--- title: "WHAT'S UP — App Overview" url: https://marlvel.ai/intel-report/utilities/what-s-up-1 category: Utilities developer: COSMOTE platforms: ios rating: 4.7 (2.4K ratings) pricing: free report_level: overview generated: 2026-05-08 last_verified: "2026-05-08T02:54:46.643Z" --- > **Key Insight:** The app serves as a comprehensive self-service hub for COSMOTE customers to track usage and manage loyalty rewards through the Reload it program. | Metric | Value | |--------|-------| | Category | Utilities | | Rating | 4.7 ★ (2.4K) | | Pricing | free | | Platforms | iOS | | Latest Version (iOS) | 4.62.6 | | Developer | COSMOTE | ## What is WHAT'S UP? WHAT'S UP is a utility application by COSMOTE designed for mobile subscribers to manage their account balances and rewards. It provides a centralized dashboard for monitoring data, voice, and SMS usage, alongside tools for balance top-ups and loyalty program engagement. ## Key Features - **Account Dashboard**: Provides a real-time overview of remaining data, voice minutes, SMS, and expiration dates for balances. - **Reload it Rewards**: A loyalty program that awards tokens based on top-ups and special occasions, redeemable for data, minutes, or mystery gifts. - **Balance Top-up**: Enables users to securely and quickly replenish their monetary account balance directly within the app. - **PARE Services**: Offers direct access to complimentary extra services for the user and their contacts. ## Who is it for? Existing COSMOTE mobile subscribers seeking self-service account management and loyalty rewards. ## Links - [App Store](https://apps.apple.com/us/app/whats-up/id535247768?uo=4) - [Full Intelligence Report](https://marlvel.ai/intel-report/utilities/what-s-up-1) --- *This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/utilities/what-s-up-1).* *Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*