Report updated Apr 15, 2026

Overview · Full Intel report in progress

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960 The Ref is an established sports app that is completely free. With a 4.4/5 rating from 16 reviews, it shows polarized user reception.

What Is 960 The Ref?

960 The Ref is a live audio streaming application developed by Cox Media Group that provides continuous sports coverage. It focuses on delivering play-by-play updates for Georgia Bulldogs athletics and Atlanta professional sports teams.

Current Momentum

v12.0.86

No release notes available.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

No ranking data

Main Category

SportsGrossing
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Recent User Mood 🇺🇸

Gathering signals...

What makes this app unique?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Live Audio StreamingStandard

Provides real-time, non-stop broadcast coverage of sports events.

Georgia Bulldogs CoverageStandard

Dedicated play-by-play commentary for University of Georgia athletic events.

Atlanta Pro-Team CoverageStandard

Broadcasts updates and coverage for Atlanta-based professional sports franchises.

Who is it for & how much does it cost?

Target Audience

Sports fans in the Athens area and followers of Georgia Bulldogs and Atlanta professional teams.

Pricing

Free

Who Built It?

Cox Media

(200.4K)

Helping residents stay informed and safe with hyper-local news, weather, and traffic updates delivered through integrated broadcast platforms.

Portfolio

13

Apps

Free 12
News67%
Weather33%

Who is Cox Media?

Cox Media Group maintains a distinct B2C position by leveraging legacy broadcast infrastructure to dominate the hyper-local utility market, rather than competing for national news traffic. Their moat is the institutional trust and physical presence of regional newsrooms, which provides a level of real-time accuracy that algorithmic aggregators struggle to match. The strategic signal is their high-intensity maintenance cycle, treating mobile apps as critical real-time service tools for regional safety and transit.

Who is Cox Media for?

  • US residents in specific metropolitan regions seeking real-time local news
  • Severe weather alerts
  • Live radio streaming
Intense

Portfolio momentum

Extremely active development cycle with 73 updates across 59 active apps in the last 6 months.

Last release · 12d agoActive apps · 59

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for 960 The Ref?

How's The Sports Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for 960 The Ref

Key Takeaways

This is a niche, free-to-use utility app designed to keep local fans connected to live broadcasts of their favorite Georgia and Atlanta sports teams.

Where Is It Heading?

Trend analysis

Available very soon

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community.

Hope this helps & keep building! · Found an error?

What's new in this report

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Cite this report

Marlvel.ai. “960 The Ref Intelligence Report.” Updated Apr 15, 2026. https://marlvel.ai/intel-report/sports/960-the-ref

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