Report updated Mar 31, 2026

What Is Aivi - Your Custom AI Chatbot?

Aivi is a lifestyle-oriented AI assistant developed by AIBY that focuses on high levels of personalization and specialized task management. The app allows users to create a custom AI persona—adjusting appearance, gender, and tone—while providing "Expert" modes for specific professional tasks like content writing, career coaching, and social media management. Targeted at individuals and professionals seeking a versatile, branded AI companion, Aivi positions itself as a productivity tool with a human-like touch. Its primary differentiator is the deep customization of the AI persona combined with prompt-driven expert modules. However, the app currently faces significant headwinds due to technical instability and user trust issues regarding subscription management and feature accuracy.

What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Mixed
Helpful AI Assistant
Broken Daily Requests/Subscription Issues... Show more

What does it look like?

What are the key features?

Customizable AI PersonaDifferentiator

Users can create a chatbot from scratch, adjusting gender, age, ethnicity, appearance, and tone of voice.

AI-Powered ExpertsDifferentiator

Specialized modes for specific tasks like content writing, SMM management, essay writing, and career coaching with ready-made prompts.

Text and Voice ChatStandard

Interactive communication interface for quick problem solving and task completion.

Content Creation AssistanceStandard

Support for writing essays, resumes, cover letters, and social media posts.

What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Mixed

Recent user voice shows a mixed sentiment. Users appreciate helpful ai assistant and engaging personality, but report broken daily requests/subscription issues and inaccurate capabilities/false advertising.

What Users Love

Helpful AI Assistant

Aivi answers any question or help to solve a problem, and she always has a solution.

I get quick answers to my questions without sifting through Google search results.

Engaging Personality

I LOVE the friendly character of Aivi. It makes me feel like I’m talking to a real person.

It's like having a personal assistant and companion in one app.

Pain Points

Broken Daily Requests/Subscription Issues

The 10 free DAILY requests is BROKEN and doesn't RESET anymore.

Do not download this app until they add a cancellation button to it. You cannot cancel this if you purchase it.

Inaccurate Capabilities/False Advertising

I asked it to show me flight options... It says it cannot access that type of info. And yet their video shows it can.

When I asked to text, call, and/or play music, it says it can not do that.

High confidence · 30 reviews available

What are the pros and cons?

Pros

  • High user engagement through persona customization.
  • Strong visual branding and UI/UX design.
  • Successful implementation of specialized 'Expert' prompt modules.

Cons

  • Significant technical debt regarding request reset logic.
  • Lack of transparent subscription/cancellation UI causing high churn.
  • Mismatch between marketing claims and actual AI capabilities.

What is the market outlook?

Growth Opportunities

  • Capitalize on the 'AI Companion' trend by adding more interactive features.
  • Improve user retention by fixing the subscription UX to build long-term trust.
  • Expand 'Expert' modules to include more niche professional categories.

Market Threats

  • Rapidly evolving LLM landscape where generic competitors offer superior accuracy.
  • Potential for store-level enforcement actions due to subscription complaints.

What are the key takeaways?

Aivi - Your Custom AI Chatbot is a divisive lifestyle app that is available. With a 4.8/5 rating from 1.3K reviews, it receives mixed feedback from users. Users particularly appreciate helpful ai assistant, though broken daily requests/subscription issues remains a common concern.

Best for: Individuals and professionals seeking a personalized, versatile AI assistant to streamline content creation, career development, and daily task management.

How much does it cost?

Model: subscription

Tiers:
Free to downloadPremium subscription for unlimited access to advanced features

Monetization relies on a freemium model where core utility is gated behind a recurring subscription, typical for AIBY's portfolio of utility apps.

iOS Version

1.19

Android Version

1.24.5

Release Date

Apr 22, 2023

iOS Price

Free

Android Price

Free

Developer

AIBY

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community. Reports are continuously improved and refined. For informational purposes only.

Hope this helps & keep building! · Found an error?

Cite this report

Marlvel.ai. “Aivi - Your Custom AI Chatbot Intelligence Report.” Updated Mar 31, 2026. https://marlvel.ai/intel-report/lifestyle/aivi-your-custom-ai-chatbot

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