---
title: "NBC4 Wx — App Overview"
url: https://marlvel.ai/intel-report/weather/nbc4-wx
category: Weather
developer: Media General
platforms: ios, android
rating: 3.7 (403 ratings)
pricing: freemium
report_level: overview
generated: 2026-04-24
last_verified: "2026-04-24T12:33:03.297Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers robust technical weather tracking, users report significant friction due to intrusive ad placements and performance issues.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Weather |
| Rating | 3.7 ★ (403) |
| Pricing | freemium |
| Platforms | iOS, Android |
| Latest Version (iOS) | 6.9.0 |
| Latest Version (Android) | 6.7.1.1300 |
| Developer | Media General |

<!-- SECTION: Summary -->
## What is NBC4 Wx?

NBC4 Wx is a local weather application for Columbus, Ohio, providing hyper-local forecasting and real-time radar data. The app leverages Level II NEXRAD sites and proprietary SCIT algorithms to track severe storm cells and provide location-based alerts.

<!-- SECTION: Key Features -->
## Key Features

- **Interactive Radar**: Provides real-time radar sweeps from Level II NEXRAD sites with live precipitation levels.
- **Storm Tracking**: Utilizes exclusive SCIT algorithms to identify and track potentially damaging storm cells and tornadoes.
- **Customizable Alerts**: Allows users to set severe weather notifications based on specific zip codes.
- **Local Forecasting**: Delivers hour-by-hour and extended forecast models alongside updated local video forecasts.

<!-- SECTION: Target Audience -->
## Who is it for?

Residents of Columbus, Ohio, seeking localized weather updates and severe storm tracking.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/nbc4-wx/id823820859?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=com.wcmh.wx&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/intel-report/weather/nbc4-wx)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/weather/nbc4-wx).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*