Kinship icon
Kinship4.3 (3)

MINDBODY, Incorporated

App Store

Report updated May 12, 2026

TL;DR:Kinship provides a utility-focused interface for fitness studio management, but its stagnant development cycle leaves it vulnerable to competitors with higher feature velocity. Kinship functions as a legacy B2B utility for Mindbody, but its lack of feature investment creates a churn risk as competitors offer superior payment and tracking, so the PM should prioritize basic maintenance to prevent store removal..|TL;DR:Kinship provides a utility-focused interface for fitness studio management, but its stagnant development cycle leaves it vulnerable to competitors with higher feature velocity. Kinship functions as a legacy B2B utility for Mindbody, but its lack of feature investment creates a churn risk as competitors offer superior payment and tracking, so the PM should prioritize basic maintenance to prevent store removal..

Kinship is an established health & fitness app that is completely free. With a 4.3/5 rating from 3 reviews, it shows polarized user reception.

What is Kinship?

Kinship is a mobile class-scheduling app for fitness studio clients, providing a branded interface for booking and studio contact.

Users hire Kinship to manage their fitness memberships and class attendance, but the app serves primarily as a B2B distribution mechanism for Mindbody's studio management software.

Current Momentum

v8.4 · 5d ago

Zombie
  • Ships no functional iOS updates since 2018.
  • Maintains Android stability via recent minor releases.
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Fragmented niche

No dominant direct rival identified yet — see Other Rivals below.

Other Rivals

EFit
Glofox
나만의 짐, 나만의 운동공간이 필요할 때

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Class SchedulingStandard

Real-time calendar view and booking interface for studio classes

Push NotificationsDifferentiator

Automated alerts for class cancellations, promotions, and re-engagement messages

Branded CustomizationDifferentiator

App interface tailored to specific studio logos, colors, and navigation tabs

How much does it cost?

Free
  • Free to download and use for class booking

The app functions as a free-to-use utility for end users, serving as a B2B distribution tool for Mindbody's software subscription business.

Who Built It?

MINDBODY, Incorporated

View Publisher Intel →
Health & Fitness

Enrichment in progress

Publisher profile available very soon

What other apps does MINDBODY, Incorporated make?

What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Kinship?

How's The Health & Fitness Market?

Market outlook for this category

Available very soon

The rivals identified

Peers

Integrates specialized electro-stimulation methodology tracking which differentiates it from standard general-purpose fitness booking apps.

Provides dedicated workout tracking features that extend beyond simple scheduling to improve user retention.

Maintains a massive user base with over 2,500 reviews, signaling deep market penetration and trust.

Offers robust integrated payment processing that streamlines the entire transaction flow for studio members.

나만의 짐, 나만의 운동공간이 필요할 때

나만의 짐, 나만의 운동공간이 필요할 때

0

lvher

This app serves the same functional need for facility reservation and registration, competing for the attention of users seeking localized gym access.

Focuses exclusively on facility-level registration and reservation workflows rather than broader studio management tools.

Simplified UX design prioritizes quick facility access over the complex class-scheduling features found in Kinship.

The outtake for Kinship

Strengths to defend, gaps to attack

Core Strengths

  • Mindbody B2B distribution network provides stable studio partner base

Critical Frictions

  • No functional iOS updates since 2018 creates technical debt
  • Lack of integrated payment processing increases user friction

Growth Levers

  • Integrating native payment processing would reduce user churn to competitors

Market Threats

  • Glofox's 2,500+ reviews signal deeper market trust and penetration
  • High-cadence competitors erode the value of the branded-app utility

What are the next best moves?

mediumMaintain

Audit iOS codebase for critical security compliance because the app has not been updated since 2018 → maintain store presence

The 2018 last-updated date is a significant risk for platform removal.

Trade-off: Deprioritize new feature development until the core codebase is verified.

A counter-intuitive read

The app's lack of updates is not a failure but a deliberate strategy to keep the B2B utility thin, avoiding the support costs of a consumer-facing product.

Feature Gaps vs Competitors

  • Integrated payment processing (available in Glofox but absent here)
  • Specialized workout tracking (available in EFit but absent here)

Key Takeaways

Kinship functions as a legacy B2B utility for Mindbody, but its lack of feature investment creates a churn risk as competitors offer superior payment and tracking, so the PM should prioritize basic maintenance to prevent store removal.

Where Is It Heading?

Stable

The fitness studio management market is consolidating around platforms that offer integrated payments and workout tracking. Kinship remains exposed as a legacy utility, so revenue growth will likely remain flat until the product roadmap shifts from maintenance to feature parity.

The 2018 last-updated date on iOS signals a maintenance-only posture, which limits the app's ability to compete with modern, feature-rich studio management tools.

Recent Android stability updates suggest the developer is maintaining the platform for existing partners rather than pursuing new user acquisition.

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Kinship, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

What's new in this report

The analysis shifted from addressing a critical connectivity failure to evaluating the app's long-term viability as a legacy B2B utility.

removed

User Sentiment Data

shifted

Competitive Landscape

shifted

SWOT Analysis Focus

shifted

Outlook Trend

Cite this report

Marlvel.ai. “Kinship Intelligence Report.” Updated May 12, 2026. https://marlvel.ai/intel-report/health-fitness/kinship

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0