--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "WideProtect SMS Blocker" developer_entity: "Valerii Andrusyk" bundle_id: "com.vandrusyk.WideProtectSMS" app_store_id: "1589132654" category: "Utilities" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-07-20" report_date: "2026-08-08" last_verified: "2026-08-08T00:00:00.000Z" report_version: "5.6" total_reviews: 145 overall_rating: 4.4 sentiment: "Excited" sentiment_score: 75 confidence: "medium" confidence_score: 0.45 top_praise_theme: "Granular filtering capabilities allow users to block spam by area code and specific text phrases" top_complaint_theme: "Users report that spam messages containing email addresses bypass the current filtering logic" review_sample_size: 38 total_review_count: 38 analyzed_review_count: 38 data_age_days: 8 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["utilities", "freemium", "excited sentiment", "mobile app", "app review", "app analysis", "iphone", "users", "seeking"] canonical_url: "https://marlvel.ai/apps/wideprotect-sms-blocker" license: "CC-BY-NC 4.0" content_version: "v2" --- # WideProtect SMS Blocker Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Freemium - **Signal**: Rating 4.45 · Sentiment Excited - **Recent focus**: Users report that spam messages containing email addresses bypass the current filtering logic (top complaint) · Granular filtering capabilities allow users to block spam by area code and specific text phrases (top praise) > **TL;DR:** WideProtect SMS Blocker is a utilities app by Valerii Andrusyk, rated 4.45/5 by 145 users, with Excited user sentiment (75/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** WideProtect SMS Blocker maintains Excited user sentiment (4.45/5 from 145 reviews), with users consistently praising granular filtering capabilities allow users to block spam by area code and specific text phrases. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.45/5 (145 reviews) | | **User Mood** | Excited | | **Category** | Utilities | | **Developer** | Valerii Andrusyk | | **Pricing** | Freemium | | **Platforms** | iOS | | **Confidence** | Medium (0.45/1.0) | | **Data Age** | 8d | ## Metadata & Market Performance - **Publisher:** Valerii Andrusyk - **Category:** Utilities - **Target Audience:** iPhone users seeking to reduce spam SMS from promotional, political, or scam sources. - **Platforms:** iOS - **Version Reviewed:** 5.6 - **Report Date:** 2026-08-08 - **Signal Count:** 38 reviews analyzed - **Confidence:** Medium (0.45/1.0) - **App Store ID (iOS):** 1589132654 - **Bundle ID:** com.vandrusyk.WideProtectSMS - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-08-08 ## Executive Snapshot **What it is:** WideProtect SMS Blocker is a privacy-focused utility for iPhone that uses custom filters and community data to block spam messages. **Why users hire it:** Users hire WideProtect to regain control over their inbox without sacrificing privacy, as the app functions fully offline. ## App DNA (Features & Intent) - **[Standard] Custom Filter Engine:** Allows users to define block lists based on specific keywords, phone number prefixes, short codes, or email senders. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Smart Rules:** Automated blocking logic for messages containing links, emails, or traffic originating from specific countries. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Differentiator] Community-Reported Filtering:** Integrates crowdsourced data to identify and block known spam phone numbers. * *User Intent:* Users want to quickly find relevant content or features. ## Market Position {#market-position} WideProtect operates in the Utilities category, maintaining a 4.45-star rating across 145 total ratings. The reliance on a 3-day trial gate suggests a focus on rapid conversion rather than long-term retention in a crowded spam-blocking space. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free 3-day trial, One-time purchase, Auto-renewable subscription - **Analysis:** Freemium model utilizing a 3-day trial gate to convert users to either recurring subscription or one-time payment. ## 🟢 User Sentiment (Medium Confidence: 38 of 38 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.45/5 - **Platform Split:** iOS 4.4/5 (145 ratings) - **Overall Sentiment:** Excited ### Top Praises - **Granular filtering capabilities allow users to block spam by area code and specific text phrases** - **Responsive developer support helps users resolve configuration issues and integration conflicts with other apps** - **Cross-app integration allows users to import blocked numbers from companion spam call blocking software** ### Top Complaints (Impact Areas) - **Users report that spam messages containing email addresses bypass the current filtering logic** ## SWOT Analysis {#swot} **Core Strengths:** - Offline-first architecture ensures user privacy **Growth Levers:** - Adding filter-management UI would address top user request ## Recent Changes (v2 → v3) {#recent-changes} The app's competitive outlook has shifted to mixed due to persistent monetization friction and the need to address filter-management gaps. **Overall trend**: Mixed **Compared at**: 2026-08-08 ### High-impact changes - **[Shifted] Monetization friction acknowledgment** (positioning) - **[Shifted] Outlook trend downgrade** (sentiment) ### Medium-impact changes - **[Added] Deceptive monetization threat** (swot) - **[Added] Filter management priority** (features) ## What's New - **Latest (v5.6, 2 weeks ago):** Enhanced ML model capabilities and added community-reported phone number filtering. ## App Momentum (Maintenance) {#momentum} - Shipped community-reported number filtering. - Expanded ML model capabilities. > **Cadence:** 1 total versions · 1 majors in last 6 months · 18 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} WideProtect SMS Blocker is a market-leading utilities app that is free with in-app purchases. With a 4.45/5 rating from 145 reviews, it delivers strong user satisfaction. > **Bottom Line:** WideProtect delivers effective offline filtering for SMS, but the failure to address email-based spam and user frustration over license validity creates a churn risk, so the PM must prioritize filter management and transparency to stabilize the user base. **Best for:** iPhone users seeking to reduce spam SMS from promotional, political, or scam sources. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship filter-management UI because users report inability to edit existing rules → increase long-term retention ### Outlook: Mixed The spam-blocking market is shifting toward cloud-integrated, real-time detection, leaving WideProtect's offline-only model increasingly vulnerable to sophisticated email-based spam. The PM must address the filtering bypasses to maintain parity with modern spam-blocking standards. - 🟢 The latest release added community-reported filtering, showing active feature investment rather than maintenance mode. - 🔴 Persistent user complaints regarding email-spam bypasses and monetization transparency create a long-term churn risk that threatens the current rating baseline. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.45/5 | | Total Reviews | 145 | | Sentiment | Excited (75/100) | | Confidence | Medium | | Pricing Model | Freemium | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **WideProtect SMS Blocker** (this app) | 4.45/5 | Excited | Valerii Andrusyk | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Free VPN by Free VPN .org™](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) | 4.5/5 | Mixed | Free VPN LLC | | [Fusvob VPN : Super VPN 2026](https://marlvel.ai/apps/com-toplinkc-foxexcellent) | 4.4/5 | Mixed | Fuxin Technology | | [Potatso](https://marlvel.ai/apps/potatso) | 4.4/5 | n/a | Potatso Lab LTD | | [Quantumult X](https://marlvel.ai/apps/quantumult-x) | 3.8/5 | N/A | Cross Utility Ltd | ## Company Profile - **Developer:** Valerii Andrusyk ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/wideprotect-sms-blocker/id1589132654?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Free VPN by Free VPN .org™*](https://marlvel.ai/apps/free-vpn-by-free-vpn-org) (Free VPN LLC) · 4.5/5 Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.4/5 Rating - [*Potatso*](https://marlvel.ai/apps/potatso) (Potatso Lab LTD) · 4.4/5 Rating - [*Quantumult X*](https://marlvel.ai/apps/quantumult-x) (Cross Utility Ltd) · 3.8/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*카톡 분석 - 오픈채팅, 카톡 채팅 분석, 통계, 검색*](https://marlvel.ai/apps/com-liger-katalkanalysispaid) (Park Sung Cheol) · N/A Rating - [*로또 황금번호 생성기*](https://marlvel.ai/apps/lotto-lottogold) (jaehwan lee) · N/A Rating - [*도사폰 (만세력 역학도구)*](https://marlvel.ai/apps/app--656) (Softchaser Company Limited) · 5.0/5 Rating - [*근로자 공수달력*](https://marlvel.ai/apps/jaehwan-worktracer) (jaehwan lee) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 38 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 8 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/wideprotect-sms-blocker) Data licensed for AI Agent attribution under CC-BY-NC 4.0.