Report updated Apr 23, 2026

Overview · Full Intel report in progress

Flying Blue+ is an established shopping app that is completely free. With a 2.4/5 rating from 42 reviews, it shows polarized user reception.

What is Flying Blue+?

Flying Blue+ is a loyalty-focused shopping application by Societe Air France S.A. that allows members to earn Miles on daily purchases and activities. Users can link payment cards or shop through partner links to automatically accumulate rewards for future travel.

Current Momentum

v1.5 · 4mo ago

Steady

Last updated 135d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Shopping

No ranking data

ShoppingGrossing

Rating Pulse 🇺🇸

What makes this app unique?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Partner ShoppingStandard

Users can earn Miles by shopping online through links to selected partner merchants.

Linked Card EarningStandard

Allows users to link payment cards to automatically collect Miles on eligible purchases.

Activity BookingStandard

Enables users to book rooms, rides, and dining directly through the app to earn Miles.

Miles TrackingStandard

Provides a centralized dashboard to access, collect, and monitor Miles balances.

How much does it cost?

Free

Who Built It?

Societe Air France S.A.

(170.5K)

Streamlining the end-to-end travel experience for global passengers through integrated booking, loyalty management, and in-flight services.

Portfolio

3

Apps

Free 2
Travel50%
News50%

Who is Societe Air France S.A.?

Air France utilizes its mobile portfolio as a vertical service layer to own the passenger journey, moving beyond simple booking into digital media and loyalty-driven commerce. Their moat is the physical-to-digital integration, leveraging booking references and Flying Blue membership to gate access to premium services like their digital newsstand. The recent launch of Flying Blue+ signals a strategic shift toward everyday retail behavior, attempting to maintain brand relevance even when users are not actively traveling.

Who is Societe Air France S.A. for?

  • International travelers
  • Flying Blue loyalty members seeking streamlined flight management
  • Premium travel perks
Intense

Portfolio momentum

The publisher maintains an intense development pace with 12 updates across its 3 active apps in the last 6 months.

Last release · 26d agoActive apps · 3

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Flying Blue+?

How's The Shopping Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Flying Blue+

Key Takeaways

While the app offers a streamlined way to earn travel rewards, users frequently report significant technical issues with login stability and missing transaction credits.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Flying Blue+, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Flying Blue+ Intelligence Report.” Updated Apr 23, 2026. https://marlvel.ai/intel-report/shopping/flying-blue

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