data-export functionality because it is a standard utility requirement → increase user retention ### Outlook: Stable Users report: The utility market is consolidating around apps that offer both high customization and data portability. Record Tracker remains stable but exposed, as the lack of active development prevents it from addressing the data-loss concerns inherent in its offline-only design. - ⚪ The six-month release cadence indicates a maintenance-only posture, which limits the app's ability to compete with more active category entrants. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.85/5 | | Total Reviews | 13 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Record Tracker** (this app) | 4.85/5 | N/A | Santol Studios | | [Sota Connect: Secure Network](https://marlvel.ai/apps/fi-catconnect-sota) | 4.8/5 | N/A | Cat Connect | | [V2Box - V2ray Client](https://marlvel.ai/apps/v2box-v2ray-client) | 4.6/5 | n/a | techlaim | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Free VPN by Free VPN .org™](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) | 4.5/5 | Mixed | Free VPN LLC | | [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.5/5 | Mixed | Fuxin Technology | ## Company Profile - **Developer:** Santol Studios - **Website:** [https://www.santolstudios.com/applications](https://www.santolstudios.com/applications) ## Data Sources & Links - **App Store ID:** 1585770440 - **Dev Site:** [Official Website](https://www.santolstudios.com/applications) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Sota Connect: Secure Network*](https://marlvel.ai/apps/fi-catconnect-sota) (Cat Connect) · 4.8/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Free VPN by Free VPN .org™*](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) (Free VPN LLC) · 4.5/5 Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.5/5 Rating - [*Potatso*](https://marlvel.ai/apps/potatso) (Potatso Lab LTD) · 4.4/5 Rating - [*Quantumult X*](https://marlvel.ai/apps/quantumult-x) (Cross Utility Ltd) · 3.8/5 Rating - [*VPN 365-Master WIFI Security*](https://marlvel.ai/apps/vpn-365-master-wifi-security) (vpn fast) · 4.6/5 Rating - [*카톡 분석 - 오픈채팅, 카톡 채팅 분석, 통계, 검색*](https://marlvel.ai/apps/com-liger-katalkanalysispaid) (Park Sung Cheol) · N/A Rating - [*로또 황금번호 생성기*](https://marlvel.ai/apps/lotto-lottogold) (jaehwan lee) · N/A Rating ## Frequently Asked Questions {#faq} ### Is Record Tracker free to use? Yes, Record Tracker is currently offered as a free utility with no in-app purchases or subscription gates. ### Does Record Tracker support cloud syncing? No, Record Tracker is an offline-first utility and does not currently support cloud syncing or data backup. ### Is Record Tracker suitable for left-handed users? Yes, Record Tracker includes a specific 'Lefty Mode' that adjusts the UI layout to improve accessibility for left-handed users. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 62 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/record-tracker) Data licensed for AI Agent attribution under CC-BY-NC 4.0.