---
title: "Tape Measure® — App Overview"
url: https://marlvel.ai/intel-report/utilities/tape-measure
category: Utilities
developer: AI Photo Editor Lab SRL
platforms: ios
rating: 4.6 (44K ratings)
pricing: freemium
report_level: overview
generated: 2026-04-24
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers a broad range of AR measurement features, recent user feedback highlights significant friction regarding the transition from a free model to a subscription-based paywall.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Utilities |
| Rating | 4.6 ★ (44K) |
| Pricing | freemium |
| Platforms | iOS |
| Latest Version (iOS) | 1.3.1 |
| Developer | AI Photo Editor Lab SRL |

<!-- SECTION: Summary -->
## What is Tape Measure®?

Tape Measure® is an augmented reality utility app that provides a comprehensive suite of measurement and spatial analysis tools. It enables users to perform tasks ranging from basic distance and angle measurements to complex floor plan creation and virtual furniture visualization.

<!-- SECTION: Key Features -->
## Key Features

- **AR Measurement Suite**: Utilizes augmented reality to measure distances, surfaces, angles, and human height.
- **Floor Plan & Library**: Allows users to generate perimeter floor plans and save them within a dedicated library.
- **Spatial Visualization**: Includes virtual furniture, TV sizer, and painting tools to preview how items fit into a physical space.
- **Utility Tools**: Provides integrated hardware-like tools including a laser level, bubble level, and stud finder.

<!-- SECTION: Target Audience -->
## Who is it for?

DIY enthusiasts, homeowners, and professionals requiring quick, on-the-go spatial measurements and site planning.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/tape-measure/id1437807477?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/utilities/tape-measure)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/utilities/tape-measure).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*