Report updated Mar 26, 2026

What Is Guidebook?

Guidebook is a comprehensive event management platform designed to streamline logistics and attendee engagement for conferences, campuses, and corporate events. By providing a unified interface for scheduling, venue mapping, and social networking, it serves as an all-in-one digital companion for event participants. The platform targets a diverse B2B audience, including higher education institutions, enterprise organizations, and non-profits. Positioned as a "human-centric" event technology, Guidebook differentiates itself through its end-to-end event management suite, which covers everything from registration to badge printing. Despite its robust feature set, the app is currently facing significant headwinds regarding technical stability, which threatens to overshadow its functional value proposition.

What users think

Frustrated
User Interface and Organization
Connectivity and Sync Errors... Show more

Media Gallery

Key Features

Event Management PlatformDifferentiator

End-to-end suite for building event apps, registration, check-in, and badge printing.

Interactive Social FeedStandard

Allows attendees to share photos, likes, and comments to foster community engagement.

Personalized SchedulingStandard

Users can build custom agendas and to-do lists for events.

Attendee NetworkingStandard

Facilitates connections through private messaging between event participants.

Venue MappingBasic

Provides interactive maps of event venues and local areas.

Gamification & EngagementDifferentiator

Tools like polls and interactive features to drive attendee participation.

Recent User Sentiment

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate user interface and organization and utility for event planning, but report connectivity and sync errors and data loss and schedule wiping.

What Users Love

User Interface and Organization

Easy to navigate, finding events and scheduling visits to different rooms and time.

awesome organized and featyre rich app

Utility for Event Planning

Best App I've ever used (atleast for Schedule Planning and Events)

It not only lets me set my schedule, it sends reminders (if you want that).

Pain Points

Connectivity and Sync Errors

App basically not functional since getting the error network message

Stopped connecting to the internet. has become useless can't download new guides

Data Loss and Schedule Wiping

The app does not save any events you mark on "My schedule" anymore

Spent a good 2 hours building out my schedule. it then wiped all of that somehow.

Forced Updates and Modal Blocking

Updates block viewing the schedule during busy events.

Every time I open the app, it pops up an "updating" modal that cannot be dismissed or cancelled.

High confidence · 50 reviews available

App Store Performance

ChartRankChange
Free#7722
No ranking data for this selection.

Pros and Cons

Pros

  • Robust end-to-end B2B event management ecosystem.
  • Strong, established brand presence in the higher education and enterprise sectors.
  • Intuitive UI design that is generally praised for its organization.

Cons

  • Critical technical instability, specifically regarding network connectivity and data persistence.
  • Poorly implemented update flow that disrupts user experience during events.
  • Declining sentiment trend due to unresolved bugs.

Market Outlook

Growth Opportunities

  • Capitalize on the 'offline-first' market gap by resolving sync issues.
  • Expand gamification features to further increase session length and user retention.
  • Target smaller event organizers with a self-service version of the 'Unlimited' tier.

Market Threats

  • Competitors with higher stability scores can easily capture market share from frustrated Guidebook users.
  • Potential churn from enterprise clients who cannot afford event-day technical failures.

Key Takeaways

Guidebook is a frustrating business app that is free with in-app purchases. With a 4.2/5 rating from 7.8K reviews, it frustrates many users from users. Users particularly appreciate user interface and organization, though connectivity and sync errors remains a common concern.

Best for: Event planners and organizations in higher education, enterprise, associations, and non-profits looking to streamline event logistics and attendee engagement.

App Details & Pricing

Model: freemium

Tiers:
Free app download for attendeesPaid enterprise/business tiers for event organizers (via demo/custom pricing)

The app is free for end-users, while the business model relies on B2B SaaS subscriptions for event planners and organizations to build and host their event guides.

iOS Version

9.1.1

Android Version

9.5.0

Release Date

Apr 25, 2011

iOS Price

Free

Android Price

Free

Developer

Guidebook Inc

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