Report updated Mar 31, 2026
Hair Dye!
v2.2.4Casual gamers, particularly younger audiences, who enjoy creative simulation games and virtual makeover experiences.
What Is Hair Dye!?
Launched Jan 16, 2021
Updated Mar 2026
What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
What does it look like?
What are the key features?
Tools for cutting, straightening, curling, and blow-drying hair to create custom styles.
Interactive color mixing mechanics to create unique hair colors and rainbow effects.
End-to-end salon experience including washing, conditioning, and styling.
Handling a flow of customers with specific requests to provide the best salon experience.
What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
“Recent user voice shows a mixed sentiment. Users appreciate fun and engaging gameplay and satisfying mechanics, but report excessive advertisements and technical bugs and performance.”
What Users Love
It’s really so fun and it helps me learn to dye hair
It feels refreshing while playing it
It’s very satisfying
It looks like you actually cutting hair
Pain Points
Every second has a add
The amount of ads is the game makes the game unbearable to play
The main feature of this game (hair dye) is not working. Hair does not render on the model
do not download this game it lag very much
High confidence · 99 reviews available
What are the pros and cons?
Pros
- Strong core loop that delivers high satisfaction metrics
- Highly effective color-mixing mechanic that differentiates it from generic salon games
- Massive user base and high volume of social proof
Cons
- Aggressive ad-monetization strategy causing significant user frustration
- Recurring technical bugs, specifically rendering failures on Android
- Lack of depth beyond the initial simulation loop
What is the market outlook?
Growth Opportunities
- Implement a No-Ads subscription tier to monetize power users
- Expand the creative suite with social sharing features
- Optimize performance for lower-end devices to capture emerging market growth
Market Threats
- Competitors with cleaner UI and less intrusive ad models
- Negative reviews regarding technical stability damaging brand reputation
- Potential platform policy changes regarding ad frequency and user privacy
What are the key takeaways?
Hair Dye! is a divisive games app that is free with in-app purchases. With a 4.4/5 rating from 547.5K reviews, it receives mixed feedback from users. Users particularly appreciate fun and engaging gameplay, though excessive advertisements remains a common concern.
Best for: Casual gamers, particularly younger audiences, who enjoy creative simulation games and virtual makeover experiences.
How much does it cost?
Model: freemium
The app follows a classic hyper-casual monetization model, relying on high-volume ad impressions and potential IAPs to drive revenue.
iOS Version
2.2.4
Android Version
1.9.5.3
Release Date
Jan 16, 2021
iOS Price
Free
Android Price
Free
Developer
Crazy Labs