Report updated Apr 17, 2026
Today •
For mac users seeking a lightweight, non-intrusive way to track daily agendas and join virtual meetings.
Overview · Full Intel report in progress
Today • is an established productivity app that is completely free. With a 3.6/5 rating from 4K reviews, it shows polarized user reception.
What is Today •?
Current Momentum
v1.8 · 2mo ago
ActiveLast updated 63d ago. 5 versions tracked.
Competition
Rivals identification in progress
7-Day Rank Pulse 🇺🇸
ProductivityNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Displays the current day's calendar events directly in the macOS menu bar for quick access.
Provides a direct link to join video calls from over 50 supported services starting 15 minutes before the event.
Allows users to toggle specific calendar views based on their active system Focus mode.
Clicking an event in the app automatically opens the corresponding entry in the native Calendar app.
How much does it cost?
Who Built It?
Sindre Sorhus
Equipping macOS power users and developers with lightweight, single-purpose utilities to refine their digital workflow.
Portfolio
13
Apps
Who is Sindre Sorhus?
Sindre Sorhus maintains a distinct position as a community-funded independent developer, prioritizing lightweight, single-purpose utilities over complex multi-feature platforms. The moat is built on a massive open-source footprint and institutional trust within the developer community, allowing for a donation-based model that avoids traditional monetization friction. This strategy enables the rapid deployment of niche system refinements that larger competitors often ignore as too granular for commercial viability.
Who is Sindre Sorhus for?
- MacOS power users
- Software developers
- Productivity enthusiasts seeking granular system control
- Workflow optimization
Portfolio momentum
Maintains an extremely high update frequency with 80 releases across the portfolio in the last 6 months and 96% of apps currently active.
What other apps does Sindre Sorhus make?
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
Analysis in progress, available soon
What is the competitive landscape for Today •?
How's The Productivity Market?
Market outlook for this category
Available very soon
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for Today •
Key Takeaways
This app is a highly specialized, minimalist tool designed to reduce friction when managing daily schedules and joining virtual meetings on macOS.
Where Is It Heading?
Trend analysis
Available very soon