By MOJO
Report updated May 20, 2026
MOJO Sports
For volunteer youth sports coaches needing practice structure and parents seeking to support player development and capture game highlights.
MOJO Sports is a challenged sports app that is free with in-app purchases. With a 4.6/5 rating from 2.4K reviews, it faces significant user friction. Users particularly appreciate practice planning functionality allows coaches to organize team sessions in under two minutes, though aggressive and persistent upselling prompts interrupt the user experience during daily team management remains a common concern.
What is MOJO Sports?
MOJO Sports is a youth sports management app providing practice planning, team scheduling, and highlight sharing for coaches and parents on iOS and Android.
Coaches hire MOJO to reduce the administrative burden of practice planning, while parents use it to track team logistics and capture player highlights.
Current Momentum
v1.24 · 1mo ago
Maintenance- Integrated TeamSnap company resources.
- Shipped lacrosse training drills.
- Released Pitch Smart video series.
Active Nemesis
SportsEngine - Team management
By SportsEngine
Other Rivals
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Dynamic practice-planning tools with instructional videos from professional leagues like FC Barcelona and the Jr. NBA
Tools to score games, live stream, and capture highlights for player profiles
Scheduling, attendance tracking, and team messaging in one interface
How much does it cost?
- Free for coaches to manage teams and access practice plans
- MOJO+ subscription for families to access at-home training and highlight storage
Freemium model targets high-volume coach acquisition with a free core product, monetizing parents via a premium subscription for media and development features.
Who Built It?
Empowering youth sports coaches and families with professional-grade training tools and streamlined team management.
Portfolio
1
Apps
Who is MOJO?
MOJO has established a defensible moat through exclusive content partnerships with major professional leagues like the MLB, NBA, and NFL Flag, providing a level of curriculum authority that generic team management apps lack. Their strategy leverages a B2B2C funnel, offering free utility to coaches to drive adoption before monetizing the parent-base through premium multimedia and training features. The platform's success hinges on its ability to consolidate fragmented youth sports logistics into a single multimedia experience that bridges the gap between on-field coaching and at-home engagement.
Who is MOJO for?
- Youth sports coaches seeking professional practice plans
- Parents looking for team logistics
- Highlight sharing
Portfolio momentum
Released 2 updates for their single active title in the last 6 months, with the most recent major update occurring 30 days ago.
What do users think recently?
High confidence · Latest 69 of 100 total reviews analyzed · Based on 100 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a frustrated sentiment. Users appreciate practice planning functionality allows coaches to organize team sessions in under two minutes, but report aggressive and persistent upselling prompts interrupt the user experience during daily team management.
What Users Love
What Frustrates Users
What Users Want
What is the competitive landscape for MOJO Sports?
How's The Sports Market?
How does it evolve in the Sports market?
MOJO Sports holds the #133 Grossing position in the US Sports category, with its ranking lagging behind its free-tier utility usage. This discrepancy signals that current monetization friction is suppressing the conversion of its coach-heavy user base.
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇨🇦 Canada | Sports | AndroidGrossing | #125 | NEW |
| 🇺🇸 US | Sports | AndroidGrossing | #194 | NEW |
The rivals identified
The Nemesis
Head to Head
MOJO should avoid a direct feature-for-feature war and instead double down on the 'coach-as-hero' experience, focusing on superior practice planning tools that SportsEngine's administrative-heavy platform neglects.
What sets MOJO Sports apart
Focuses on a streamlined, coach-first experience that reduces the administrative burden of practice planning.
Offers a more modern, intuitive interface that lowers the barrier to entry for volunteer coaches.
What's SportsEngine - Team management's Edge
Leverages massive network effects from league-level partnerships that force team adoption of the platform.
Provides a unified ecosystem that connects parents, coaches, and league administrators in a single data flow.
Contenders
Provides real-time bracket updates and tournament scheduling that are essential for high-stakes youth sports events.
Captures the high-traffic tournament weekend audience that MOJO currently lacks a dedicated solution for.
Delivers real-time heat results and swimmer performance tracking directly to parents and coaches at the pool.
Operates as a vertical-specific utility that is indispensable for the swimming community's unique competition format.
Peers
Provides lightning-fast live score updates and personalized news feeds for a broad range of sports.
Utilizes a massive content engine to keep users returning to the app multiple times daily.
Offers granular match statistics and player ratings that satisfy the most demanding soccer enthusiasts.
Maintains a clean, ad-supported interface that prioritizes speed and data density for live match tracking.
UDisc Disc Golf
★4.9 (63.9K)UDisc LLC
🚀A category-leading utility app for a specific sport that demonstrates high engagement through frequent updates.
Features a comprehensive course directory and GPS-based scoring that defines the standard for the sport.
Maintains a high release velocity to keep the community engaged with new features and social tools.
SwingU: Golf GPS Range Finder
★4.7 (131.3K)Swing by Swing Golf, Inc.
⚡A mature sports utility app that successfully monetizes through a combination of GPS tools and coaching content.
Combines high-precision GPS range finding with video-based swing analysis for a dual-value proposition.
Targets the prosumer golfer with deep data analytics that go beyond simple team management.
New Kids on the Block
Stadium Live - Predict Sports
★4.7 (97.5K)Stadium Live Inc.
⚡An emerging social-first sports platform that gamifies the fan experience to drive high retention.
Integrates predictive gaming mechanics to turn passive viewing into an active, competitive social experience.
Focuses on Gen-Z sports fans by prioritizing community interaction over traditional news and score reporting.
Fliff - Social Sportsbook
★4.8 (155.6K)Fliff Inc.
⚡A rapidly growing social sports platform that leverages sweepstakes-based gaming to engage sports fans.
Uses a social-first model to bypass traditional sportsbook friction while maintaining high user engagement.
Builds a community-driven leaderboard system that incentivizes daily participation and social sharing.
The outtake for MOJO Sports
Strengths to defend, gaps to attack
Core Strengths
- Professional-grade curriculum creates high switching costs for volunteer coaches
- Coach-first interface reduces administrative burden compared to legacy platforms
Critical Frictions
- Premium tier at $12.99/month above category median
- No granular notification controls despite high user churn
- Authentication failures prevent access to team data
Growth Levers
- Education partnerships untapped as B2B distribution
- Wearable integration for performance tracking
Market Threats
- SportsEngine's league-level infrastructure dominance
- Rising churn due to notification fatigue
What are the next best moves?
Audit notification logic to allow granular filtering because current all-or-nothing alerts drive churn → improve retention
Notification fatigue is the #1 cited reason for app deletion in user reviews.
Trade-off: Pause the development of the new lacrosse drill library — retention of existing users outweighs new content acquisition.
Stabilize authentication flow because login failures block team data access → reduce support volume
Multiple reports of users being locked out of accounts with no functional recovery path.
Trade-off: Delay the rollout of the desktop web interface — core mobile access must be functional first.
A counter-intuitive read
The app's reliance on aggressive upselling is not a failure of design, but a necessary tax to subsidize the high-cost, high-authority content partnerships that keep coaches from switching to SportsEngine.
Feature Gaps vs Competitors
- League-level registration integration (available in SportsEngine)
- Real-time tournament bracket updates (available in SportsEngine Tourney)
Key Takeaways
MOJO Sports retains coaches through high-value curriculum but risks parent churn via aggressive monetization, so the PM must prioritize notification hygiene and login stability to protect the core user base.
Where Is It Heading?
Declining
The youth sports utility market is consolidating around platforms that offer seamless league-level integration, leaving MOJO exposed to churn if it continues to prioritize aggressive monetization over core utility stability. The current decline in sentiment post-update suggests that the team must shift focus from feature expansion to basic reliability to prevent further erosion of the coach-user base.
Authentication failures in the latest update prevent users from accessing team data, which directly increases support tickets and churn risk.
Aggressive upselling prompts interrupt daily team management, leading to negative sentiment that outweighs the value of the practice planning tools.