Report updated Apr 7, 2026
7NOW: Food & Drinks Delivery
v5.2603.0Convenience-focused consumers and late-night shoppers who prioritize speed and accessibility for everyday essentials, snacks, and meals.
What Is 7NOW: Food & Drinks Delivery?
Launched Dec 5, 2017
Updated Mar 2026
What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
What does it look like?
What are the key features?
Subscription service offering $0 delivery fees, free products, and 10% cashback on orders
Allows users to pay for eligible food items using SNAP EBT cards with split-payment support
On-demand delivery of over 3,000 items in about 30 minutes
Earn up to 10% cashback on eligible purchases to be used in-store or in-app
What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
“Recent user voice shows a thrilled sentiment.”
High confidence · 158.6K reviews available
How is it ranked?
| Chart | Rank | Change |
|---|---|---|
| Free | #100 |
What are the pros and cons?
Pros
- Massive physical store network for fulfillment
- Unique SNAP EBT split-payment integration
- High-value Gold Pass loyalty ecosystem
- 24/7 operational capability
Cons
- Geographic limitations on restaurant delivery
- Delivery fees for non-subscribers
- Inventory limited to C-store selection
What is the market outlook?
Growth Opportunities
- Nationwide expansion of restaurant delivery
- Sustainability/Food waste reduction features
- Expansion of local vendor partnerships
Market Threats
- Gopuff's dark store efficiency
- Aggressive DashMart expansion by DoorDash
- Rising popularity of food waste apps like Too Good To Go
Who competes with 7NOW: Food & Drinks Delivery?
The Nemesis
Gopuff Driver
★3.9 (6K)Gopuff
The primary direct rival in the ultra-fast instant delivery space, operating dark stores that mirror 7-Eleven's inventory with 24/7 service and a similar subscription model.
The primary direct rival in the ultra-fast instant delivery space, operating dark stores that mirror 7-Eleven's inventory with 24/7 service and a similar subscription model.
Contenders
Competes directly through its 'DashMart' dark stores and by aggregating all other local convenience store delivery options.
DashPass Subscription
Strongly competes in the convenience and alcohol delivery sub-genres with dedicated categories and the 'Uber One' subscription.
Multi-Category Delivery
Sheetz Food Delivery & Rewards
★4.8 (86K)Sheetz
Direct convenience store rival known for its 'Made-to-Order' food and strong digital engagement with late-night shoppers.
Direct convenience store rival known for its 'Made-to-Order' food and strong digital engagement with late-night shoppers.
Instacart Shopper: Earn money
★4.8 (1531K)Maplebear Inc
Directly competes on speed with 'Instacart Now' for 30-minute convenience delivery and mirrors 7NOW's SNAP EBT payment support.
Directly competes on speed with 'Instacart Now' for 30-minute convenience delivery and mirrors 7NOW's SNAP EBT payment support.
Peers
Competes for the delivery of household essentials, snacks, and health needs through its own app and third-party partnerships.
MinuteClinic Virtual Care
Walgreens
★4.8 (6829K)Walgreen Co.
Offers 24/7 delivery of convenience items and health essentials, directly overlapping with 7NOW's inventory.
Offers 24/7 delivery of convenience items and health essentials, directly overlapping with 7NOW's inventory.
New Kids on the Block
Rising threat that captures value-conscious convenience shoppers by offering surplus food from C-stores at deep discounts.
Surprise Bag Marketplace
What are the key takeaways?
7NOW: Food & Drinks Delivery is a thrilling food & drink app that is free with in-app purchases. With a 4.7/5 rating from 158.6K reviews, it thrills its users from users.
Best for: Convenience-focused consumers and late-night shoppers who prioritize speed and accessibility for everyday essentials, snacks, and meals.
How much does it cost?
Model: freemium
Uses a low-friction delivery model with a subscription layer to drive loyalty and recurring revenue, while leveraging EBT integration to expand the accessible customer base.