Just Dance Now is a rhythm-based fitness and entertainment app by Ubisoft that turns any internet-connected screen into a dance floor using a smartphone as a motion controller. It targets casual gamers and fitness enthusiasts by removing the need for expensive console hardware. Despite a strong market position—currently #11 Grossing in its category—the app suffers from mixed user sentiment. While the core gameplay is highly praised, the user experience is hindered by technical instability and a restrictive monetization model that users perceive as overly aggressive.