Report updated Apr 18, 2026

TL;DR:Sherlock・Hidden Object・Match 3 is a narrative-driven casual game by G5 Entertainment that successfully blends hidden object investigation with match-3 mechanics.|TL;DR:Sherlock・Hidden Object・Match 3 is a narrative-driven casual game by G5 Entertainment that successfully blends hidden object investigation with match-3 mechanics.
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Sherlock・Hidden Object・Match 3 is an established games app that is free with in-app purchases. With a 4.5/5 rating from 57.6K reviews, it shows polarized user reception.

What is Sherlock・Hidden Object・Match 3?

Sherlock・Hidden Object・Match 3 is a narrative-driven casual game by G5 Entertainment that successfully blends hidden object investigation with match-3 mechanics. By utilizing classic literature as a backdrop, it creates a unique, immersive experience that stands out in the crowded casual puzzle market. With a solid 4.53-star rating and recent momentum in the Top 100 Grossing charts, the game effectively monetizes through a non-intrusive freemium model. Its ability to offer both relaxing, narrative-focused gameplay and challenging puzzle elements makes it a versatile contender against major industry leaders.

Current Momentum

v1.68

This update includes fixes of the game crashing issue and makes a few improvements to the previous one that features: ALICE IN WONDERLAND BOOK Reveal the story of the rebellious Easter eggs who are taking fairy-tale characters hostage. Watsonmust challenge the haughty Humpty Dumpty to rescue the prisoners and save the Easter celebration from total ruin. Can you help the characters get to the bottom of it? WHITE RABBIT'S COTTAGE Find hidden objects or match gems in a row at the White Rabbit's Cottage. EGG FRENZY Tackle 32 exciting new quests, discover five fairy-tale collections and find three Avatars, the Easter Bouquet, the Egg Chest and more. STORY CHARACTER Meet the March Hare, an eccentric, joyful and truly loyal inhabitant. MORE QUESTS AND COLLECTIONS Enjoy 74 fun new quests, 12 terrific collections and two metacollections! FIXES AND IMPROVEMENTS Your favorite game is only getting better. Check it out!

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

June's Journey: Hidden Objects

June's Journey: Hidden Objects

By wooga

Other Rivals

Mystery Manor: hidden objects
Seekers Notes: Hidden Objects
Criminal Case
Manor Matters: Adventure Game
Pearl's Peril - Hidden Objects
Hidden City: Mystery Games!
Hidden City: Hidden Object
Adventure Escape Mysteries

7-Day Rank Pulse 🇺🇸

Games

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Hybrid Gameplay MechanicsDifferentiator

Combines traditional hidden object investigation scenes with match-3 puzzle challenges.

Literary-Themed NarrativeDifferentiator

Players travel through classic book worlds like Alice in Wonderland and The Wizard of Oz to restore corrupted plots.

Offline PlayStandard

Allows users to play the game without an active internet connection.

How much does it cost?

Freemium
  • Free to play
  • Optional in-app purchases for bonuses and boosters

The game is free-to-play with no forced ads, relying on optional in-app purchases for monetization and a 'G5 Store' ecosystem to drive user retention.

Who Built It?

G5 Entertainment AB app icon 1
G5 Entertainment AB app icon 2
G5 Entertainment AB app icon 3
G5 Entertainment AB app icon 4

G5 Entertainment AB

(2.5M)

Providing accessible, narrative-driven puzzle and hidden object games for casual players. Focused on delivering immersive, offline-capable experiences.

Portfolio

13

Apps

Free 12
Games100%

Who is G5 Entertainment AB?

G5 Entertainment maintains a distinct competitive moat by prioritizing full offline functionality across their entire catalog, a structural choice that differentiates them from cloud-dependent, live-service competitors. Their strategy relies on a high-volume, iterative approach to hidden object and match-3 mechanics, allowing them to capture long-term engagement in a crowded casual market. The primary tension for the publisher is balancing the maintenance of a large legacy portfolio against the need to compete with modern, high-fidelity titles that utilize more aggressive live-ops.

Who is G5 Entertainment AB for?

  • Casual gamers
  • Primarily seeking low-pressure
  • Narrative-driven puzzle experiences that function without constant internet connectivity
Intense

Portfolio momentum

Released 28 updates across 47 apps in the last 6 months, indicating a highly active development cycle focused on maintaining their existing library.

Last release · 15d agoActive apps · 20Abandoned · 22

What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Sherlock・Hidden Object・Match 3?

How's The Games Market?

How does it evolve in the Games market?

ChartRankChange
iOSGrossing#644
iOSGrossing#881

The rivals identified

The Nemesis

  1. -

    Estate Decoration

  2. -

    Narrative-Driven Mystery

Contenders

Offline Play

Multi-Genre Puzzle Integration

Narrative-Driven Quests

Evidence Analysis

Suspect Interrogation

Manor Renovation

Peers

Narrative-Driven Renovation

Garden Redesign Narrative

World Wonders Travel Progression

New Kids on the Block

Character-Driven Narrative Tasks

Evidence Board

The outtake for Sherlock・Hidden Object・Match 3

Strengths to defend, gaps to attack

Core Strengths

  • Unique hybrid gameplay mechanics
  • Strong literary IP integration
  • High user rating (4.5+)
  • Robust cross-platform sync

Critical Frictions

  • Potentially niche appeal of literary themes
  • Risk of mechanic fatigue in hybrid models

Growth Levers

  • Expand narrative into new literary genres
  • Enhance social/community features
  • Capitalize on the 'Merge' game demographic

Market Threats

  • High market saturation from major competitors
  • Increasing user acquisition costs
  • Shift in casual player preferences toward merge-mechanics

Key Takeaways

Sherlock・Hidden Object・Match 3 is an established games app that is free with in-app purchases. With a 4.5/5 rating from 57.6K reviews, it shows polarized user reception.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Sherlock・Hidden Object・Match 3, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

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Cite this report

Marlvel.ai. “Sherlock・Hidden Object・Match 3 Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/intel-report/games/com-g5e-bookspg

Agent Markdown (.md)·

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