---
title: "New Marketing Lab, Inc — Publisher Overview"
type: publisher
publisher: "New Marketing Lab, Inc"
publisher_slug: "new-marketing-lab-inc"
canonical_url: "https://marlvel.ai/publishers/new-marketing-lab-inc"
last_updated: 2026-04-24T05:45:02.139Z
source: Marlvel.ai
license: CC-BY-NC-4.0
citation: "Marlvel.ai — New Marketing Lab, Inc Publisher Overview"
---
## ⚠ Content Warning

This publisher's portfolio includes apps classified as sensitive (kids). Information is aggregated from public sources for informational purposes only. This publisher has apps marketed to children. This overview is provided to inform parents, guardians, or professionals — not to promote the apps to minors.

---

# New Marketing Lab, Inc — Publisher Overview

> Providing privacy-conscious iOS utility tools to help users manage personal data and important dates without cloud-dependency.

- **Publisher:** New Marketing Lab, Inc
- **Website:** [https://sixstarapps.com](https://sixstarapps.com)
- **Overview generated:** 2026-04-24
- **License:** CC-BY-NC 4.0

## Executive summary

New Marketing Lab, operating as Six Star Apps, has carved out a niche in the utility sector by prioritizing local-only data processing over cloud-based solutions. This privacy-first positioning serves as a strategic moat against larger competitors that often monetize user contact data. Their strategy focuses on high-utility, single-purpose tools that integrate deeply with native iOS features rather than building complex, multi-feature platforms.

## Publisher DNA

- **Primary focus:** iOS utility and productivity tools
- **Scale:** indie
- **Target audience:** Privacy-conscious iPhone users looking for streamlined tools to manage contacts, calendars, and personal reminders.
- **Origin:** Operates under the consumer-facing brand Six Star Apps.

## Portfolio momentum

- **Velocity:** steady
- **Active apps:** 1
- **Abandoned apps:** 0
- **Last major release:** 15 days ago

Maintained a consistent update cadence with 2 releases across their portfolio in the last 6 months, including a major update within the last 15 days.

## Aggregated portfolio metrics

- **Total reviews (all apps):** 11,164
- **Weighted rating:** 4.64 / 5
- **Apps in portfolio:** 2

## Category breakdown

| Category | Apps | Share |
| :--- | :--- | :--- |
| Utilities | 2 | 100% |

## Top apps

- **Birthday Reminder & Countdown** — Portfolio flagship with over 9,900 reviews and a 4.7-star rating.
- **Export Contacts to Excel** — Privacy-focused utility featuring local-only data processing.

## Signature patterns

- Focus on single-purpose utility applications
- Emphasis on data privacy and local-only processing for sensitive contact information
- Deep integration with native iOS Contacts and Calendar systems
- Clean, functional UI designed for quick, three-tap workflows

## Bottom line

New Marketing Lab is a specialized indie publisher with a clear focus on privacy-centric utilities. Their ability to maintain high user sentiment in the competitive utility category suggests a strong product-market fit for their 'local-first' data philosophy.

---
© 2026 Marlvel.ai | [Publisher apps index](https://marlvel.ai/api/llm/publishers/new-marketing-lab-inc) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.

---
© 2026 Marlvel.ai | [Full publisher profile](https://marlvel.ai/publishers/new-marketing-lab-inc) | [Publisher apps index](https://marlvel.ai/api/llm/publishers/new-marketing-lab-inc) | [Methodology](https://marlvel.ai/api/llm/methodology)
Data licensed under CC-BY-NC 4.0.