Model Agency! icon

Model Agency!

v1.24

Panteon Yazilim Oyun Egitim Teknolojileri ve Hizmetleri Sanayi Ticaret Anonim Sirketi

60 ratings

Report updated Apr 7, 2026

What Is Model Agency!?

Model Agency! is a hyper-casual fashion management simulation where players scout, train, and compete with models on the runway. While it features an engaging competitive loop and offline playability, it is currently hindered by a critically low 2.1-star rating. The game's market position is weakened by an aggressive ad strategy and controversial mechanics that users perceive as body-shaming, though its 'Runway Competition' remains a notable differentiator in the fashion sim category.

What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Upset
Offline Playability
Excessive Advertising... Show more

What does it look like?

What are the key features?

Talent ScoutingStandard

Mechanism to discover and recruit new models for the agency

Runway CompetitionDifferentiator

Competitive gameplay mode where players face off against other scouts on the runway

Model CustomizationStandard

Tools to modify model body shapes, hairstyles, and makeup looks

Catwalk TrainingStandard

Progression system where training models increases player earnings

Fashion StylingStandard

Selecting fashionable outfits to ensure models are selected by recruiters

What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Upset

Recent user voice shows a upset sentiment. Users appreciate offline playability and entertainment value, but report excessive advertising and fatphobia and body shaming.

What Users Love

Offline Playability

no need for wifi (if you turn on airplane mode there’s zero ads)

it’s rare games mowadays to actually be playable offline

Entertainment Value

I’m addicted but the adds I can’t take it

Really entertaining, but I don’t like how you have to work out

Pain Points

Excessive Advertising

There are way too many adds. just way too much.

There’s an ad every 30 seconds max, makes the game impossible to play.

Fatphobia and Body Shaming

makes fat people look bad and mean

This game is very offensive to bigger women

Technical Stability

the game also randomly crashes

it doesn’t save my progress

High confidence · 36 reviews available

What are the pros and cons?

Pros

  • Engaging core loop described as 'addictive' by users
  • Unique competitive runway battle mechanic
  • Valued offline playability mode

Cons

  • Hyper-aggressive ad frequency (every 30 seconds)
  • Offensive portrayal of body types (fatphobia)
  • Severe technical issues including crashes and data loss

What is the market outlook?

Growth Opportunities

  • Pivot to inclusive/body-positive character design
  • Introduce a 'No Ads' premium tier or rewarded video model
  • Expand social features and model collection mechanics

Market Threats

  • Potential store removal due to low ratings or content reports
  • Loss of users to more polished rivals like Fashion Battle
  • Negative viral sentiment regarding brand ethics

Who competes with Model Agency!?

Contenders

Pocket Styler: Dress Up Game

Pocket Styler: Dress Up Game

3.7 (117K)

Nordcurrent UAB

A competitive styling game with a strong emphasis on daily runway challenges and social voting.

+

A competitive styling game with a strong emphasis on daily runway challenges and social voting.

Covet Fashion: Dress Up Game

Covet Fashion: Dress Up Game

Crowdstar LLC

A more realistic take on the styling competition genre with real-world brands and high-engagement voting.

+

A more realistic take on the styling competition genre with real-world brands and high-engagement voting.

Peers

Makeover Studio: Makeup Games

Makeover Studio: Makeup Games

4.5 (115K)

LIHAO TECH CO., LIMITED

Focuses heavily on the 'makeover' and 'body design' aspects mentioned in the app's features.

+

Focuses heavily on the 'makeover' and 'body design' aspects mentioned in the app's features.

Merge Studio: Fashion Makeover

Merge Studio: Fashion Makeover

4.7 (109K)

Paxie Games

Uses a merge mechanic to fuel the same fashion styling and model transformation goals.

+

Uses a merge mechanic to fuel the same fashion styling and model transformation goals.

Star Girl - Fashion Celebrity

Star Girl - Fashion Celebrity

Oriented Games

A classic modeling simulation where players participate in beauty pageants and work as models.

+

A classic modeling simulation where players participate in beauty pageants and work as models.

New Kids on the Block

Fashion Battle - Dress up game

Fashion Battle - Dress up game

4.5 (22K)

APPS TEKNOLOJI ANONIM SIRKETI

A newer entry focusing on the 'runway walk' and quick styling choices to win battles.

+

A newer entry focusing on the 'runway walk' and quick styling choices to win battles.

What are the key takeaways?

Model Agency! is a upsetting games app that is free with in-app purchases. With a 2.1/5 rating from 60 reviews, it upsets most users from users. Users particularly appreciate offline playability, though excessive advertising remains a common concern.

Best for: Casual gamers interested in fashion, makeovers, and simulation games who enjoy competitive progression mechanics.

How much does it cost?

Model: freemium

Tiers:
Free to playIn-app purchases for game progression or items

Monetization relies on a free-to-play model with likely ad-supported gameplay or microtransactions for styling items and progression speed.

iOS Version

1.24

Release Date

Oct 19, 2022

iOS Price

Free

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community. Reports are continuously improved and refined. For informational purposes only.

Hope this helps & keep building! · Found an error?

Cite this report

Marlvel.ai. “Model Agency! Intelligence Report.” Updated Apr 7, 2026. https://marlvel.ai/intel-report/games/model-agency

Agent Markdown (.md)·

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