Report updated Apr 3, 2026
Supermarket Game - Shopping
v1.60Young children (ages 3-7) and their parents looking for an educational, interactive, and safe simulation game that teaches basic life skills.
What Is Supermarket Game - Shopping?
Launched Jul 11, 2016
Updated Dec 2025
What does it look like?
What are the key features?
Manages various supermarket sections including cash register, grocery, cheese/salami, fruits/vegetables, and sweets.
Includes 10 distinct mini-games focused on counting, sorting, weighing, and recycling to teach basic skills.
Teaches children how to sort waste into specific bins like paper, plastic, glass, and organic.
Includes driving simulation and a 'catch the thief' superhero mini-game to add variety beyond store management.
Gamification through bronze, silver, and gold medals for completing tasks.
What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
Gathering public signals...
Sentiment analysis will be available once enough user reviews are collected.
What are the pros and cons?
Pros
- Diverse mini-game collection (10 games)
- COPPA safety certification
- Unique sustainability/recycling educational module
Cons
- Low volume of App Store ratings (90)
- Ad-supported model can be intrusive for children
- Generic app naming lacks brand identity
What is the market outlook?
Growth Opportunities
- Transition to a subscription-based ad-free model
- Develop character-driven branding to increase loyalty
- Expand 'green' features to capitalize on eco-conscious parenting trends
Market Threats
- High-quality ad-free competitors (e.g., Lucas & Friends)
- Dominance of large ecosystems like Toca Boca
- Rising graphic standards from newer sandbox competitors
Who competes with Supermarket Game - Shopping?
The Nemesis
Why it's a threat
- +
Cross-App Integration
- +
Multi-touch Gameplay
Contenders
The market leader in kid's simulation; while broader, its supermarket location is a primary touchpoint for the same user base.
Home Designer
Offers a highly polished shopping and supermarket role-play experience for the same preschool audience.
Advanced Character Creator
Peers
Part of the broader ecosystem of high-quality educational simulation apps for toddlers.
Piknik Bundle Integration
Cooking Mama: Let's cook!
Office Create Corp.
While focused on cooking, it shares the 'mini-game collection' format and food-related educational themes.
While focused on cooking, it shares the 'mini-game collection' format and food-related educational themes.
New Kids on the Block
Aha World: Avatar & Family Fun
iHuman (SG) PTE. LTD.
A rising competitor in the sandbox simulation space with high-quality graphics that appeal to the same demographic.
A rising competitor in the sandbox simulation space with high-quality graphics that appeal to the same demographic.
What are the key takeaways?
Supermarket Game - Shopping is a divisive games app that is free with in-app purchases. With a 4.1/5 rating from 90 reviews, it receives mixed feedback from users.
Best for: Young children (ages 3-7) and their parents looking for an educational, interactive, and safe simulation game that teaches basic life skills.
How much does it cost?
Model: freemium
Monetizes through a combination of third-party advertising and in-app purchases, typical for children's educational games.