By Netflix
Report updated Apr 18, 2026
OXENFREE: Netflix Edition
For fans of narrative-driven thriller games and supernatural mysteries who are already part of the Netflix ecosystem.
OXENFREE: Netflix Edition is an established games app that is available. With a 3.6/5 rating from 6.5K reviews, it shows polarized user reception.
What is OXENFREE: Netflix Edition?
Current Momentum
v4.4
No release notes available.
Active Nemesis
Life Is Strange
By SQUARE ENIX
Other Rivals
7-Day Rank Pulse 🇺🇸
GamesNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
Loading...
What Are The Key Features?
Branching dialogue and decision-making mechanics that directly impact character relationships and the game's ending.
Use an in-game radio dial to tune into supernatural frequencies, communicate with ghosts, and solve environmental puzzles.
Navigate a haunted island to uncover secrets and piece together the narrative through environmental discovery.
High replayability through narrative paths that change based on player choices.
How much does it cost?
- Free to download for existing Netflix members
- Requires an active Netflix subscription for access
The app serves as a value-add for the Netflix ecosystem, using exclusive high-quality narrative games to increase subscriber retention and platform stickiness.
Who Built It?
Netflix
Providing Netflix subscribers with an exclusive, ad-free library of premium mobile games and global entertainment.
Portfolio
13
Apps
Who is Netflix?
Netflix has established a unique position as a premium aggregator, leveraging its massive subscription infrastructure to distribute mobile games as a core retention tool. Their moat is the ability to secure high-fidelity titles and major third-party licenses that are offered exclusively to their member base, bypassing the traditional user acquisition treadmill. The strategic signal is their rapid expansion into diverse genres, positioning the service as a 'walled garden' for premium interactive content that rivals traditional app stores.
Who is Netflix for?
- Netflix subscribers across all age groups
- Parents
- Caregivers seeking ad-free educational content
- Gamers looking for premium
Portfolio momentum
Released 173 updates across 88 apps in the last 6 months, with over 90% of the portfolio currently active.
What other apps does Netflix make?
Toca Boca Hair Salon 4 NETFLIX
Bloons TD 6 NETFLIX
Heads Up! Netflix Edition
Football Manager 26 Mobile
Netflix Puzzled: Logic Games
Best Guess Live
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for OXENFREE: Netflix Edition?
How's The Games Market?
How does it evolve in the Games market?
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇮🇪 Ireland | Adventure | AndroidFree | #166 | ▲21 |
| 🇩🇰 Denmark | Adventure | AndroidFree | #187 | NEW |
The rivals identified
The Nemesis
- -
Time Rewind Mechanic
- -
Controller Support
Contenders
The Wolf Among Us
Telltale
Features a similar cinematic, choice-heavy narrative structure focused on mystery and supernatural elements.
Firewatch
0Panic, Inc.
⚡Offers a highly immersive, exploration-based narrative experience centered on mystery and dialogue-driven character development.
Narrative-Driven Exploration
Anthology-Style Gameplay
Experimental Visual Style
Immersive Audio Experience
Peers
Panel-based Puzzle Mechanics
Hand-drawn Narrative
Multi-Character Narrative
In-Game Hint System
Impossible Architecture Manipulation
Forgotten Shores Expansion
Old Man's Journey
★4.2 (6.4K)Broken Rules
🚀Focuses on emotional, narrative-driven exploration and puzzle mechanics within a stylized artistic environment.
New Kids on the Block
DREDGE
Black Salt Games
A rising star in the supernatural mystery genre, blending exploration with eerie, atmospheric storytelling.
The outtake for OXENFREE: Netflix Edition
Strengths to defend, gaps to attack
Core Strengths
- Award-winning narrative pedigree
- Unique radio-tuning gameplay mechanic
- Premium, ad-free experience for Netflix members
Critical Frictions
- Mandatory subscription barrier
- Limited visibility outside the Netflix app
- Lack of social/community features
Growth Levers
- Cross-promotion within the Netflix streaming app
- Franchise expansion through sequels
- Capturing users migrating to subscription-based gaming
Market Threats
- Competition from non-subscription narrative games
- Subscriber churn impacting game access
- Rapidly evolving indie game market
Key Takeaways
OXENFREE: Netflix Edition is an established games app that is available. With a 3.6/5 rating from 6.5K reviews, it shows polarized user reception.
Where Is It Heading?
Trend analysis
Available very soon