--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "ABC13 Weather" developer_entity: "Sinclair Broadcast Group, Inc" bundle_id: "com.sinclair.wset.ABC13WX" app_store_id: "1401397785" google_play_id: "com.mylocaltv.wsetwx" category: "Weather" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-03-06" report_date: "2026-08-19" last_verified: "2026-08-19T00:00:00.000Z" report_version: "6.1.601" total_reviews: 5931 overall_rating: 4.8 confidence: "low" confidence_score: 0.2 data_age_days: 43 intelligence_version: 3 tags: ["weather", "free", "mobile app", "app review", "app analysis", "local", "residents", "heart"] canonical_url: "https://marlvel.ai/apps/abc13-weather" license: "CC-BY-NC 4.0" content_version: "v2" --- # ABC13 Weather Intelligence Report ## TL;DR {#tldr} - **Category**: Weather · Free - **Signal**: Rating 4.79 > **TL;DR:** ABC13 Weather is a weather app by Sinclair Broadcast Group, Inc, rated 4.79/5 by 5.9K users, available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** ABC13 Weather is a weather app by Sinclair Broadcast Group, Inc. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.79/5 (5.9K reviews) | | **Category** | Weather | | **Developer** | Sinclair Broadcast Group, Inc | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 43d | ## Metadata & Market Performance - **Publisher:** Sinclair Broadcast Group, Inc - **Category:** Weather - **Target Audience:** Local residents in the Heart of Virginia who require real-time, localized weather tracking and severe weather alerts. - **Platforms:** iOS & Android - **Version Reviewed:** 6.1.601 - **Report Date:** 2026-08-19 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 1401397785 - **Bundle ID:** com.sinclair.wset.ABC13WX - **Google Play ID:** com.mylocaltv.wsetwx - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-19 ## Executive Snapshot **What it is:** ABC13 Weather is a localized meteorological app for Virginia residents, providing high-resolution radar and severe weather alerts on iOS and Android. **Why users hire it:** The app removes the friction of searching for localized storm data by mapping station-specific radar directly to the user's GPS coordinates. ## App DNA (Features & Intent) - **[Differentiator] 250-meter Radar:** High-resolution radar imagery for localized weather tracking. * *User Intent:* Users want visibility into their own performance and progress. - **[Standard] Severe Weather Push Alerts:** Opt-in notifications for National Weather Service alerts. * *User Intent:* Users want timely prompts to stay engaged without missing updates. - **[Differentiator] Future Radar:** Predictive radar visualization showing storm trajectory. ## Market Position {#market-position} ABC13 Weather holds a stable position in the local weather category, supported by a 4.8-star rating across nearly 6,000 total ratings. The app's focus on hyper-local radar provides a clear utility advantage over national weather aggregators. ## Monetization Strategy - **Model:** Free - **Tiers:** Free with ad support - **Analysis:** The app operates as a free, ad-supported utility designed to drive traffic to the station's broader content ecosystem. ## SWOT Analysis {#swot} **Core Strengths:** - 250-meter radar resolution provides localized tracking advantage - Station-specific content drives high-intent local engagement **Growth Levers:** - Integrate school closing data for seasonal utility ## Recent Changes (v2 → v3) {#recent-changes} ABC13 Weather has pivoted to a regional broadcast-aligned strategy for the Heart of Virginia, formalizing its ad-supported model and elevating Future Radar to a core differentiator. **Overall trend**: Stable **Compared at**: 2026-08-19 ### High-impact changes - **[Shifted] Regional Audience Focus** (positioning) - **[Improved] Future Radar Differentiation** (features) ### Medium-impact changes - **[Added] Ad-Supported Model Formalization** (pricing) - **[Added] Strategic SWOT Expansion** (swot) ## App Momentum (Steady) {#momentum} - Ships regular stability and bug fixes. - Maintains high-resolution radar feature set. ## The "So What?" (Strategic Takeaway) {#so-what} ABC13 Weather is a weather app that is completely free. It holds a 4.79/5 rating from 5.9K reviews. > **Bottom Line:** ABC13 Weather secures its position through hyper-local severe weather tracking, but the reliance on ad-supported traffic necessitates a focus on non-event engagement to maintain chart relevance. **Best for:** Local residents in the Heart of Virginia who require real-time, localized weather tracking and severe weather alerts. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Integrate local school closing data because it is a high-demand seasonal utility → increase off-season retention ### Outlook: Stable The local weather market is consolidating around apps that provide immediate, actionable safety data. ABC13 Weather remains advantaged as long as it maintains its radar precision, as this utility is the primary driver for daily app opens. - 🟢 High-resolution radar imagery maintains a strong utility moat against national weather aggregators during storm events. - ⚪ The current update cadence focuses on stability, which preserves the app's reliability for the existing user base. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.79/5 | | Total Reviews | 5.9K | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **ABC13 Weather** (this app) | 4.79/5 | N/A | Sinclair Broadcast Group, Inc | | [Bauernkalender](https://marlvel.ai/apps/ch-swift-bauernkalender) | N/A/5 | N/A | Swift Management AG | | [Forecast & What to Wear](https://marlvel.ai/apps/com-appsforparents-weatherforkids) | 4.2/5 | N/A | Natalia Jakubczyk-Gajewska | | [Weather&Clothes](https://marlvel.ai/apps/com-air-weather_and_clothes) | 2.7/5 | N/A | fk.system | | [처음날씨 - 잠금화면 및 알람으로 오늘의 날씨를!](https://marlvel.ai/apps/com-woozuda-weather) | 4.2/5 | N/A | WOOZUDA | | [미세미세 - 미세먼지, 초미세먼지, 날씨](https://marlvel.ai/apps/cheehoon-ha-particulateforecaster-particulateforecaster) | 4.8/5 | Excited | LifeOverflow Inc. | ## Company Profile - **Developer:** Sinclair Broadcast Group, Inc - **Website:** [https://wset.com/](https://wset.com/) - **Social:** [Facebook](https://www.facebook.com/abc13news) · [X/Twitter](https://www.twitter.com/abc13news) · [TikTok](https://www.tiktok.com/@abc13_wset) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/abc13-weather/id1401397785?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.mylocaltv.wsetwx&hl=en&gl=us) - **Dev Site:** [Official Website](https://wset.com/) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Bauernkalender*](https://marlvel.ai/apps/ch-swift-bauernkalender) (Swift Management AG) · N/A Rating - [*Forecast & What to Wear*](https://marlvel.ai/apps/com-appsforparents-weatherforkids) (Natalia Jakubczyk-Gajewska) · 4.2/5 Rating - [*Weather&Clothes*](https://marlvel.ai/apps/com-air-weather_and_clothes) (fk.system) · 2.7/5 Rating - [*처음날씨 - 잠금화면 및 알람으로 오늘의 날씨를!*](https://marlvel.ai/apps/com-woozuda-weather) (WOOZUDA) · 4.2/5 Rating - [*미세미세 - 미세먼지, 초미세먼지, 날씨*](https://marlvel.ai/apps/cheehoon-ha-particulateforecaster-particulateforecaster) (LifeOverflow Inc.) · 4.8/5 Rating | Positive Sentiment - [*너의날씨: 미세먼지, 지도, 레이더, 캐릭터, 위젯*](https://marlvel.ai/apps/kr-guzi-yourweather) (구지랩(GuziLab)) · 5.0/5 Rating - [*ชายฝั่ง รู้ทันระดับน้ำ*](https://marlvel.ai/apps/hii-pttep-chaifang-mobile) (Hydro Informatics Institute) · 4.9/5 Rating - [*ภัยพิบัติไทย*](https://marlvel.ai/apps/biz-harmoniz-earthquake_alert_thai) (Harmoniz InterSoftware) · N/A Rating - [*13abc First Alert Weather*](https://marlvel.ai/apps/com-gray-wtvg-13abc-weather) (Gray Television Group, Inc.) · 4.6/5 Rating - [*13WarnMe*](https://marlvel.ai/apps/13warnme) (Local TV LLC) · 3.0/5 Rating ## Frequently Asked Questions {#faq} ### Is ABC13 Weather free to use? Yes, ABC13 Weather is a free, ad-supported app that provides access to station content, radar, and weather alerts. ### Does ABC13 Weather provide alerts for severe weather? Yes, the app includes opt-in push alerts for severe weather, including official notifications from the National Weather Service. ### How does ABC13 Weather compare to national weather apps? ABC13 Weather focuses on hyper-local radar and station-specific content, whereas national apps typically provide broader, less localized forecasting data. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 43 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/abc13-weather) Data licensed for AI Agent attribution under CC-BY-NC 4.0.