--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "ACTIVE - Fitness Events" developer_entity: "Active Network, LLC" bundle_id: "com.active.activedotcomapp" app_store_id: "963289426" google_play_id: "com.active.fnd.mobile" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-12-28" report_date: "2026-04-05" report_version: "2.9.3" total_reviews: 4765 overall_rating: 3.32 sentiment: "Upset" sentiment_score: 15 confidence: "high" confidence_score: 0.85 data_age_days: 0 intelligence_version: 2 nemesis: "Let's Do This" competitor_count: 11 tags: ["health & fitness", "freemium", "upset sentiment", "mobile app", "app review", "app analysis", "active", "individuals,", "athletes,"] canonical_url: "https://marlvel.ai/intel-report/health-fitness/active-fitness-events" license: "CC-BY-NC 4.0" --- # ACTIVE - Fitness Events App Audit > **TL;DR:** ACTIVE - Fitness Events is a health & fitness app by Active Network, LLC, rated 3.32/5 by 4,765 users, with Upset user sentiment (15/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** ACTIVE - Fitness Events faces Upset user sentiment (3.32/5 from 4,765 reviews), with deceptive billing and subscription issues as the primary user concern. ## Metadata & Market Performance - **Publisher:** Active Network, LLC - **Category:** Health & Fitness - **Target Audience:** Active individuals, athletes, and families looking to discover, register for, and prepare for local sports, fitness, and outdoor recreational events. - **Platforms:** iOS & Android - **Version Audited:** 2.9.3 - **Audit Date:** 2026-04-05 - **Signal Count:** 99 reviews analyzed - **Confidence:** High (0.85/1.0) - **App Store ID (iOS):** 963289426 - **Bundle ID:** com.active.activedotcomapp - **Google Play ID:** com.active.fnd.mobile - **Data Window:** Analysis based on signals collected up to 2026-04-05 ## Strategic Synopsis ACTIVE - Fitness Events is a legacy platform for discovering and registering for endurance sports and community activities. While it boasts a comprehensive event directory, it is currently plagued by severe technical issues and a reputation for deceptive billing practices. The app serves as a lead-generation tool for the ACTIVE.com ecosystem but is failing to provide basic mobile utility to its users. ## Feature Profile & User Intent - **[Differentiator] Event Discovery & Registration:** Search and register for thousands of local sports and fitness events directly within the app * *User Intent:* Users want to quickly find relevant content or features. - **[Standard] Fitness & Training Resources:** Access to expert training plans, fitness calculators, and health/nutrition articles * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Standard] Social Sharing:** Share events and articles with friends via social media or email * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] Event Logistics:** View maps and get driving directions to event locations - **[Basic] Favorites Management:** Save activities and articles to a personal list for later viewing ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free app download and usage, Optional ACTIVE Advantage premium membership for discounts on gear and registration fees - **Analysis:** The app acts as a lead generation tool for the broader ACTIVE.com ecosystem, monetizing through event registration fees and a separate premium membership program. ## 🔴 User Sentiment (High Confidence: 4,765 reviews) - **Overall Rating:** 3.32/5 - **Platform Split:** iOS 3.5/5 (1,849 ratings) | Android 3.2/5 (2,916 ratings) - **Overall Sentiment:** Upset ### Top Praises - **Training Content** | *Evidence:* "I love the training plans from active. Easy to follow and the audio prompts keep me focused." ### Top Complaints (Impact Areas) - **Deceptive Billing and Subscription Issues** | *Evidence:* "I have a awful surprise on my charge card today of 99.95$. so be careful when you get in to this app." - **Lack of Core Functionality** | *Evidence:* "Doesn't even show you the events you're registered for." ## SWOT Analysis **Strengths:** - Massive, established database of global fitness events - Deep integration with ACTIVE.com registration ecosystem - Strong brand recognition in endurance sports - Comprehensive training and nutrition content library **Weaknesses:** - Critical failure to display user registrations - Outdated and glitchy User Interface - Negative brand equity due to deceptive billing - High technical debt and poor search functionality **Opportunities:** - Capture market share with transparent, fee-clear registration - Modernize the 'My Events' dashboard with bibs and results - Deep integration with wearable fitness technology **Threats:** - Potential App Store removal due to billing complaints - Migration of event organizers to modern competitors - Legal scrutiny regarding automatic membership enrollment ## Competitive Landscape (AI-Analyzed) > Competitive positioning identified by AI analysis of app features, category, and market signals. ### ACTIVE - Fitness Events vs Let's Do This — Head to Head - **Let's Do This** by Let's Do This: The most direct modern competitor for discovering and booking endurance sports events like marathons, triathlons, and cycling races. ### Contenders (Strong Challengers) - **[Eventbrite](https://marlvel.ai/intel-report/entertainment/eventbrite)** by Eventbrite, Inc.: While general-purpose, it is a massive destination for local 5Ks, fitness classes, and community sports registration. - **BibRave** by BibRave: Focuses on the community aspect of race discovery through user reviews and 'race experience' ratings. - **World's Marathons** by World's Sports Group: A global marketplace for finding and booking international running events, competing for the high-intent marathoner segment. - **Raceraves** by RaceRaves, LLC: A dedicated race discovery and review platform that helps runners find their next event based on peer feedback. ### Peers (What They Do Better) - **Strava** by Strava, Inc.: The dominant social network for athletes where users discover events through clubs, segments, and community posts. - **Meetup** by Meetup: Used extensively for local fitness groups, group runs, and amateur sports league organization. - **TrainingPeaks** by Peaksware: Competes with ACTIVE's training resources by providing professional-grade training plans and event preparation tools. - **MapMyRun** by Under Armour, Inc.: Offers route discovery and event listings within a large fitness tracking ecosystem. ### New Kids on the Block (What's Innovative) - **SweatPals** by SweatPals: A rapidly growing community-first platform for discovering local fitness meetups, run clubs, and boutique events. - **OpenSports** by OpenSports Inc.: Focuses on the discovery and registration for pickup sports and local leagues, a key segment of ACTIVE's directory. ## Pros & Cons **Pros:** - Training Content **Cons:** - Deceptive Billing and Subscription Issues - Lack of Core Functionality ## Bottom Line ACTIVE - Fitness Events is a poorly-received health & fitness app that is free with in-app purchases. With a 3.32/5 rating from 4,765 reviews, it receives mixed feedback. **Best for:** Active individuals, athletes, and families looking to discover, register for, and prepare for local sports, fitness, and outdoor recreational events. ## Frequently Asked Questions **Q: Is ACTIVE - Fitness Events free?** A: ACTIVE - Fitness Events is free to download with optional in-app purchases. Tiers: Free app download and usage, Optional ACTIVE Advantage premium membership for discounts on gear and registration fees. **Q: What do users think of ACTIVE - Fitness Events?** A: User sentiment is terrible with a 3.32/5 average. Users praise: Training Content. Common complaints: Deceptive Billing and Subscription Issues, Lack of Core Functionality. **Q: What are ACTIVE - Fitness Events's main features?** A: Key features include Event Discovery & Registration, Fitness & Training Resources, Social Sharing, Event Logistics, Favorites Management. **Q: Who is ACTIVE - Fitness Events for?** A: Active individuals, athletes, and families looking to discover, register for, and prepare for local sports, fitness, and outdoor recreational events. **Q: Is ACTIVE - Fitness Events available on iOS and Android?** A: ACTIVE - Fitness Events is available on iOS & Android. **Q: Is ACTIVE - Fitness Events worth it in 2026?** A: ACTIVE - Fitness Events is a poorly-received health & fitness app that is free with in-app purchases. With a 3.32/5 rating from 4,765 reviews, it receives significant user criticism. Best for: Active individuals, athletes, and families looking to discover, register for, and prepare for local sports, fitness, and outdoor recreational events.. **Q: What are the main competitors of ACTIVE - Fitness Events?** A: The main competitors of ACTIVE - Fitness Events include Let's Do This, Eventbrite, BibRave, World's Marathons, Raceraves. Let's Do This is the closest direct competitor — the most direct modern competitor for discovering and booking endurance sports events like marathons, triathlons, and cycling races.. **Q: What are the best alternatives to ACTIVE - Fitness Events?** A: Top alternatives to ACTIVE - Fitness Events include Let's Do This, Eventbrite, BibRave, World's Marathons. Each targets a similar audience in the health & fitness space. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.32/5 | | Total Reviews | 4,765 | | Sentiment | Upset (15/100) | | Confidence | High | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 5 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **ACTIVE - Fitness Events** (this app) | 3.32/5 | Upset | Active Network, LLC | | [Eventbrite](https://marlvel.ai/intel-report/entertainment/eventbrite) | 4.9/5 | Excited | Eventbrite | | [Strava: Run, Bike, Walk](https://marlvel.ai/intel-report/health-fitness/strava-run-bike-walk) | 4.7/5 | Mixed | Strava, Inc. | | [Taller AI: Height Maximizer](https://marlvel.ai/intel-report/health-fitness/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | | [GoTall - Height Predictor](https://marlvel.ai/intel-report/health-fitness/gotall-height-predictor) | 4.6/5 | Excited | Super Viral Studio | | [TallerTeen - Grow Taller Now](https://marlvel.ai/intel-report/health-fitness/tallerteen-grow-taller-now) | 4.6/5 | Excited | Viral App Developement LLC | ## Company Profile - **Developer:** Active Network, LLC - **Website:** [https://www.active.com/mobile/active-com-app](https://www.active.com/mobile/active-com-app) - **Social:** [Instagram](https://instagram.com/activedotcom) · [Facebook](https://www.facebook.com/Activecom) · [X/Twitter](https://twitter.com/active) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/active-fitness-events/id963289426?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.active.fnd.mobile&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.active.com/mobile/active-com-app) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Eventbrite*](https://marlvel.ai/intel-report/entertainment/eventbrite) (Eventbrite) — 4.9/5 Rating | Positive Sentiment - [*Strava: Run, Bike, Walk*](https://marlvel.ai/intel-report/health-fitness/strava-run-bike-walk) (Strava, Inc.) — 4.7/5 Rating | Mixed Sentiment - [*Taller AI: Height Maximizer*](https://marlvel.ai/intel-report/health-fitness/taller-ai-height-maximizer) (Leadimize) — 4.7/5 Rating | Positive Sentiment - [*GoTall - Height Predictor*](https://marlvel.ai/intel-report/health-fitness/gotall-height-predictor) (Super Viral Studio) — 4.6/5 Rating | Positive Sentiment - [*TallerTeen - Grow Taller Now*](https://marlvel.ai/intel-report/health-fitness/tallerteen-grow-taller-now) (Viral App Developement LLC) — 4.6/5 Rating | Positive Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/intel-report/health-fitness/evolum-meditation-yoga) (Evolum) — 4.7/5 Rating | Positive Sentiment - [*Bubblic: Connect with people.*](https://marlvel.ai/intel-report/health-fitness/bubblic-connect-with-people) (Bubblic Inc.) — 4.7/5 Rating | Excellent Sentiment - [*Mind - Méditations guidées*](https://marlvel.ai/intel-report/health-fitness/mind-m-ditations-guid-es) (MIND AND CIE) — 4.6/5 Rating | Mixed Sentiment - [*Runmeter Running & Walking GPS*](https://marlvel.ai/intel-report/health-fitness/runmeter-running-walking-gps) (Abvio Inc.) — 4.7/5 Rating | Positive Sentiment - [*Impulse - Brain Training*](https://marlvel.ai/intel-report/health-fitness/impulse-brain-training) (GMRD Apps Limited) — 4.6/5 Rating | Mixed Sentiment ## Methodology This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0.85/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 99 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/health-fitness/active-fitness-events) Data licensed for AI Agent attribution under CC-BY-NC 4.0.