By Naveria AB
Report updated May 21, 2026
Shootstats
For target shooters and sports enthusiasts who need to track performance metrics and firearm-specific data over time.
Shootstats is an established sports app that is completely free.
What is Shootstats?
Shootstats is a sports utility app for logging shooting sessions, performance metrics, and firearm-specific data on iOS.
Users hire this app to maintain a historical record of their marksmanship progress, enabling data-driven adjustments to their equipment and technique.
Current Momentum
v1.10 · 48mo ago
Zombie- No feature updates since May 2022.
- Maintenance-mode status limits competitive relevance.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Records shooting results, series, and scores for individual sessions
Generates charts tracking progress over time based on logged session data
Filters historical logs by date, firearm model, and ammunition type
Attaches photos to individual shooting series for visual reference
Allows creation of named session templates for recurring activity tracking
How much does it cost?
- Free
The app is currently distributed as a free utility with no visible monetization or in-app purchase gates.
Who Built It?
Naveria AB
View Publisher Intel →Enrichment in progress
Publisher profile available very soon
What other apps does Naveria AB make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for Shootstats?
How's The Sports Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Head to Head
Shootstats should prioritize adding a match timer and social sharing to neutralize TargetX's competitive advantage in active competition scenarios.
What sets Shootstats apart
Shootstats offers more robust visual progress tracking through detailed statistics charts.
Superior data filtering options allow users to organize sessions by specific gun models and ammunition.
What's TargetX's Edge
TargetX provides a more comprehensive match-day experience with integrated timer functionality.
Native social sharing features allow users to broadcast results immediately after a session.
Peers
Incorporates AI-driven fishing assistants to provide predictive insights rather than just historical data logging.
Focuses on automated environmental forecasting to add value beyond simple manual user entry.
Implements advanced environmental physics that provide a more immersive simulation than static logging tools.
Maintains a massive user base through 1v1 real-time matchmaking, creating a significant network effect.
Features real-time multiplayer modes that create high-frequency engagement loops absent in the utility-focused Shootstats.
Utilizes a gamified equipment upgrade system that drives long-term user retention through progression milestones.
Integrates complex ballistics solvers and atmospheric adjustments that Shootstats currently lacks for long-range shooters.
Leverages strong brand equity from a major optics manufacturer to establish trust with serious marksmen.
New Kids on the Block
Prioritizes automated environmental logging to reduce user friction compared to manual entry-heavy apps like Shootstats.
The Blueprint Jiu-Jitsu
0ROBERT GEORGE LOVI
A newcomer in the sports tracking space that highlights the growing demand for personalized training and technique organization.
Focuses on a 'blueprint' methodology that organizes training sessions around core educational concepts rather than just raw data.
The outtake for Shootstats
Strengths to defend, gaps to attack
Core Strengths
- Granular data filtering by firearm model and ammunition
- Visual series documentation via photo attachments
- Custom session template creation for recurring activity
Critical Frictions
- No updates since May 2022
- Missing match timer functionality
- Zero social sharing capabilities
Growth Levers
- Integrate wearable-based timing
- Add automated ballistics calculation modules
- Build community-based score sharing
Market Threats
- TargetX's integrated match-day feature set
- Shift toward automated logging in niche sports
- Lack of active development vs competitor release cadence
What are the next best moves?
Ship match timer feature because TargetX uses it to capture active competition scenarios → increase session utility
TargetX's match timer is a primary differentiator missing from the current experience.
Trade-off: Pause the performance analytics UI refresh — timer functionality is a higher-impact competitive parity requirement.
Sunset the current static logging model and pivot to automated data entry because competitors prioritize low-friction logging → improve retention
New entrants like FishLog prioritize automation to reduce user friction.
Trade-off: Deprioritize the custom session template expansion — automation is the more critical market shift.
A counter-intuitive read
The app's lack of monetization is a strategic liability rather than a feature, as it prevents the reinvestment needed to keep pace with the feature cadence of newer, ad-supported rivals.
Feature Gaps vs Competitors
- Match timer (available in TargetX but missing here)
- Social score sharing (available in TargetX but missing here)
- Automated ballistics solvers (available in Bushnell Ballistics but missing here)
Key Takeaways
Shootstats offers deep data filtering for serious marksmen but lacks the active development and social features required to compete with modern match-day tools, so the PM should prioritize adding a match timer to defend the core user base.
Where Is It Heading?
Declining
The sports logging market is shifting toward integrated, real-time tools that support active competition, leaving static logging apps like Shootstats exposed. Without a return to active development, the app will continue to lose relevance to competitors that offer social and timing features, so the PM must decide whether to invest in parity or sunset the product.
The lack of updates since 2022 indicates the app is in maintenance mode, which allows competitors to capture the active user base.
TargetX's integrated match-day tools pull competition-focused users away from static logging apps, accelerating the churn of the most engaged segment.