--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "KELO Weather – South Dakota" developer_entity: "LIN Television Corporation" bundle_id: "com.keloland.stormtrack" app_store_id: "568526366" google_play_id: "com.baronservices.mobilemet.kelo" category: "Weather" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-03-25" report_date: "2026-08-20" last_verified: "2026-08-20T00:00:00.000Z" report_version: "6.7.1.1303" total_reviews: 1399 overall_rating: 3.2 confidence: "low" confidence_score: 0.3 data_age_days: 48 intelligence_version: 3 tags: ["weather", "free", "mobile app", "app review", "app analysis", "residents", "south", "dakota,"] canonical_url: "https://marlvel.ai/apps/kelo-weather-south-dakota" license: "CC-BY-NC 4.0" content_version: "v2" --- # KELO Weather – South Dakota Intelligence Report ## TL;DR {#tldr} - **Category**: Weather · Free - **Signal**: Rating 3.24 > **TL;DR:** KELO Weather – South Dakota is a weather app by LIN Television Corporation, rated 3.24/5 by 1.4K users, available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** KELO Weather – South Dakota is a weather app by LIN Television Corporation. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.24/5 (1.4K reviews) | | **Category** | Weather | | **Developer** | LIN Television Corporation | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 48d | ## Metadata & Market Performance - **Publisher:** LIN Television Corporation - **Category:** Weather - **Target Audience:** Residents of South Dakota, Western Minnesota, Northwest Iowa, and Northern Nebraska seeking localized, broadcast-quality weather information. - **Platforms:** iOS & Android - **Version Reviewed:** 7.1.0 - **Report Date:** 2026-08-20 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 568526366 - **Bundle ID:** com.keloland.stormtrack - **Google Play ID:** com.baronservices.mobilemet.kelo - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-08-20 ## Executive Snapshot **What it is:** KELO Weather is a regional meteorological utility for South Dakota and surrounding states, providing live radar and video forecasts on iOS and Android. **Why users hire it:** Residents rely on the app to receive localized severe weather alerts and broadcast-quality updates that national weather services often lack. ## App DNA (Features & Intent) - **[Standard] Live Interactive Radar:** Interactive map with multiple layering options for tracking storm movement and intensity. High-frequency usage during weather events drives daily active habit, expanding ad-impression inventory. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Severe Weather Alerts:** Push notifications for severe weather events with integrated audio cues. Retention mechanism that forces app re-engagement during critical events, maintaining DAU/MAU ratio. * *User Intent:* Users want timely prompts to stay engaged without missing updates. - **[Differentiator] Video Forecasts:** Access to the latest video updates from KELOLAND Live Doppler HD meteorologists. Proprietary local content creates a barrier against national weather apps, reinforcing category authority. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} KELO Weather currently holds the #198 position on the US Weather category free chart. The 1.1-star rating gap between Android (3.4) and iOS (2.3) indicates that the iOS build is significantly underperforming, creating a churn risk for the platform's more premium-leaning user base. ## Monetization Strategy - **Model:** Free - **Tiers:** Free ad-supported version - **Analysis:** The app operates as a free, ad-supported utility tied to the Nexstar media network, monetizing through display and video ad inventory. ## SWOT Analysis {#swot} **Core Strengths:** - Proprietary local video content creates a barrier against national weather apps **Growth Levers:** - Localized push-alert customization could increase session depth for users tracking multiple geographic points ## Recent Changes (v2 → v3) {#recent-changes} The app shifted from a standard utility to a content-differentiated regional platform, while simultaneously surfacing critical iOS performance friction that threatens user retention. **Overall trend**: Mixed **Compared at**: 2026-08-20 ### High-impact changes - **[Declined] iOS Performance Gap** (sentiment) ### Medium-impact changes - **[Improved] Video Forecasts Differentiator** (features) - **[Shifted] Network Integration** (positioning) ## App Momentum (Steady) {#momentum} - Ships general quality of life updates. - Updated alert management logic. ## The "So What?" (Strategic Takeaway) {#so-what} KELO Weather – South Dakota is a weather app that is completely free. It holds a 3.24/5 rating from 1.4K reviews. > **Bottom Line:** The proprietary local video content provides a defensible niche, but the poor iOS performance erodes the user base. Stabilizing the iOS experience would unlock the retention potential of the severe weather alert system, preventing further migration to national weather alternatives. **Best for:** Residents of South Dakota, Western Minnesota, Northwest Iowa, and Northern Nebraska seeking localized, broadcast-quality weather information. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Audit iOS UI performance because the 2.3-star rating signals critical UX friction → reduce churn ### Outlook: Mixed Market interest in local weather utilities is consolidating around platforms that offer faster radar rendering and cleaner interfaces. KELO Weather faces churn pressure from national rivals that provide more frequent updates and higher-fidelity UI, which will compress ad-inventory growth if the iOS experience remains unaddressed. - 🔴 The 1.1-star rating gap between Android and iOS indicates platform-specific instability, which accelerates churn among the app's most valuable mobile users. - ⚪ The current maintenance-mode update cadence leaves the app exposed to competitors with faster feature-release cycles, limiting its ability to capture new market share. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.24/5 | | Total Reviews | 1.4K | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **KELO Weather – South Dakota** (this app) | 3.24/5 | N/A | LIN Television Corporation | | [Bauernkalender](https://marlvel.ai/apps/ch-swift-bauernkalender) | N/A/5 | N/A | Swift Management AG | | [Forecast & What to Wear](https://marlvel.ai/apps/com-appsforparents-weatherforkids) | 4.2/5 | N/A | Natalia Jakubczyk-Gajewska | | [Weather&Clothes](https://marlvel.ai/apps/com-air-weather_and_clothes) | 2.7/5 | N/A | fk.system | | [처음날씨 - 잠금화면 및 알람으로 오늘의 날씨를!](https://marlvel.ai/apps/com-woozuda-weather) | 4.2/5 | N/A | WOOZUDA | | [미세미세 - 미세먼지, 초미세먼지, 날씨](https://marlvel.ai/apps/cheehoon-ha-particulateforecaster-particulateforecaster) | 4.8/5 | Excited | LifeOverflow Inc. | ## Company Profile - **Developer:** LIN Television Corporation - **Website:** [https://www.keloland.com/weather/stormtracker/](https://www.keloland.com/weather/stormtracker/) - **Social:** [Instagram](https://www.instagram.com/keloland) · [Facebook](https://www.facebook.com/keloland) · [X/Twitter](https://twitter.com/keloland) · [YouTube](https://www.youtube.com/user/kelolandnews) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/kelo-weather-south-dakota/id568526366?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.baronservices.mobilemet.kelo&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.keloland.com/weather/stormtracker/) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*Bauernkalender*](https://marlvel.ai/apps/ch-swift-bauernkalender) (Swift Management AG) · N/A Rating - [*Forecast & What to Wear*](https://marlvel.ai/apps/com-appsforparents-weatherforkids) (Natalia Jakubczyk-Gajewska) · 4.2/5 Rating - [*Weather&Clothes*](https://marlvel.ai/apps/com-air-weather_and_clothes) (fk.system) · 2.7/5 Rating - [*처음날씨 - 잠금화면 및 알람으로 오늘의 날씨를!*](https://marlvel.ai/apps/com-woozuda-weather) (WOOZUDA) · 4.2/5 Rating - [*미세미세 - 미세먼지, 초미세먼지, 날씨*](https://marlvel.ai/apps/cheehoon-ha-particulateforecaster-particulateforecaster) (LifeOverflow Inc.) · 4.8/5 Rating | Positive Sentiment - [*너의날씨: 미세먼지, 지도, 레이더, 캐릭터, 위젯*](https://marlvel.ai/apps/kr-guzi-yourweather) (구지랩(GuziLab)) · 5.0/5 Rating - [*ชายฝั่ง รู้ทันระดับน้ำ*](https://marlvel.ai/apps/hii-pttep-chaifang-mobile) (Hydro Informatics Institute) · 4.9/5 Rating - [*ภัยพิบัติไทย*](https://marlvel.ai/apps/biz-harmoniz-earthquake_alert_thai) (Harmoniz InterSoftware) · N/A Rating - [*13abc First Alert Weather*](https://marlvel.ai/apps/com-gray-wtvg-13abc-weather) (Gray Television Group, Inc.) · 4.6/5 Rating - [*13WarnMe*](https://marlvel.ai/apps/13warnme) (Local TV LLC) · 3.0/5 Rating ## Frequently Asked Questions {#faq} ### Is KELO Weather free to use? Yes, KELO Weather is a free, ad-supported app that provides localized weather forecasts and radar tracking for the Upper Midwest. ### How does KELO Weather compare to national weather apps? KELO Weather differentiates itself through proprietary local video forecasts from regional meteorologists, whereas national apps typically rely on automated data feeds. ### Does KELO Weather provide severe weather alerts? Yes, the app features push notifications for severe weather events with integrated audio cues to keep users informed and safe. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 48 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/kelo-weather-south-dakota) Data licensed for AI Agent attribution under CC-BY-NC 4.0.