--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Scanner QR Code & Barcode" developer_entity: "GIA QUANG PHAT JOINT STOCK COMPANY" bundle_id: "com.ql.scan.secure.qrcode" app_store_id: "1604856705" category: "Utilities" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2024-09-19" report_date: "2026-07-03" last_verified: "2026-07-03T00:00:00.000Z" report_version: "1.7" total_reviews: 35 overall_rating: 4.7 sentiment: "Frustrated" sentiment_score: 30 confidence: "low" confidence_score: 0.3 top_praise_theme: "Basic utility functionality provides a functional starting point for new users" top_complaint_theme: "Image capture failure during document scanning creates significant friction for new users" review_sample_size: 2 total_review_count: 2 analyzed_review_count: 2 data_age_days: 44 momentum_velocity: "zombie" intelligence_version: 3 nemesis: "NFC Tools & RFID Scanner" competitor_count: 11 tags: ["utilities", "freemium", "frustrated sentiment", "mobile app", "app review", "app analysis", "users", "requiring", "mobile"] canonical_url: "https://marlvel.ai/apps/scanner-qr-code-barcode" license: "CC-BY-NC 4.0" content_version: "v2" --- # Scanner QR Code & Barcode Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Freemium - **Signal**: Rating 4.74 · Sentiment Frustrated - **Recent focus**: Image capture failure during document scanning creates significant friction for new users (top complaint) · Basic utility functionality provides a functional starting point for new users (top praise) > **TL;DR:** Scanner QR Code & Barcode is a utilities app by GIA QUANG PHAT JOINT STOCK COMPANY, rated 4.74/5 by 35 users, with Frustrated user sentiment (30/100), available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Scanner QR Code & Barcode faces Frustrated user sentiment (4.74/5 from 35 reviews), with image capture failure during document scanning creates significant friction for new users as the primary user concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.74/5 (35 reviews) | | **User Mood** | Frustrated | | **Category** | Utilities | | **Developer** | GIA QUANG PHAT JOINT STOCK COMPANY | | **Pricing** | Freemium | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 44d | ## Metadata & Market Performance - **Publisher:** GIA QUANG PHAT JOINT STOCK COMPANY - **Category:** Utilities - **Target Audience:** Users requiring a mobile utility for scanning, creating, and securing QR codes and digitizing physical documents. - **Platforms:** iOS - **Version Reviewed:** 1.7 - **Report Date:** 2026-07-03 - **Signal Count:** 2 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 1604856705 - **Bundle ID:** com.ql.scan.secure.qrcode - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-07-03 ## Executive Snapshot **What it is:** Scanner QR Code & Barcode is a utility app for iOS that enables QR/barcode scanning, encrypted code generation, and document digitization. **Why users hire it:** Users hire this app to secure sensitive information via encrypted QR codes and to consolidate physical document storage into a single mobile interface. ## App DNA (Features & Intent) - **[Differentiator] Encrypted QR Generation:** Creates QR codes protected by a secret encryption key; restricts advanced security features to paid subscribers. * *User Intent:* Users prioritize data protection and trust in the platform. - **[Standard] Automatic Scan Detection:** Processes QR codes and barcodes without manual button interaction; increases daily scan volume and ad-impression inventory. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Document Scanning:** Captures and organizes physical documents into digital folders; increases session duration and ad-inventory. ## Market Position {#market-position} The app competes in the Utilities space with a 4.7-star rating. Its reliance on basic scanning features without the hardware-level integration of rivals like NFC Tools limits its ability to capture power users. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free tier with ad support, Subscription-based premium tier - **Analysis:** Freemium model utilizes a free trial period to gate advanced features and remove usage friction. ## 🔴 User Sentiment (Low Confidence: 2 of 2 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.74/5 - **Platform Split:** iOS 4.7/5 (35 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.74/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **Basic utility functionality provides a functional starting point for new users** ### Top Complaints (Impact Areas) - **Image capture failure during document scanning creates significant friction for new users** ## SWOT Analysis {#swot} **Core Strengths:** - Encrypted QR generation functions as a privacy-focused B2B distribution barrier **Growth Levers:** - Enterprise-grade offline validation could capture the event-tracking market segment ## Recent Changes (v2 → v3) {#recent-changes} The app's competitive assessment shifted from a focus on general utility to a targeted critique of its inability to compete with hardware-integrated rivals, with a new emphasis on B2B enterprise opportunities. **Overall trend**: Mixed **Compared at**: 2026-07-03 ### High-impact changes - **[Shifted] SWOT Analysis Refinement** (swot) - **[Shifted] Strategic Outlook** (positioning) ### Medium-impact changes - **[Shifted] PM Action Item Prioritization** (positioning) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Scanner QR Code & Barcode vs NFC Tools & RFID Scanner - **[NFC Tools & RFID Scanner](https://marlvel.ai/apps/nfc-tools-rfid-scanner)** by ADAPPS SOFTWARE: This app dominates the utility space by expanding beyond simple QR scanning into advanced hardware-level interactions like NFC and RFID tag management. - **Key differences:** - Offers advanced hardware-level utility like NFC tag cloning and Bluetooth finding, far exceeding basic QR scanning. - Provides deep task automation and webhook integration, turning the app into a powerful productivity workflow tool. - Maintains a massive user base and high update frequency, creating a significant barrier to entry for newcomers. ### Contenders (Strong Challengers) - **[Яндекс Билеты: сканер](https://marlvel.ai/apps/yandeks-bilety-skaner)** by Direct Cursus Computer Systems Trading: This app targets the business-to-business utility sector, competing for users who require high-volume, reliable barcode validation. - Supports offline validation, ensuring business operations continue even without a stable internet connection for the scanner. - Includes enterprise-grade features like employee role management and real-time statistics for event or inventory tracking. - **[CertiEye](https://marlvel.ai/apps/certieye)** by Infotoo International Limited: CertiEye competes by positioning itself as a specialized authentication tool, overlapping with this app's security-focused QR features. - Specializes in authentication-grade scanning, providing a higher level of trust for verifying product or document legitimacy. - Utilizes a 'Super QR' format that likely offers higher data density and security than standard QR implementations. - **[QR Code Scanner Tool](https://marlvel.ai/apps/qr-code-scanner-tool)** by IGEARS TECHNOLOGY LTD: A legacy competitor that occupies the same utility category, though it currently suffers from a lack of recent development. - Features a dedicated scan history module that allows users to track and revisit previous code interactions. - Includes advanced image processing capabilities that may handle degraded or low-quality QR codes more effectively. - **[Scan QR Code -](https://marlvel.ai/apps/com-nm-qr-genius)** by Netsis Mobile FZCO: This app directly competes for the same utility-focused audience by offering a similar suite of scanning and generation features. - Provides multi-source input capabilities that allow for more flexible scanning workflows than this app. - Includes integrated product insights, offering immediate value-add for retail shoppers beyond simple code decoding. ### Peers (What They Do Better) - **[QR Creator: Scan & Make QRCode](https://marlvel.ai/apps/qr-creator-scan-make-qrcode)** by Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.: This app serves the same productivity-focused audience, offering automation features that extend the utility of QR codes. - Includes pre-built templates for WiFi setup and communication automation, simplifying common user tasks significantly. - Focuses on marketing utility by providing specific tools for website promotion and text encoding workflows. - **[Simple QR Code Generator](https://marlvel.ai/apps/simple-qr-code-generator)** by Sebastian Fox: A peer app that emphasizes a minimalist, privacy-first approach to QR code generation and management. - Built on a privacy-first architecture that ensures user data is handled locally without unnecessary cloud tracking. - Maintains a clean, focused history tracking feature that prioritizes user data organization over complex scanning tools. - **[CortexWedge](https://marlvel.ai/apps/cortexwedge)** by Code Corp: CortexWedge competes in the business utility space by offering specialized decoding algorithms for professional scanning needs. - Integrates as a keyboard extension, allowing any app to benefit from its high-performance scanning capabilities. - Uses a patented decoding algorithm that provides superior accuracy for difficult or damaged barcode scanning scenarios. - **[QR Code Generator and Scanner‎](https://marlvel.ai/apps/qr-code-generator-and-scanner)** by Sarmite Balodis: This app is a direct peer, focusing on the dual functionality of creating and scanning codes for general utility users. - Offers extensive visual customization for generated QR codes, allowing users to brand their output effectively. - Provides an integrated editing suite that lets users modify existing QR code data without regenerating them. ### New Kids on the Block (What's Innovative) - **[Cleaner for Photos](https://marlvel.ai/apps/cleaner-for-photos)** by Mike Opper: While primarily a photo utility, its duplicate scanning feature overlaps with this app's image-based QR scanning functionality. - Utilizes on-device processing to scan and clean duplicate photos, emphasizing privacy and speed for storage management. - **[App Clip Codes Studio](https://marlvel.ai/apps/io-startway-app-clip-codes-studio)** by ChakMing Wong: A new entrant focusing on the specialized niche of App Clip code design, challenging this app's broader QR utility. - Offers specialized tools for styling and customizing App Clip codes with live preview and export functionality. ## What's New - **Latest (v1.7, 1 years ago):** General bug fixes and performance improvements. ## App Momentum (Zombie) {#momentum} - Maintains stable 4.7-star rating baseline. - Quiet 4 months — bug fixes only. > **Cadence:** 1 total versions · 0 majors in last 6 months · 652 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Scanner QR Code & Barcode is a utilities app that is free with in-app purchases. With a 4.74/5 rating from 35 reviews, it draws more critical themes in recent reviews than its store average suggests. > **Bottom Line:** Scanner QR Code & Barcode secures a niche with encrypted generation, but its document scanning utility is failing due to interface friction. The PM must prioritize scanning stability over new features to prevent churn, as the current UX prevents users from reaching the premium-gated security tier. **Best for:** Users requiring a mobile utility for scanning, creating, and securing QR codes and digitizing physical documents. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Pivot the document scanning workflow because interface friction is the #1 churn risk → improve new-user retention ### Feature Gaps vs Competitors - Offline barcode validation (available in Yandex Tickets but missing here) ### Outlook: Mixed The utility market is consolidating around tools that offer deeper hardware integration, leaving simple scanners exposed. Unless the app resolves its document capture friction, it will continue to lose the casual-user funnel to more stable, specialized competitors. - 🔴 Document scanning failures in the latest release erode the daily active habit, which compounds the rating drag already visible on the platform. - ⚪ Recent updates focused on stability, no feature expansion, leaving the app exposed to rivals with faster live-ops cadences. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.74/5 | | Total Reviews | 35 | | Sentiment | Frustrated (30/100) | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Scanner QR Code & Barcode** (this app) | 4.74/5 | Frustrated | GIA QUANG PHAT JOINT STOCK COMPANY | | [CortexWedge](https://marlvel.ai/apps/cortexwedge) | 3.5/5 | N/A | Code Corp | | [QR Code Generator and Scanner‎](https://marlvel.ai/apps/qr-code-generator-and-scanner) | 4.4/5 | N/A | Sarmite Balodis | | [QR Code Scanner Tool](https://marlvel.ai/apps/qr-code-scanner-tool) | 1.0/5 | N/A | IGEARS TECHNOLOGY LTD | | [QR Creator: Scan & Make QRCode](https://marlvel.ai/apps/qr-creator-scan-make-qrcode) | 4.7/5 | N/A | Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA. | | [CertiEye](https://marlvel.ai/apps/certieye) | 3.8/5 | n/a | Infotoo International Limited | ## Company Profile - **Developer:** GIA QUANG PHAT JOINT STOCK COMPANY ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/scanner-qr-code-barcode/id1604856705?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*CortexWedge*](https://marlvel.ai/apps/cortexwedge) (Code Corp) · 3.5/5 Rating - [*QR Code Generator and Scanner‎*](https://marlvel.ai/apps/qr-code-generator-and-scanner) (Sarmite Balodis) · 4.4/5 Rating - [*QR Code Scanner Tool*](https://marlvel.ai/apps/qr-code-scanner-tool) (IGEARS TECHNOLOGY LTD) · 1.0/5 Rating - [*QR Creator: Scan & Make QRCode*](https://marlvel.ai/apps/qr-creator-scan-make-qrcode) (Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.) · 4.7/5 Rating - [*CertiEye*](https://marlvel.ai/apps/certieye) (Infotoo International Limited) · 3.8/5 Rating - [*Simple QR Code Generator*](https://marlvel.ai/apps/simple-qr-code-generator) (Sebastian Fox) · 5.0/5 Rating | Excellent Sentiment - [*NFC Tools & RFID Scanner*](https://marlvel.ai/apps/nfc-tools-rfid-scanner) (ADAPPS SOFTWARE) · 4.4/5 Rating - [*Яндекс Билеты: сканер*](https://marlvel.ai/apps/yandeks-bilety-skaner) (Direct Cursus Computer Systems Trading) · 3.5/5 Rating - [*Cleaner for Photos*](https://marlvel.ai/apps/cleaner-for-photos) (Mike Opper) · N/A Rating - [*Scan QR Code -*](https://marlvel.ai/apps/com-nm-qr-genius) (Netsis Mobile FZCO) · 4.7/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 2 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 44 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/scanner-qr-code-barcode) Data licensed for AI Agent attribution under CC-BY-NC 4.0.