Report updated Apr 28, 2026

Overview · Full Intel report in progress

MGRS & UTM Map - Route Planner is an established navigation app that is free with in-app purchases. With a 4.6/5 rating from 21.9K reviews, it shows polarized user reception.

What is MGRS & UTM Map - Route Planner?

MGRS & UTM Map is a navigation tool designed for land navigation, SAR operations, and outdoor exploration. It enables users to plan routes, track movement, and manage geographic data using precise coordinate systems like MGRS, UTM, and Lat-Lon.

Current Momentum

v2.1 · 1mo ago

Active

Last updated 35d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Navigation

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Coordinate SupportStandard

Provides precision tools for MGRS, UTM, and Lat-Lon coordinate systems.

Route Planning and TrackingStandard

Allows users to plan routes, navigate point-to-point, and track movement with elevation and speed data.

Data InteroperabilityStandard

Supports import and export of GPX, KML, and GeoJSON file formats for use in external tools.

Layer ManagementStandard

Enables working with multiple map layers and overlays for complex mission planning.

How much does it cost?

Freemium

Who Built It?

Ivan Blajic

(1.1M)

Providing high-utility AI image processing and precision navigation tools for e-commerce professionals and outdoor enthusiasts.

Portfolio

9

Apps

Free 7Paid 1
Photo & Video50%
Navigation25%
Reference13%

Who is Ivan Blajic?

Ivan Blajic occupies a dual-niche position, balancing high-volume AI utility tools with specialized land navigation software. Their technical moat lies in on-device AI processing—prioritizing user privacy over server-side computation—and supporting complex coordinate systems like MGRS for search and rescue operations. The current trajectory shows an intense focus on refining existing assets through frequent updates rather than broad portfolio expansion, maintaining high user satisfaction in utility-heavy categories.

Who is Ivan Blajic for?

  • E-commerce administrators needing batch image processing
  • Outdoor professionals requiring high-precision coordinate tracking
Intense

Portfolio momentum

With 15 releases in the last 6 months and a major update occurring within the last 5 days, the publisher maintains an aggressive development cycle for its active titles.

Last release · 5d agoActive apps · 5Abandoned · 3

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for MGRS & UTM Map - Route Planner?

How's The Navigation Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for MGRS & UTM Map - Route Planner

Key Takeaways

This is a specialized navigation utility that gates advanced features like offline map access, unlimited layers, and data export behind a PRO subscription.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by MGRS & UTM Map - Route Planner, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “MGRS & UTM Map - Route Planner Intelligence Report.” Updated Apr 28, 2026. https://marlvel.ai/intel-report/navigation/mgrs-utm-map-route-planner

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