Report updated Apr 17, 2026
NEO Basketball Association
For tournament directors, league organizers, coaches, and sports families who require real-time scheduling and results management.
NEO Basketball Association is an established sports app that is free with in-app purchases. With a 4.9/5 rating from 7 reviews, it shows polarized user reception.
What is NEO Basketball Association?
Current Momentum
v5.0 · 110mo ago
ZombieNEO Basketball Association has not been updated since March 2017. The app is currently in a zombie state with no recent development activity.
Active Nemesis
Tourney Machine
By SportsEngine
Other Rivals
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SportsNo ranking data
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What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Custom-branded version of the tournament app for organizations.
Supports banner ad integration within the app to monetize events.
Real-time updates for schedules, pool standings, and brackets.
How much does it cost?
- Free: Access to events via the main Exposure app
- Branded App: One-time fee of $299 (for-profit) or $399 (non-profit)
The B2B2C model uses a free end-user app to drive platform adoption while monetizing event organizers through white-label setup fees.
Who Built It?
Exposure Events
Streamlining youth sports logistics through real-time tournament scheduling and branded management tools for league organizers.
Portfolio
13
Apps
Who is Exposure Events?
Exposure Events operates a B2B2C model, providing white-labeled tournament management utilities to youth sports organizations rather than competing for direct consumer downloads. Their moat is built on deep integration into the logistics of amateur basketball circuits, serving as the infrastructure for brackets, standings, and venue directions. A significant strategic signal is the portfolio's consolidation; while they maintain a large library of branded organization apps, development activity has shifted almost exclusively toward their centralized flagship platform, leaving much of the legacy branded portfolio in a maintenance state.
Who is Exposure Events for?
- Tournament directors
- Coaches
- Parents of youth athletes requiring real-time game logistics
- Venue navigation
Portfolio momentum
The publisher maintains 1 active flagship app while 49 legacy branded titles are currently abandoned, with 4 updates released across the portfolio in the last 6 months.
What other apps does Exposure Events make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for NEO Basketball Association?
How's The Sports Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Tourney Machine
SportsEngine, Inc.
Tourney Machine is the industry standard for youth sports tournament management, offering the exact same core functionality of scheduling, bracket tracking, and real-time results.
Head to Head
Tourney Machine holds a commanding lead in this rivalry due to its massive scale and frequent updates. While NEO Basketball Association serves a specific niche of the Exposure Events platform, it currently lacks the modern feature set and active development seen in the SportsEngine ecosystem.
What sets NEO Basketball Association apart
Lower barrier to entry for small organizations seeking a dedicated branded presence
Highly specialized workflow tailored specifically for the Exposure Events platform users
What's Tourney Machine's Edge
Significantly higher update frequency and modern UI/UX maintenance
Massive active user base providing a more reliable community-driven data set
Contenders
Centralized hub for all league and tournament activities across multiple sports
Direct messaging and team management features that go beyond simple event tracking
Zorts Sports
★4.7 (4.9K)App-Order.com, LLC
🚀A direct competitor in the basketball space that emphasizes player eligibility and roster verification alongside tournament scheduling.
Integrated player ID and age verification system to prevent roster fraud
Stronger focus on the recruiting aspect of youth basketball
Peers
Focuses on video broadcast and scouting rather than logistics
Provides a platform for college recruiters to view the same athletes tracked in NEO
TeamSnap
★4.8 (58.8K)TeamSnap, Inc.
⚡While primarily for team management, it is the most common app found on the phones of the same coaches and parents using NEO.
Industry-leading availability and RSVP tracking for individual teams
Stronger focus on internal team communication and payment collection
New Kids on the Block
Advanced statistical tracking including shot charts and heat maps
Highly polished, modern user interface compared to legacy tournament apps
The outtake for NEO Basketball Association
Strengths to defend, gaps to attack
Core Strengths
- White-label branded app capability for organizations
- Integrated monetization via sponsor advertising
- Specialized workflow for Exposure Events platform users
Critical Frictions
- No app updates since March 2017 (Version 5.0.3)
- Extremely low user feedback/rating volume (2 ratings)
- Legacy UI/UX compared to modern competitors
Growth Levers
- Expansion into multi-sport tournament management
- Integration of player ID and age verification
- Adding advanced statistical tracking (shot charts)
Market Threats
- Tourney Machine's market dominance and frequent updates
- Technical debt and potential OS incompatibility
- High-tech newcomers like Swish offering superior analytics
What are the next best moves?
Initiate immediate technical audit and compatibility update.
The app has not been updated since March 2017 (v5.0.3), posing a critical risk of failure on modern iOS versions and signaling 'maintenance mode' to potential B2B clients.
Develop a roadmap for advanced basketball analytics.
Competitor 'Swish by NBN23' is gaining ground with shot charts and heat maps, features currently missing from NEO's standard box score offering.
Integrate player verification/ID features.
Direct competitor 'Zorts' uses player eligibility as a key differentiator to win high-stakes 'circuit' basketball events.
Feature Gaps vs Competitors
- Player ID and age verification (available in Zorts)
- Advanced statistical tracking/shot charts (available in Swish by NBN23)
- Deep ecosystem integration for registration/background checks (available in Tourney Machine/SportsEngine)
Key Takeaways
NEO Basketball Association is a legacy asset that survives on its niche integration with the Exposure Events platform and its unique white-labeling model. However, the lack of updates since 2017 is a catastrophic weakness; unless the developer modernizes the UI and adds data-heavy features like player verification or shot charts, it will continue to lose market share to the SportsEngine ecosystem and high-tech newcomers.
Where Is It Heading?
Declining
Last updated March 2017 — indicates the app is in maintenance mode and at risk of technical obsolescence.
Only 2 ratings in 7 years — suggests very low active user engagement or a shift toward other platform tools.
Platform-level multi-sport expansion — suggests the parent company is active, even if this specific app is not.