Report updated Jun 11, 2026
RacingAmerica.tv
For short track racing enthusiasts and NASCAR fans seeking live grassroots coverage and historical race archives.
RacingAmerica.tv is an established sports app that is available. With a 4.2/5 rating from 416 reviews, it shows polarized user reception. Users particularly appreciate extensive coverage of local and national short track racing events keeps dedicated fans engaged, though aggressive monetization through additional pay per view fees frustrates long term annual subscribers remains a common concern.
What is RacingAmerica.tv?
RacingAmerica.tv is a sports streaming app providing live and on-demand pavement short-track racing content for enthusiasts on iOS and Android.
Users hire the app to access niche racing series and historical archives unavailable on cable, serving the need for specialized motorsports consumption.
Current Momentum
v9.304 · 1mo ago
Active- Added NASCAR-specific team content.
- Expanded live coverage for 2026 season.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Live broadcast of over 250 pavement short track racing events annually
On-demand access to nearly 1,300 race replays dating back to 2015
Original video content featuring NASCAR Cup teams and drivers
How much does it cost?
- $18.99/month
- $129.99/year
Subscription-only model anchored at $18.99/month, with an annual plan offering a 43% discount to incentivize long-term retention.
Who Built It?
Providing motorsports enthusiasts with a centralized hub for live and on-demand short track racing coverage. Bridging the gap between grassroots pavement racing and national NASCAR content.
Portfolio
1
Apps
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Portfolio breakdown, audience, momentum, and every app published by RTA Speedco.
What do users think recently?
Low confidence · 49 reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a mixed sentiment. Users appreciate extensive coverage of local and national short track racing events keeps dedicated fans engaged, but report aggressive monetization through additional pay per view fees frustrates long term annual subscribers.
Limited review volume (49 reviews). Sentiment analysis will deepen as more data lands.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for RacingAmerica.tv?
Where is it available?
Localized markets (1)
How's The Sports Market?
**Pricing**: Subscription-only model ($18.99/mo or $129.99/yr) with additional a la carte PPV costs. **Target Audience**: Short-track racing enthusiasts and NASCAR fans seeking specialized, non-televised coverage. **Performance**: The app holds a #108 Grossing position in the US Sports category, though rank volatility suggests high sensitivity to event-based churn.
How does it evolve in the Sports market?
RacingAmerica.tv holds a #108 Grossing rank in the US Sports category, reflecting its niche appeal. The gap between its specialized content library and the high-frequency engagement of competitors like NASCAR MOBILE signals a need for better retention loops.
Rank progression
78 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
DIRTVision is the dominant market leader in the grassroots and short-track racing streaming niche, commanding a significantly larger user base and dedicated content ecosystem.
Differentiators
- Exclusive broadcast rights for World of Outlaws series create a high-barrier content moat
- Deep integration with live timing and scoring data provides a superior second-screen experience
- Established community-driven platform specifically tailored to dirt track racing enthusiasts and fans
Head to head
Target must pivot toward exclusive pavement racing partnerships to differentiate from DIRTVision's dirt-centric dominance.
Contenders(2)
RACER+ is a direct competitor in the niche motorsports streaming space, focusing on a similar library of specialized racing content.
Differentiators
- Aggressive focus on diverse motorsports beyond just short track, including rally and off-road
- Direct-to-consumer streaming model mirrors the target app's subscription-based value proposition
NASCAR MOBILE serves as a massive, high-frequency engagement platform that captures the same core audience interested in professional stock car racing.
Differentiators
- Real-time telemetry and driver audio channels provide an immersive experience target app lacks
- High-frequency release cadence ensures rapid feature deployment and bug fixes for major events
Same space(2)
DAZN is a major aggregator of sports content that occasionally overlaps with motorsports rights.
Differentiators
- Global multi-sport platform provides a one-stop shop that reduces user churn for casual fans
- Massive infrastructure for live streaming allows for higher concurrent user capacity than niche apps
While F1 is a different racing discipline, it competes for the same limited leisure time of motorsports enthusiasts.
Differentiators
- Multi-camera cockpit views and team radio access offer a premium, data-rich viewing experience
- Global distribution and massive production budget create a high barrier for niche streaming apps
New entrants(1)
Emerging as a critical companion app for sports fans, integrating betting data that is increasingly relevant to racing.
Differentiators
- Integrates real-time betting odds and tracking which could be a major engagement hook for racing
- Focuses on community-driven insights and expert picks to drive daily active usage
Compare RacingAmerica.tv against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for RacingAmerica.tv
Strengths to defend, gaps to attack
Core Strengths
- 1,300-event archive functions as a long-term retention moat
- Exclusive NASCAR team content bridges grassroots and professional fan segments
Critical Frictions
- $18.99/month entry price exceeds category median
- 0.42 rating gap between Android and iOS indicates technical instability
Growth Levers
- Integrate real-time betting data to increase daily active usage
- Expand B2B partnerships with local tracks for exclusive digital-only broadcast rights
Market Threats
- DIRTVision's dominance in dirt-track streaming limits total addressable market
- Opaque billing complaints risk platform-level payment processing bans
What are the next best moves?
Audit billing transparency for PPV events because user complaints cite hidden costs → reduce churn
High-frequency complaints regarding PPV fees on top of annual subscriptions.
Trade-off: Pause the NASCAR content expansion sprint — billing trust is a higher-impact retention lever.
Rebuild cross-platform login flow because account-sync friction is a top-3 complaint → increase session duration
Users report inability to access content on TV apps using mobile credentials.
Trade-off: Delay the 2026 season schedule UI update — cross-platform access is a critical path for viewing.
A counter-intuitive read
The app's reliance on additional PPV fees is not a failure of monetization, but a necessary hedge against the high production costs of live grassroots broadcasting.
Feature Gaps vs Competitors
- Real-time telemetry integration (available in NASCAR MOBILE but absent here)
- Live timing and scoring data (available in DIRTVision but absent here)
Key Takeaways
- The content library is a strong retention anchor, but monetization strategy is a churn driver.
- Technical login friction across mobile and TV apps is the primary barrier to consistent usage.
- Revenue growth depends on simplifying the billing experience to match the value of the archive.
RacingAmerica.tv holds its category lead through deep content archives, but bleeds users to competitors due to aggressive PPV pricing and login friction, so revenue growth hinges on simplifying the billing experience.
Where Is It Heading?
Mixed Signals
The grassroots streaming market is consolidating, with niche platforms facing pressure from both generalist sports aggregators and specialized dirt-track leaders. RacingAmerica.tv remains advantaged by its pavement-racing focus, but technical friction and billing opacity will accelerate churn if not addressed before the 2026 peak season.
Persistent billing complaints regarding PPV fees on top of annual subscriptions erode trust, which increases long-term churn risk.
Recent expansion of live event coverage for the 2026 season shows active content investment rather than maintenance-mode operations.