By MLB
Report updated Apr 12, 2026
MiLB
For minor League Baseball fans, local team supporters, and baseball scouts or enthusiasts tracking top prospects.
MiLB is an established sports app that is free with in-app purchases. With a 4.7/5 rating from 30.8K reviews, it shows polarized user reception. Users particularly appreciate content accessibility, though login and authentication issues remains a common concern.
What Is MiLB?
Current Momentum
v26.3.0 · 2d ago
ActiveMiLB recently introduced unified MLB account login for streamlined ticket access and live game streaming. The app is actively maintained with a major update released in March 2026.
Active Nemesis
The Athletic: All Sports News
By The New York Times Company
Other Rivals
7-Day Rank Pulse 🇺🇸
Recent User Mood 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
Loading...
What Are The Key Features?
Access to news, stats, and updates for all 120 Minor League Baseball clubs from Triple-A to Single-A
Integrated digital ticketing, account management, and ballpark check-in functionality
Dedicated sections for top prospect stats, rankings, and pipeline news
Pitch-by-pitch updates, live scores, and real-time stats for all games
Access to over 7,000 live games and audio streams via MLB+ subscription
Who is it for & how much does it cost?
Target Audience
Minor League Baseball fans, local team supporters, and baseball scouts or enthusiasts tracking top prospects.
Pricing
Freemium- Free app download with access to scores, news, and team management
- MLB+ subscription for live streaming and audio archives
The app uses a utility-first approach to drive users into the MLB+ subscription ecosystem, gating high-value live video and audio content while keeping basic scores and ticketing free.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does MLB make?
What do users think recently?
High confidence · 30.8K reviews analyzed
What is the recent mood?
“Recent user voice shows a mixed sentiment. Users appreciate content accessibility and ease of use, but report login and authentication issues and ticket integration failures.”
What Users Love
Great way to watch our grandson play!!!
Love the MiLB package. every minor league game, everyday!!!
awesome and easy to u use
Keep an easy update on the game
What Frustrates Users
Garbage. Chokes on login.
Can't login, no matter what I do.
reset password is mind-numbing loop.
App will not send purchased tix to my Google Wallet
the app won't show purchased tickets
What is the competitive landscape for MiLB?
How's The Sports Market?
How does it evolve in the Sports market?
| Chart | Rank | Change |
|---|---|---|
| Free | #20 | ▼1 |
| Grossing | #83 | ▼18 |
Sports Market Trend
Sports market trend & dynamics
Available very soon
The rivals identified
The Nemesis
The Athletic: All Sports News
★4.8 (235K)The New York Times Company
A major threat for user attention regarding news and analysis, featuring dedicated beat writers for farm systems.
Peers
Massive reach and integration with live broadcasts and ESPN+
Unified experience for fans following multiple sports beyond baseball
theScore Bet Sportsbook Casino
★4.8 (217K)Score Media and Gaming Inc.
A preferred utility for fans who prioritize speed and real-time alerts over the official league-specific features.
Industry-leading notification speed for scores and breaking news
Clean, data-centric UI that avoids the performance issues noted in MiLB reviews
The outtake for MiLB
SWOT Analysis
Core Strengths
- Official league data and exclusive rights for 120 clubs
- Integrated digital ticketing and ballpark check-in features
- Strong brand authority and MLB+ ecosystem synergy
Critical Frictions
- Severe authentication instability (login loops)
- Unreliable ticket syncing with external wallets
- Performance lag and blank pages in recent updates
Growth Levers
- Deepen prospect scouting metrics to compete with Baseball America
- Integrate collegiate feeder data to capture the D1Baseball audience
- Optimize the 'Digital Ballpark' experience for in-stadium revenue
Market Threats
- User migration to theScore for faster notifications and better UX
- Loss of MLB+ subscribers due to streaming access issues
- Erosion of trust in the official ticketing platform
What are the next best moves?
Fix Authentication Flow and Login Loops
Login issues are the #1 high-frequency complaint, preventing users from accessing paid MLB+ content and personalizing their experience.
Stabilize Ticket Wallet Integration
Users report the app fails to send tickets to Google Wallet, breaking the 'Digital Ballpark Experience' differentiator and core utility.
Optimize Load Times and Page Rendering
Recent updates have introduced 'insanely slow load times' and blank pages, directly contributing to the declining sentiment trend.
Feature Gaps vs Competitors
- In-depth scouting reports and tool grades (available in Baseball America)
- Community chat and social integration for games (available in theScore)
- Comprehensive collegiate/NCAA feeder stats (available in D1Baseball)
Key Takeaways
MiLB owns the most valuable data and rights in its niche, but technical debt in authentication and ticketing is currently sabotaging its role as the 'official companion.' If the PM does not prioritize stabilizing the login and ticket sync immediately, the app risks losing its high-intent subscriber base to more stable third-party utilities like theScore or ESPN.
Where Is It Heading?
Declining
Grossing rank dropped 18 spots to #83 — indicates potential issues with subscription conversion or retention.
Frustrated user base reporting login loops and ticket sync failures — critical utility features are currently unreliable.
Active feature investment in MLB+ integration and ticket management (v26.4.0) — the team is attempting to address core pillars.