By P22
Report updated Apr 15, 2026
Reflexed
For patients undergoing physical therapy and physiotherapists seeking a digital tool to measure and document patient range of motion.
Reflexed is an established health & fitness app that is completely free.
What Is Reflexed?
Current Momentum
v1.1 · 13mo ago
ZombieReflexed has not received a feature update since its initial release over 12 months ago.
Active Nemesis
Medbridge GO for Patients
By MedBridge Education
7-Day Rank Pulse 🇺🇸
No ranking data
Recent User Mood 🇺🇸
Gathering signals...
What makes this app unique?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Calculate and record precise body movement angles from user-uploaded photos
Monitor flexibility and recovery metrics over time to visualize improvement
Receive immediate data on range of motion after analyzing photos
Who is it for & how much does it cost?
Target Audience
Patients undergoing physical therapy and physiotherapists seeking a digital tool to measure and document patient range of motion.
Pricing
Free- Free access to all current measurement and tracking features
The app is currently positioned as a free tool, likely to build a user base or support professional clinical workflows without immediate monetization barriers.
Who Built It?
What other apps does P22 make?
RigRite
Utilities
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for Reflexed?
How's The Health & Fitness Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
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Full-suite HEP vs. Niche Utility: Medbridge provides comprehensive video-guided exercise programs and adherence tracking, whereas Reflexed focuses exclusively on the specific measurement of range-of-motion (ROM) via photos.
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B2B2C Distribution Model: Medbridge is typically prescribed by a clinician through a corporate subscription, while Reflexed positions itself as a standalone tool for both patients and independent practitioners.
The outtake for Reflexed
SWOT Analysis
Core Strengths
- Niche focus on goniometric photo analysis
- Accessibility-focused UI (large font/small screen optimization)
- Zero-cost barrier to entry
Critical Frictions
- Zero social proof (0 ratings/reviews)
- Lack of clinical communication tools
- Single-utility focus vs. platform competitors
Growth Levers
- B2B integration with Home Exercise Program (HEP) platforms
- Automated AI joint detection
- Clinical documentation export features
Market Threats
- Medbridge GO adding similar ROM utility features
- Low barrier for competitors to clone the photo-measurement utility
- Platform-lock by larger clinical software providers
What are the next best moves?
Implement a 'Clinical Export' feature (PDF/CSV)
The target audience includes physiotherapists who need to document ROM for professional assessments; currently, the app only tracks within the UI.
Launch a review acquisition campaign
The app currently has 0 ratings and 0 reviews, which is a significant barrier to trust for a clinical/health tool.
Develop a 'Patient-Provider' link or messaging loop
The Nemesis (Medbridge GO) includes integrated messaging, a feature Reflexed currently lacks according to competitor analysis.
Feature Gaps vs Competitors
- Video-guided exercise programs (available in Medbridge GO)
- Integrated patient-therapist messaging (available in Medbridge GO)
- Adherence tracking (available in Medbridge GO)
Key Takeaways
Reflexed is a high-utility niche tool that successfully digitizes a manual clinical process (goniometry), but it currently lacks the ecosystem stickiness of its primary rival, Medbridge GO. To succeed, the PM must move beyond a standalone utility by adding clinical export capabilities and addressing the total lack of social proof.
Where Is It Heading?
Stable
v1.1 update (March 2025) optimized for accessibility—indicates active maintenance and attention to user-specific hardware needs.
App remains free with no clear monetization—suggests a focus on user acquisition over immediate revenue.