Report updated May 14, 2026
FYRST
For german business owners, freelancers, startups, and registered associations requiring integrated accounting and tax-compliant banking.
FYRST is an established finance app that is free with in-app purchases. With a 4.0/5 rating from 1.9K reviews, it shows polarized user reception.
What is FYRST?
FYRST is a business banking app for German freelancers and small business owners, providing account management, transfers, and integrated accounting tools on iOS and Android.
Business owners hire FYRST to manage tax-compliant banking and bookkeeping in one interface, reducing the administrative overhead of running a small enterprise.
Current Momentum
v3.31 · 3d ago
Maintenance- Maintains stable banking utility updates.
- Ships security-focused BestSign authorization.
Active Nemesis
PASHA Bank
By Pasha Bank
Other Rivals
7-Day Rank Pulse 🇺🇸
FinanceNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Automated data exchange interface for direct transfer of financial records to tax advisors.
Integrated access to third-party bookkeeping software with a 60% discount for account holders.
In-app security procedure for approving transactions directly on the mobile device.
How much does it cost?
- FYRST Base: 0 €/month
- FYRST Complete: 10 €/month
- FYRST Premium: 24 €/month
Tiered business banking model anchored at 0 €/month for entry-level users, scaling costs based on transaction volume.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does Postbank - eine Niederlassung der DB Privat- und Firmenkundenbank AG make?
Postbank
Finanzen
Postbank BestSign
Finanzen
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for FYRST?
How's The Finance Market?
How does it evolve in the Finance market?
FYRST maintains a stable presence in the Finance category, anchored by the Postbank infrastructure and a 0 €/month entry tier. The 1909 Android ratings vs 7 iOS ratings suggest a heavily fragmented user base, signaling that the current feature set is optimized for the Android-dominant German SME market.
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇩🇪 Germany | Finance | AndroidFree | #192 | NEW |
The rivals identified
The Nemesis
Head to Head
FYRST must prioritize expanding its business-centric service offerings, such as digital document workflows, to prevent losing market share to more comprehensive banking platforms.
What sets FYRST apart
FYRST benefits from the institutional stability and trust associated with the Postbank/Deutsche Bank infrastructure.
Real-time transfer capabilities and QR code integration provide a more streamlined daily payment experience.
What's PASHA Bank's Edge
PASHA Bank offers a more robust suite of lending and document-heavy business services within the app.
Superior scale and higher review volume indicate a more battle-tested and feature-rich mobile ecosystem.
Contenders
Enables group subscription sharing, directly addressing the pain point of rising recurring digital service costs.
Offers discounted gift cards and short-term rentals, providing value-add services beyond standard account balance tracking.
Focuses on secure, direct messaging channels between the bank and client for sensitive account inquiries.
Provides a traditional, conservative banking interface that prioritizes security over the rapid feature iteration seen elsewhere.
Integrates VAT refund processing directly into the app, simplifying tax-related tasks for the average user.
Offers a 'Cashback Green' program that incentivizes daily transaction volume through tangible financial rewards.
Includes specialized 'Leo Kids' cards and moneybox features that target family-oriented financial management segments.
Provides a premium VIP service tier that creates a distinct monetization path absent in FYRST.
Peers
Utilizes receipt scanning technology to automate the extraction of line items for accurate bill splitting.
Focuses on a streamlined payment request workflow that reduces friction in peer-to-peer financial settlements.
Provides 'TRU Flex' payment options, offering users more flexibility in how they settle their financial obligations.
Implements a scan-and-pay feature that simplifies merchant transactions compared to traditional manual transfer methods.
Supports multi-user synchronization, allowing households or small teams to manage shared finances in real-time.
Features a high release cadence, ensuring the app remains compatible with the latest mobile OS updates.
Allows extensive UI customization through an icon store, appealing to users who prioritize aesthetic personalization.
Includes cloud backup integration to ensure financial data persistence across multiple devices and platforms.
New Kids on the Block
Uses AI-driven trend prediction models to help users visualize and analyze potential stock market movements.
Integrates an AI business agent to provide automated financial insights and assistance to small business owners.
The outtake for FYRST
Strengths to defend, gaps to attack
Core Strengths
- Institutional trust via Postbank infrastructure
- DATEV integration creates high switching costs
- Freemium pricing lowers entry friction
Critical Frictions
- 0.7★ rating gap between Android and iOS
- Lack of integrated lending products
- No native document-heavy business workflows
Growth Levers
- Expand into integrated lending products
- Develop native document-workflow features
- Target the underserved association-management segment
Market Threats
- Digital-native rivals with faster feature iteration
- Tightening EU data-minimization regulations
- Potential for competitors to undercut entry tier
What are the next best moves?
Ship native document-workflow features because competitors like PASHA Bank offer integrated lending and document services → capture high-value professional segments.
PASHA Bank's document-heavy business services are a key competitive gap identified in the landscape analysis.
Trade-off: Deprioritize the UI icon store update to focus engineering on core document-management infrastructure.
Audit Android-iOS parity because the 0.7★ rating gap suggests inconsistent feature performance → stabilize the overall rating baseline.
The platform-level rating gap indicates a significant discrepancy in user experience between the two OS versions.
Trade-off: Pause new feature development for one sprint to focus on cross-platform performance hygiene.
A counter-intuitive read
The reliance on the Postbank brand is a double-edged sword: it provides immediate trust but anchors the app to legacy infrastructure, making it slower to iterate than digital-native competitors.
Feature Gaps vs Competitors
- Integrated digital loan documentation (available in PASHA Bank)
- Courier delivery services for remote banking (available in PASHA Bank)
- VAT refund processing (available in Rabita Mobile)
Key Takeaways
FYRST secures its user base through institutional trust and tax-compliant integrations, but the lack of advanced business workflows leaves it exposed to digital-native rivals, so the PM should prioritize native document-management features to prevent churn among professional users.
Where Is It Heading?
Mixed Signals
The German business banking market is consolidating around integrated financial-management tools, shifting the competitive requirement from simple account access to full-stack business automation. FYRST remains exposed to digital-native entrants who offer faster iteration cycles, so the PM must transition from maintenance-mode to active feature expansion to retain high-value professional segments.
The 0.7★ rating gap between Android and iOS indicates inconsistent performance, which erodes the trust-based value proposition among professional users.
Recent updates focused on stability and security, suggesting a maintenance-heavy posture rather than active feature expansion into lending or document workflows.