Report updated Apr 20, 2026

Overview · Full Intel report in progress

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Craft Robot: Merge Master is an established casual app that is free with in-app purchases. With a 3.8/5 rating from 1.2K reviews, it shows polarized user reception.

What is Craft Robot: Merge Master?

Craft Robot: Merge Master is a casual real-time strategy game where players combine crafting blocks and robotic units to build an army. Users manage unit evolution and tactical battlefield placement to overcome increasingly difficult enemy defenses.

Current Momentum

v1.2

Craft Robot v1.2.8: + Fixed some bugs

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Casual

No ranking data

CasualGrossing

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Merge MechanicsStandard

Players combine crafting blocks, shark robots, and other units to evolve their troops into stronger champions.

Real-Time StrategyStandard

Users must strategically place units on the battlefield and react to enemy movements in real-time.

Diverse Unit RosterStandard

The game allows players to build armies featuring crafting robots, archers, and dinosaurs.

How much does it cost?

Freemium

Who Built It?

ICEBEAR., JSC

(147.7K)

Providing casual mobile gamers with accessible logic puzzles and ASMR-inspired organization experiences for stress relief and mental stimulation.

Portfolio

13

Apps

Free 12
Games100%

Who is ICEBEAR., JSC?

IceBear has established a high-velocity production model centered on trending hyper-casual mechanics, specifically dominating the 'Draw-to-Solve' and ASMR organization sub-genres. Their strategic advantage lies in rapid iteration and thematic expansion, as evidenced by multiple top-performing titles sharing 'Delete One Part' (DOP) logic mechanics. The publisher is currently leaning into 'cozy' and 'healing' gameplay styles, positioning themselves to capture the growing demand for low-intensity, satisfying mobile experiences that prioritize relaxation over high-stakes competition.

Who is ICEBEAR., JSC for?

  • Casual mobile gamers seeking short-session logic puzzles
  • ASMR-style organization
  • Reflex-based arcade challenges
Active

Portfolio momentum

The publisher maintains a high development cadence with 63 releases in the last six months and over 60% of their total portfolio currently active.

Last release · 1d agoActive apps · 37Abandoned · 21

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Craft Robot: Merge Master?

How's The Casual Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Craft Robot: Merge Master

Key Takeaways

The app focuses on tactical unit merging and real-time battlefield management to progress through levels of increasing difficulty.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Craft Robot: Merge Master, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Craft Robot: Merge Master Intelligence Report.” Updated Apr 20, 2026. https://marlvel.ai/intel-report/casual/craft-robot-merge-master

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