Report updated May 5, 2026

TL;DR:DOP 5: Delete One Part wins the casual puzzle market through a singular, tactile eraser mechanic that lowers the barrier to entry for non-gamers, but its reliance on high-frequency ad-interruptions creates a churn risk that competitors like Brain Test are already exploiting with narrative-driven retention. Users feel Excited, praising satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players but frustrated by excessive advertisement frequency disrupts the core gameplay flow and creates a negative user experience. DOP 5 holds its casual audience through a satisfying core mechanic, but it bleeds players to narrative-heavy rivals due to aggressive ad-frequency, so revenue growth hinges on balancing ad-load with long-term retention features..|TL;DR:DOP 5: Delete One Part wins the casual puzzle market through a singular, tactile eraser mechanic that lowers the barrier to entry for non-gamers, but its reliance on high-frequency ad-interruptions creates a churn risk that competitors like Brain Test are already exploiting with narrative-driven retention. Users feel Excited, praising satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players but frustrated by excessive advertisement frequency disrupts the core gameplay flow and creates a negative user experience. DOP 5 holds its casual audience through a satisfying core mechanic, but it bleeds players to narrative-heavy rivals due to aggressive ad-frequency, so revenue growth hinges on balancing ad-load with long-term retention features..

DOP 5: Delete One Part is a well-regarded games app that is free with in-app purchases. With a 4.6/5 rating from 297.3K reviews, it maintains solid user satisfaction. Users particularly appreciate satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players, though excessive advertisement frequency disrupts the core gameplay flow and creates a negative user experience remains a common concern.

What is DOP 5: Delete One Part?

DOP 5: Delete One Part is a casual puzzle game for iOS and Android where users solve riddles by erasing parts of an image.

Users hire this game for low-stakes, tactile problem solving that provides immediate satisfaction without the complexity of traditional logic games.

Current Momentum

v1.1 · today

Maintenance
  • Ships regular bug fixes and performance updates.
  • Maintains stable user sentiment despite ad complaints.
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Brain Test: Tricky Puzzles

Brain Test: Tricky Puzzles

By UNICO STUDIO

Other Rivals

Braindom: Brain Games Test Out
Brain Out 3
Erase It: Delete One Part
Parking Jam 3D
Save the Doge
Help Me: Tricky Brain Puzzles

7-Day Rank Pulse 🇺🇸

Games

No ranking data

Rating Pulse 🇺🇸

Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Eraser MechanicDifferentiator

Interactive puzzle solving where users swipe to remove specific parts of an image to reveal hidden solutions.

Hint SystemStandard

Help button provides guidance for users stuck on complex logic puzzles.

Level ProgressionStandard

Hundreds of levels with increasing difficulty and varied scenarios.

How much does it cost?

Freemium
  • Free-to-play with ad support
  • In-app purchases available

Ad-supported model utilizing high-frequency, short-session gameplay to maximize ad-impression volume.

Who Built It?

SayGames LTD app icon 1
SayGames LTD app icon 2
SayGames LTD app icon 3
SayGames LTD app icon 4

SayGames

(4.3M)

Empowering casual gamers with high-satisfaction, low-friction mobile experiences through data-driven hybrid-casual design.

Portfolio

13

Apps

Free 12
Games100%

Who is SayGames?

SayGames has successfully transitioned from a hyper-casual volume player to a hybrid-casual leader by integrating deep meta-progression into accessible core loops. Their primary moat is a sophisticated, data-driven publishing platform that leverages a massive cross-promotion network to mitigate user acquisition risks. The portfolio is currently pivoting toward management and simulation niches to capture higher player LTV while maintaining their signature low-friction UX. This strategic shift allows them to compete in higher-retention categories without losing the broad appeal of their original arcade roots.

Who is SayGames for?

  • Casual mobile gamers seeking low-friction
  • Satisfying progression loops
  • ASMR-style mechanics
Intense

Portfolio momentum

With 684 releases in the last 6 months and 162 active apps, the publisher maintains an exceptionally high development and update cadence.

Last release · 5d agoActive apps · 162Abandoned · 9

What do users think recently?

High confidence · Latest 100 of 253 total reviews analyzed

How did the latest release land?

Overall
4.6/ 5
(297.3K)
Current version
4.7/ 5
+0.0 vs overall
(242.2K)
Main signal post-update: satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players.

What is the recent mood?

Excited

Recent user voice shows a excited sentiment. Users appreciate satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players, but report excessive advertisement frequency disrupts the core gameplay flow and creates a negative user experience.

What Users Love

Satisfying puzzle mechanics provide a relaxing and mentally stimulating experience for casual players

What Frustrates Users

Excessive advertisement frequency disrupts the core gameplay flow and creates a negative user experience

What Users Want

Development of a dedicated kid-friendly version to address age-appropriate content concerns

What is the competitive landscape for DOP 5: Delete One Part?

How's The Games Market?

How does it evolve in the Games market?

The app maintains a strong 4.68 rating on iOS, but the 55,069 Android rating count lags significantly behind the 242,218 iOS count, signaling a potential discovery gap on the Play Store.

ChartRankChange
AndroidFree#8014
AndroidFree#1602

The rivals identified

The Nemesis

Head to Head

DOP 5 should defend its niche by doubling down on the 'eraser' mechanic's satisfaction, while potentially adopting a 'story-mode' meta-layer to compete with Brain Test's superior retention-driving narrative features.

What sets DOP 5: Delete One Part apart

  • Focused, singular 'eraser' mechanic provides a more intuitive and less cluttered UX than the broad variety of inputs in Brain Test

  • Literal, visual-based puzzle solving offers a lower barrier to entry for casual players compared to abstract logic riddles

What's Brain Test: Tricky Puzzles's Edge

  • Multi-modal interaction (shaking, tilting) creates a more immersive 'physical' connection to the device than static screen touches

  • Episodic narrative structure and recurring characters drive significantly higher long-term retention than standalone level sets

Contenders

Specialized 'Who is lying?' and 'Who is the father?' riddle formats

Strong focus on IQ-style mental age assessments and personality-driven puzzles

Minimalist, iconic art style that prioritizes puzzle logic over complex UI

Abstract and surreal puzzle solutions that differentiate from literal eraser mechanics

Erase It: Delete One Part

Erase It: Delete One Part

4.5 (20K)

KOMPVEL, OOO

💀

A direct mechanical clone that competes specifically on the 'delete one part' eraser gameplay.

Thematic level sets focusing on humorous, 'caught in the act' social scenarios

Deep integration with Lion Studios' cross-game reward and promotion ecosystem

Peers

Spatial reasoning and sorting mechanics distinct from logic-based riddles

Meta-progression system featuring city-building elements to increase long-term retention

Save the Doge

Save the Doge

WONDER GROUP

Shares the same hyper-casual puzzle audience that enjoys interactive mechanics to solve immediate problems.

Physics-based drawing mechanic providing a different tactile feel than static erasing

High-stakes 'protect the character' gameplay loop that creates immediate tension

New Kids on the Block

Focus on moral dilemmas and 'help the character' narrative scenarios

Dynamic animations and reactive environments that provide higher visual feedback

The outtake for DOP 5: Delete One Part

Strengths to defend, gaps to attack

Core Strengths

  • Tactile eraser mechanic creates immediate user satisfaction
  • Offline-first architecture supports high-frequency travel usage

Critical Frictions

  • Ad-to-gameplay ratio triggers high-churn complaints
  • Lack of narrative meta-layer limits long-term retention

Growth Levers

  • Development of a kid-friendly version addresses parent-user content concerns
  • Narrative integration could compete with Brain Test retention

Market Threats

  • Aggressive ad-frequency drives users to competitors
  • Brain Test's 5-release cadence outpaces current update velocity

What are the next best moves?

highPivot

Pivot ad-frequency to reduce interruptions because ad-load is the top complaint → improve retention

Sentiment data identifies excessive ads as the primary driver of user churn.

Trade-off: Pause the development of new level sets to reallocate engineering time to ad-logic tuning.

highInvest

Ship narrative meta-layer because Brain Test uses episodic stories to drive retention → increase session depth

Competitor analysis shows Brain Test's narrative integration is a key retention driver.

Trade-off: Deprioritize the hint-system UI refresh to focus on narrative content pipeline.

A counter-intuitive read

The high ad-frequency is not just a monetization choice but a structural necessity to offset the low-barrier, short-session nature of the eraser mechanic which lacks the depth to support long-term subscriptions.

Feature Gaps vs Competitors

  • Episodic narrative structure (available in Brain Test)
  • Multi-modal device inputs like shaking or tilting (available in Brain Test)

Key Takeaways

DOP 5 holds its casual audience through a satisfying core mechanic, but it bleeds players to narrative-heavy rivals due to aggressive ad-frequency, so revenue growth hinges on balancing ad-load with long-term retention features.

Where Is It Heading?

Stable

The casual puzzle market is consolidating around titles that offer more than just static logic, with Brain Test setting a new standard for narrative-driven retention. DOP 5 remains stable but exposed, as its reliance on ad-interruptions will likely cause churn to accelerate if a direct rival launches a less intrusive, story-focused alternative.

Excessive ad-frequency leads to high-churn complaints, which erodes the long-term player base and limits lifetime value.

The core erasing mechanic continues to drive high positive sentiment, confirming the product-market fit for casual puzzle players.

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by DOP 5: Delete One Part, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

What's new in this report

The app maintains a maintenance-only development cycle while sentiment metrics have improved, likely due to a shift in the analyzed review sample.

improved

Sentiment Score Increase

declined

Review Sample Reduction

added

Offline-first Architecture

added

Competitive Release Cadence Threat

Cite this report

Marlvel.ai. “DOP 5: Delete One Part Intelligence Report.” Updated May 5, 2026. https://marlvel.ai/intel-report/games/dop-5-delete-one-part

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0