Report updated Apr 16, 2026

Overview · Full Intel report in progress

Today Habit tracker is an established health & fitness app that is free with in-app purchases. With a 4.4/5 rating from 85.4K reviews, it shows polarized user reception.

What is Today Habit tracker?

Today is a habit-tracking app that utilizes behavioral science principles to help users build routines and quit negative habits. It distinguishes itself through a highly modular dashboard system that allows users to customize habit tracking using specific functional cards like Apple Health charts, journals, and streak calendars.

Current Momentum

v1.18 · 2mo ago

Active

Last updated 62d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

ProductivityGrossing

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Customizable Dashboard CardsStandard

Users can build unique habit views by combining functional modules such as Apple Health charts, custom counters, to-do lists, and streak calendars.

Visual Habit CoversStandard

The app allows users to assign full-screen photo covers from a gallery or personal library to each habit for visual motivation.

Behavioral TrackingStandard

The platform provides tools to monitor progress and maintain streaks, designed to support both habit building and the cessation of negative behaviors.

How much does it cost?

Freemium

Who Built It?

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Today Habit tracker?

How's The Health & Fitness Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Today Habit tracker

Key Takeaways

While the app offers a unique, modular interface for habit management, recent user feedback indicates concerns regarding long-term maintenance, bug fixes, and feature parity.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Today Habit tracker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

What's new in this report

No changes detected yet.

Cite this report

Marlvel.ai. “Today Habit tracker Intelligence Report.” Updated Apr 16, 2026. https://marlvel.ai/intel-report/health-fitness/today-habit-tracker

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0