---
title: "GP Apps — Publisher Overview"
type: publisher
publisher: "GP Apps"
publisher_slug: "gp-apps"
canonical_url: "https://marlvel.ai/publishers/gp-apps"
last_updated: 2026-04-30T12:21:44.807Z
source: Marlvel.ai
license: CC-BY-NC-4.0
citation: "Marlvel.ai — GP Apps Publisher Overview"
---
## ⚠ Content Warning

This publisher's portfolio includes apps classified as sensitive (kids, health). Information is aggregated from public sources for informational purposes only. This publisher has apps marketed to children. This overview is provided to inform parents, guardians, or professionals — not to promote the apps to minors.

---

# GP Apps — Publisher Overview

> Providing long-term menstrual cycle and fertility tracking tools for individuals seeking health insights. Their apps focus on simple, calendar-based logging and symptom management.

- **Publisher:** GP Apps
- **Website:** [https://gpapps.com](https://gpapps.com)
- **Overview generated:** 2026-04-30
- **License:** CC-BY-NC 4.0

## Executive summary

GP Apps maintains a dominant, long-standing position in the menstrual health category by prioritizing a simple, utility-first interface over complex social or gamified features. Their moat is built on over a decade of user data and brand recognition, allowing them to sustain a massive, loyal user base without needing frequent feature pivots. The primary strategic tension lies in their reliance on a legacy, calendar-centric design in an increasingly competitive market that is shifting toward AI-driven health insights and holistic wellness integration.

## Publisher DNA

- **Primary focus:** Health & Fitness · Menstrual and fertility tracking
- **Scale:** indie
- **Target audience:** Individuals seeking to monitor menstrual cycles, fertility, and pregnancy symptoms.

## Portfolio momentum

- **Velocity:** active
- **Active apps:** 2
- **Abandoned apps:** 1
- **Last major release:** 21 days ago

Released 8 updates across 3 apps in the last 6 months, with the top titles receiving updates within the last 21 days.

## Aggregated portfolio metrics

- **Total reviews (all apps):** 719,275
- **Weighted rating:** 4.44 / 5
- **Apps in portfolio:** 3

## Category breakdown

| Category | Apps | Share |
| :--- | :--- | :--- |
| Health & Fitness | 3 | 100% |

## Top apps

- **Period Tracker by GP Apps** — Flagship app with 359,645 reviews and HealthKit integration.
- **Period Tracker Deluxe** — Premium-positioned variant with 359,621 reviews.
- **Resist - Keto low carb diet** — Secondary health focus on diet and macro tracking.

## Signature patterns

- Focus on health and fitness tracking utilities
- Freemium and free-to-use pricing models
- Long-term maintenance of legacy health applications
- Integration with native health platforms like HealthKit

## Bottom line

GP Apps is a stable, legacy-focused publisher that has successfully captured a massive share of the menstrual tracking market. Their continued high-frequency update cadence suggests a commitment to maintaining their existing user base rather than aggressive portfolio expansion.

---
© 2026 Marlvel.ai | [Publisher apps index](https://marlvel.ai/api/llm/publishers/gp-apps) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.

---
© 2026 Marlvel.ai | [Full publisher profile](https://marlvel.ai/publishers/gp-apps) | [Publisher apps index](https://marlvel.ai/api/llm/publishers/gp-apps) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.