Report updated May 19, 2026
Be Beautiful.
For individuals seeking general beauty, skincare, and fitness advice.
Be Beautiful. is an established lifestyle app that is completely free.
What is Be Beautiful.?
Be Beautiful is a lifestyle utility app providing text-based beauty, skincare, and fitness advice to generalist users on iOS.
Users hire the app for quick, free access to beauty solutions, but the static content format fails to satisfy the demand for visual, actionable guidance.
Current Momentum
v1.0 · 135mo ago
Zombie- No notable signals last 3 months
Active Nemesis
Eye Makeup Artistry - Tutorial
By Riafy Technologies Pvt
Other Rivals
7-Day Rank Pulse 🇺🇸
LifestyleNo ranking data
Rating Pulse 🇺🇸
Gathering signals...
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
Loading...
What Are The Key Features?
Curated tips and solutions for skincare, haircare, face care, and limb care
General wellness and fitness information provided within the lifestyle category
How much does it cost?
- Free access to all content
The app is distributed as a free utility with no observable in-app purchases or subscription gates.
Who Built It?
Bitcode Technologies Pvt
View Publisher Intel →Enrichment in progress
Publisher profile available very soon
What other apps does Bitcode Technologies Pvt make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for Be Beautiful.?
How's The Lifestyle Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Eye Makeup Artistry - Tutorial
★4.5 (58)Riafy Technologies Pvt. Ltd.
This app competes directly by offering specialized beauty tutorials that mirror the 'Beauty Tips' value proposition of Be Beautiful, capturing the same DIY-focused user base.
Head to Head
The target must pivot from static tips to video-based tutorials to match the nemesis's engagement levels or risk losing users to more visual platforms.
What sets Be Beautiful. apart
Broader scope covering skincare, haircare, and fitness rather than just eye makeup
Acts as a comprehensive lifestyle hub rather than a single-category niche tool
What's Eye Makeup Artistry - Tutorial's Edge
Higher engagement through professional-grade video content and visual tutorials
Stronger recent update cadence keeps the app relevant with current beauty trends
Contenders
Nail Art Salon-Stylish Designs
Riafy Technologies Pvt. Ltd.
This app competes for the same lifestyle-oriented audience by focusing on specific beauty niches that Be Beautiful attempts to cover broadly.
Maintains a dedicated design library that serves as a visual catalog for nail inspiration
Delivers weekly content updates that ensure the app feels fresh and active for users
Peers
Implements a self check-in kiosk feature that reduces front-desk friction for busy salon clients
Provides comprehensive waitlist management tools that optimize salon capacity and staff scheduling
Features a robust appointment waitlist system that manages high-demand salon traffic effectively
Supports integrated POS and online payments to streamline the entire customer checkout experience
MeGo Client
★2.4 (24)Millennium Systems International
This app serves as a platform for salon clients, competing for user retention within the broader beauty services ecosystem.
Offers direct messaging capabilities that facilitate communication between service providers and their clients
Aggregates service history data to provide a personalized experience for returning salon customers
One83 Mane Studio App
★5.0 (1)Millennium Systems International
This app occupies the business-side of the beauty industry, competing for the attention of users seeking professional salon services.
Enables direct booking and service history tracking which bridges the gap between advice and action
Includes integrated gift card management to drive revenue and customer loyalty for salon owners
New Kids on the Block
Utilizes photo-based stain scanning technology to provide instant, actionable solutions for household beauty mishaps
One83 Mane Studio
0MillenniumSI
This newcomer focuses on the service-discovery aspect of the beauty industry, competing for users looking for professional care.
Integrates expert discovery features that help users find specific beauty professionals based on service needs
The outtake for Be Beautiful.
Strengths to defend, gaps to attack
Core Strengths
- Broad topical coverage across skincare, haircare, and fitness provides a wide entry point for generalist users
Critical Frictions
- Static text-only content format lacks the visual engagement required for beauty-category retention
- No recent update cadence suggests the product is in maintenance mode
Growth Levers
- Integrate photo-based problem scanning to provide actionable, instant solutions
- Pivot toward video-based tutorials to match current market expectations for beauty content
Market Threats
- Specialized, media-rich rivals capture higher engagement through professional video content
- Transactional salon apps bridge the gap between advice and action, rendering informational-only apps redundant
What are the next best moves?
Pivot content format to short-form video tutorials because text-heavy advice lacks engagement compared to Eye Makeup Artistry → increase session duration
Competitor analysis shows video-based tutorials are the primary driver of engagement for the nemesis app.
Trade-off: Deprioritize new text-based tip categories — video production requires higher resource allocation.
A counter-intuitive read
The lack of monetization is not a strength but a signal of the app's inability to provide enough value to justify a subscription or ad-supported model.
Feature Gaps vs Competitors
- Professional video tutorials (available in Eye Makeup Artistry - Tutorial but absent here)
- Photo-based stain or problem scanning (available in Stain Remover Guide but absent here)
- Direct salon booking and service history tracking (available in One83 Mane Studio but absent here)
Key Takeaways
Be Beautiful provides a broad but static knowledge base that fails to compete with visual-first beauty apps, so the PM must pivot to video-based content or interactive tools to prevent total user churn to media-rich rivals.
Where Is It Heading?
Declining
The lifestyle-advice market is consolidating around apps that bridge the gap between informational tips and actionable services. Be Beautiful remains in a static state, which ensures it will continue to lose relevance as competitors integrate video and booking tools.
The lack of updates since the initial release in 2015 indicates a total absence of feature investment, which accelerates user migration to active competitors.