---
title: "LucidMobile — Publisher Overview"
type: publisher
publisher: "LucidMobile"
publisher_slug: "lucidmobile"
canonical_url: "https://marlvel.ai/publishers/lucidmobile"
last_updated: 2026-05-05T18:45:55.349Z
source: Marlvel.ai
license: CC-BY-NC-4.0
citation: "Marlvel.ai — LucidMobile Publisher Overview"
---
## ⚠ Content Warning

This publisher's portfolio includes apps classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This overview touches health-related apps. It is not medical advice.

---

# LucidMobile — Publisher Overview

> Providing specialized identification and diagnostic tools for researchers, agricultural professionals, and field scientists. Enabling accurate species classification through interactive, data-driven mobile keys.

- **Publisher:** LucidMobile
- **Website:** [https://lucidcentral.org](https://lucidcentral.org)
- **Overview generated:** 2026-05-05
- **License:** CC-BY-NC 4.0

## Executive summary

LucidMobile operates as a specialized utility provider, digitizing complex botanical and entomological identification keys that were historically restricted to academic or field-guide formats. Their moat is built on the proprietary Lucid software platform, which allows for highly structured, attribute-based diagnostic workflows that general-purpose reference apps cannot replicate. The publisher maintains a strategic focus on institutional and professional utility, positioning their tools as essential field companions for biosecurity and agricultural extension rather than consumer-facing content.

## Publisher DNA

- **Primary focus:** Reference tools for botanical and entomological identification
- **Scale:** studio
- **Target audience:** Agricultural extension officers, researchers, biosecurity personnel, and amateur botanists requiring precise, attribute-based species identification.

## Portfolio momentum

- **Velocity:** zombie
- **Active apps:** 7
- **Abandoned apps:** 28

With zero releases in the last six months and 28 of 37 apps categorized as abandoned, the publisher is currently in a maintenance phase.

## Aggregated portfolio metrics

- **Total reviews (all apps):** 228
- **Weighted rating:** 4.03 / 5
- **Apps in portfolio:** 37

## Category breakdown

| Category | Apps | Share |
| :--- | :--- | :--- |
| Reference | 34 | 91.9% |
| Education | 3 | 8.1% |

## Top apps

- **Pacific Pests Pathogens Weeds** — Most popular title with 95 reviews.
- **Weeds of South East QLD** — Second largest app with 55 reviews.
- **On The Fly** — High-performing reference tool with a 4.53 rating.
- **IDentifyIt Species** — Specialized tool for law enforcement and customs officials.
- **DenaliFlora Interactive Key** — Highest-rated top app with a 4.83 rating.

## Signature patterns

- Heavy reliance on the proprietary Lucid interactive identification key framework.
- Primary focus on agricultural, botanical, and biosecurity reference content.
- Monetization is exclusively free, prioritizing utility and information dissemination over revenue.
- Targeting professional and academic niches rather than general consumer markets.

## Bottom line

LucidMobile is a niche utility publisher that has successfully digitized specialized diagnostic workflows for the agricultural and scientific sectors. Their long-term viability depends on maintaining the underlying Lucid platform, as their current release velocity suggests a shift toward long-term maintenance of existing assets.

---
© 2026 Marlvel.ai | [Publisher apps index](https://marlvel.ai/api/llm/publishers/lucidmobile) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.

---
© 2026 Marlvel.ai | [Full publisher profile](https://marlvel.ai/publishers/lucidmobile) | [Publisher apps index](https://marlvel.ai/api/llm/publishers/lucidmobile) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.