Report updated Apr 14, 2026

Overview · Full Intel report in progress

Play Store →

PURE: Open-Minded Dating App is an established lifestyle app that is free with in-app purchases. With a 4.3/5 rating from 78.3K reviews, it shows polarized user reception.

What is PURE: Open-Minded Dating App?

PURE is a location-agnostic dating app designed for users to express specific intentions and boundaries through personal ads. It emphasizes privacy and spontaneity by facilitating connections based on shared experiences rather than traditional profiles. The platform distinguishes itself with ephemeral content features and global discovery capabilities.

Current Momentum

v3.24 · 1w ago

Intense

Last updated 11d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Lifestyle
#45

Rating Pulse 🇺🇸

What makes this app unique?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Personal AdsStandard

Users must post a creative ad detailing their desired experience to view and interact with the feed.

Global DiscoveryStandard

Allows users to browse and connect with members in any city worldwide.

Self-Destructing PhotosStandard

Shared photos automatically disappear after being viewed to ensure user privacy.

Screenshot NotificationsStandard

The app alerts users if another party attempts to capture a screenshot of their private content.

How much does it cost?

Freemium

Who Built It?

Facilitating boundary-focused dating through ephemeral personal ads and privacy-centric discovery for open-minded users.

Portfolio

1

Apps

Who is Online Classifieds AG?

Online Classifieds AG differentiates itself from mainstream swipe-based platforms by utilizing a 'personal ad' model and ephemeral content to prioritize immediate intention over permanent profile building. Their moat is built on a specific brand identity centered on privacy and spontaneity, attracting a niche audience that finds traditional dating apps too restrictive. The publisher maintains a high-velocity optimization cycle for its single-product portfolio, signaling a disciplined focus on feature iteration rather than horizontal expansion.

Who is Online Classifieds AG for?

  • Adults seeking non-traditional
  • Boundary-focused dating experiences with a high priority on privacy
  • Spontaneous connections
Intense

Portfolio momentum

The publisher demonstrates intense development activity with 12 updates in the last 6 months and a major release occurring within the last week.

Last release · 7d agoActive apps · 1

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for PURE: Open-Minded Dating App?

How's The Lifestyle Market?

How does it evolve in the Lifestyle market?

ChartRankChange
Grossing#8
Free#451

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for PURE: Open-Minded Dating App

Key Takeaways

PURE is a privacy-centric dating platform that prioritizes explicit intent and ephemeral communication over traditional profile-based matching.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by PURE: Open-Minded Dating App, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “PURE: Open-Minded Dating App Intelligence Report.” Updated Apr 14, 2026. https://marlvel.ai/intel-report/lifestyle/org-getpure-pure-iphone

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