Report updated Apr 16, 2026

Overview · Full Intel report in progress

AT&T ActiveArmor® is an established utilities app that is completely free. With a 4.4/5 rating from 166.2K reviews, it shows polarized user reception.

What is AT&T ActiveArmor®?

AT&T ActiveArmor is a mobile security utility designed to protect AT&T wireless customers from cyber threats, spam, and data breaches. The app provides 24/7 monitoring and automated filtering to secure personal data and device integrity.

Current Momentum

v7.8 · 1w ago

Intense

Last updated 7d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Utilities
#29
2

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Auto Fraud & Spam Call BlockingStandard

Automatically detects and blocks incoming calls identified as fraud or spam.

Spam Text FilteringStandard

Filters incoming text messages to reduce exposure to malicious links and spam content.

Data Breach AlertsStandard

Monitors and notifies users if their personal data has been compromised in a breach.

Device Security AlertsStandard

Provides real-time notifications regarding potential security threats to the mobile device.

How much does it cost?

Free

Who Built It?

AT&T Services, Inc. app icon 1
AT&T Services, Inc. app icon 2
AT&T Services, Inc. app icon 3
AT&T Services, Inc. app icon 4

AT&T Services

(1.3M)

Providing AT&T subscribers with integrated tools for network management, account security, and digital entertainment.

Portfolio

13

Apps

Free 12
Productivity42%
Lifestyle17%
Business17%

Who is AT&T Services?

AT&T Services operates as a first-party utility provider, leveraging its position as a major telecommunications carrier to distribute essential service-management tools directly to its subscriber base. Their moat is the deep integration with proprietary network infrastructure, allowing for hardware-level controls like Wi-Fi gateway management and network-side security that third-party utilities cannot replicate. The portfolio is currently undergoing a consolidation phase, evidenced by the introduction of AI-driven support interfaces to reduce traditional customer service overhead.

Who is AT&T Services for?

  • AT&T wireless
  • Fiber subscribers
  • Parents
  • Caregivers seeking network controls
Active

Portfolio momentum

Released 47 updates in the last 6 months with over 78% of the portfolio currently active, indicating a high-intensity maintenance cycle for their core service tools.

Last release · 11d agoActive apps · 22Abandoned · 5

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for AT&T ActiveArmor®?

How's The Utilities Market?

How does it evolve in the Utilities market?

ChartRankChange
iOSGrossing#221
AndroidGrossing#26

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for AT&T ActiveArmor®

Key Takeaways

This is a carrier-integrated security tool that leverages network-level data to provide automated call, text, and data protection for AT&T subscribers.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by AT&T ActiveArmor®, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “AT&T ActiveArmor® Intelligence Report.” Updated Apr 16, 2026. https://marlvel.ai/intel-report/utilities/com-att-mobilesecurity

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