--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "TV Remote, Universal Control" developer_entity: "Brijesh Kanani" bundle_id: "com.alltvremote.universalremote" app_store_id: "6770845745" category: "Utilities" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-06-26" report_date: "2026-10-22" last_verified: "2026-10-22T00:00:00.000Z" report_version: "1.0" total_reviews: 0 confidence: "low" confidence_score: 0.2 data_age_days: 23 momentum_velocity: "zombie" intelligence_version: 2 tags: ["utilities", "subscription", "mobile app", "app review", "app analysis", "smart", "owners", "seeking"] canonical_url: "https://marlvel.ai/apps/tv-remote-universal-control-9" license: "CC-BY-NC 4.0" content_version: "v2" --- # TV Remote, Universal Control Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Subscription > **TL;DR:** TV Remote, Universal Control is a utilities app by Brijesh Kanani, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** TV Remote, Universal Control is a utilities app by Brijesh Kanani. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Utilities | | **Developer** | Brijesh Kanani | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 23d | ## Metadata & Market Performance - **Publisher:** Brijesh Kanani - **Category:** Utilities - **Target Audience:** Smart TV owners seeking a unified, customizable, and mobile-based remote control solution for multiple streaming platforms. - **Platforms:** iOS - **Version Reviewed:** 1.0 - **Report Date:** 2026-10-22 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 6770845745 - **Bundle ID:** com.alltvremote.universalremote - **Data Window:** Analysis based on signals collected up to 2026-10-22 ## Executive Snapshot **What it is:** TV Remote, Universal Control is a mobile-based remote interface for major Smart TV brands on iOS. **Why users hire it:** It removes the friction of juggling multiple physical remotes by centralizing control for Roku, Samsung, LG, and other platforms over a local Wi-Fi network. ## App DNA (Features & Intent) - **[Standard] Universal TV Control:** Automatic network discovery and pairing with major TV brands including Roku, Samsung, and LG over Wi-Fi. * *User Intent:* Users want to quickly find relevant content or features. - **[Differentiator] Custom Remote Themes:** Visual customization of the remote interface with varied color plates and backgrounds, gated behind a subscription. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Shortcut Channels:** Single-tap launch buttons for streaming services like Netflix and YouTube directly from the app interface. ## Market Position {#market-position} TV Remote, Universal Control competes in the crowded utilities category, where its subscription-only model ($3.99 weekly) sits at the high end of the pricing spectrum. ## Monetization Strategy - **Model:** Subscription - **Tiers:** $3.99 weekly, $9.99 monthly, $49.99 yearly - **Analysis:** The subscription-only model gates basic aesthetic personalization behind recurring payments, which is a high barrier for a utility app. ## SWOT Analysis {#swot} **Core Strengths:** - Consolidated control interface for major TV brands **Growth Levers:** - Stability-focused updates to capture users from abandoned rivals ## App Momentum (Zombie) {#momentum} - No updates since June 2026 launch. - Maintenance-mode status limits feature growth. > **Cadence:** 1 total versions · 0 majors in last 6 months · 117 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} TV Remote, Universal Control is an utilities app. > **Bottom Line:** TV Remote, Universal Control requires a pivot to a freemium model to address the friction of its subscription-only barrier. The current maintenance-mode status risks total obsolescence as TV firmware updates outpace the app's static code base. **Best for:** Smart TV owners seeking a unified, customizable, and mobile-based remote control solution for multiple streaming platforms. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Pivot to a freemium model because the current subscription-only gate is too high for a utility app → increase install conversion. ### Outlook: Declining The market for utility remote apps is consolidating around free, manufacturer-supported solutions, leaving subscription-based third-party apps in a precarious position. TV Remote, Universal Control faces an uphill battle as its lack of development activity erodes the trust required to maintain a recurring revenue stream. - 🔴 The four-month development silence indicates the app is in maintenance mode, which will likely lead to compatibility failures as TV firmware evolves. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **TV Remote, Universal Control** (this app) | N/A/5 | N/A | Brijesh Kanani | | [Sota Connect: Secure Network](https://marlvel.ai/apps/fi-catconnect-sota) | 4.9/5 | N/A | Cat Connect | | [V2Box - V2ray Client](https://marlvel.ai/apps/v2box-v2ray-client) | 4.6/5 | n/a | techlaim | | [App For Siri Commands Tips](https://marlvel.ai/apps/app-for-siri-commands-tips) | N/A/5 | N/A | Anh La Phan Son | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Bin Days - Bin Reminder](https://marlvel.ai/apps/bin-days-bin-reminder) | N/A/5 | N/A | Vicki Partridge | ## Company Profile - **Developer:** Brijesh Kanani - **Website:** [https://universalalltvremote.blogspot.com/](https://universalalltvremote.blogspot.com/) ## Data Sources & Links - **App Store ID:** 6770845745 - **Dev Site:** [Official Website](https://universalalltvremote.blogspot.com/) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Sota Connect: Secure Network*](https://marlvel.ai/apps/fi-catconnect-sota) (Cat Connect) · 4.9/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*App For Siri Commands Tips*](https://marlvel.ai/apps/app-for-siri-commands-tips) (Anh La Phan Son) · N/A Rating - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Bin Days - Bin Reminder*](https://marlvel.ai/apps/bin-days-bin-reminder) (Vicki Partridge) · N/A Rating - [*Controller Tester FGC*](https://marlvel.ai/apps/controller-tester-fgc) (Aaron Lowe) · 5.0/5 Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.5/5 Rating - [*Gear Ratio Calculator & RPM*](https://marlvel.ai/apps/cog-gear-ratio-calculator) (Linh Phan Nhat Khanh) · N/A Rating - [*MDflow Web Clipper*](https://marlvel.ai/apps/mdflow-web-clipper) (DataOps, s.r.o.) · N/A Rating - [*NordVPN: VPN Fast & Secure*](https://marlvel.ai/apps/com-nordvpn-nordvpn) (Nordvpn S.A.) · 4.7/5 Rating ## Frequently Asked Questions {#faq} ### Is TV Remote, Universal Control free to use? The app operates on a subscription-only model with weekly, monthly, and yearly tiers. There is no free tier for core remote functionality. ### Does TV Remote, Universal Control work with my TV? The app supports major brands including Roku, Samsung, LG, Fire TV, Sony, and Vizio, provided both your phone and TV are on the same Wi-Fi network. ### What is the difference between this and the official TV remote app? TV Remote, Universal Control offers a unified interface for multiple brands and custom themes, whereas official apps are typically limited to a single manufacturer. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 23 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tv-remote-universal-control-9) Data licensed for AI Agent attribution under CC-BY-NC 4.0.