---
title: "Lam Dao Thi Thanh — Publisher Overview"
type: publisher
publisher: "Lam Dao Thi Thanh"
publisher_slug: "lam-dao-thi-thanh"
canonical_url: "https://marlvel.ai/publishers/lam-dao-thi-thanh"
last_updated: 2026-04-27T11:17:05.122Z
source: Marlvel.ai
license: CC-BY-NC-4.0
citation: "Marlvel.ai — Lam Dao Thi Thanh Publisher Overview"
---
# Lam Dao Thi Thanh — Publisher Overview

> Entertaining global audiences through accessible rhythm-based gaming and evolving digital music libraries.

- **Publisher:** Lam Dao Thi Thanh
- **Website:** [https://zeze.vn](https://zeze.vn)
- **Headquarters:** Vietnam
- **Overview generated:** 2026-04-27
- **License:** CC-BY-NC 4.0

## Executive summary

ZEZE Game Studio has carved out a niche by aligning rhythm-action mechanics with creator-culture aesthetics, distinguishing themselves from generic music game incumbents. Their strategic focus on technical beat-detection improvements serves as a product-led attempt to improve retention in a high-churn category. The studio's trajectory indicates a pivot toward 'Tuber' themed branding to capture younger, social-media-adjacent demographics.

## Publisher DNA

- **Primary focus:** Mobile games · rhythm and music niche
- **Scale:** indie
- **Target audience:** Casual mobile gamers and music enthusiasts interested in rhythm-based challenges and popular song libraries.
- **Origin:** Operates under the brand ZEZE Game Studio.

## Portfolio momentum

- **Velocity:** steady
- **Active apps:** 1
- **Abandoned apps:** 1
- **Last major release:** 11 days ago

Maintained a steady development pace with 3 updates in the last 6 months and a major release 11 days ago.

## Aggregated portfolio metrics

- **Total reviews (all apps):** 539
- **Weighted rating:** 3.58 / 5
- **Apps in portfolio:** 2

## Category breakdown

| Category | Apps | Share |
| :--- | :--- | :--- |
| Games | 2 | 100% |

## Top apps

- **Piano StarTuber** — 539 reviews · 3.6★
- **Piano Tiles: Rhythm Tap** — 0 reviews

---
© 2026 Marlvel.ai | [Publisher apps index](https://marlvel.ai/api/llm/publishers/lam-dao-thi-thanh) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.

---
© 2026 Marlvel.ai | [Full publisher profile](https://marlvel.ai/publishers/lam-dao-thi-thanh) | [Publisher apps index](https://marlvel.ai/api/llm/publishers/lam-dao-thi-thanh) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.