8-bit Super Mario Stickers is a premium $1.99 iMessage sticker pack from Nintendo that blends 8-bit NES nostalgia with modern Super Mario Odyssey themes. It targets hardcore Nintendo fans and retro enthusiasts, positioning itself as an official digital collectible. While it maintains a high 4.54-star rating, the app has not been updated since its 2017 launch, suggesting it is currently in a legacy maintenance mode.
Product velocity
Dormant
Daily rank 🇺🇸
—
Stickers
Sentiment
4.5
124 reviews
Nemesis
Sonic the Hedgehog Stickers
The App DNA
What makes this app unique?
For Super Mario fans and Nintendo enthusiasts who want to express their fandom through nostalgic and modern character-themed digital stickers.
What does it look like?
Key features
Includes exclusive stickers featuring Mario and his new ally Cappy from the Super Mario Odyssey game.
Provides a collection of stickers featuring Mario in his original 8-bit pixel form and iconic scenes from the NES era.
Allows users to power up their messages by sending stickers directly within the messaging interface.
How much does it cost?
Monetization is based on a premium, one-time purchase model, leveraging brand loyalty and nostalgia rather than recurring subscriptions or ad-supported models.
Velocity
Dormant developmentnew contentShow more...
The app is in a zombie state, with no development activity recorded since its release on October 27, 2017. There have been no feature updates, bug fixes, or maintenance releases in over eight years. Development appears to have ceased immediately following the initial version 1.0.0 launch.
Who built it?
Nintendo Co.
13+ apps tracked · Stickers
Super Mario Run
Nintendo Today!
Nintendo Switch App
Hello, Yoshi!
Mario Kart Tour
Animal Crossing: Pocket Camp C
Nintendo Switch Parental Cont…
Nintendo Music
Nintendo Store
Fire Emblem Shadows
Hello, Mario!
Super Mario Run StickersUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for 8-bit Super Mario Stickers
How's the Stickers market?
The rivals identified
By SEGA
The most direct historical and market rival to the Mario franchise, offering a similar blend of retro 16-bit nostalgia and modern character expressions for iMessage.
- Features a broader cast of secondary characters including Tails and Knuckles
- Focuses on 'attitude' and 'speed' themed expressions rather than power-ups
- Utilizes 16-bit Genesis-era aesthetics compared to Mario's 8-bit NES style
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for 8-bit Super Mario Stickers
Where is it heading?
- Last updated Oct 2017 — the app is in maintenance mode with no active feature investment.
- 4.54 rating from 124 users — indicates the core asset quality remains high and resonant with the target audience.
The SWOT
- Universal brand recognition of the Super Mario IP
- High-quality authentic 8-bit pixel art
- Strong user rating (4.54) indicating high asset quality
- Exclusive 'Odyssey' content (Cappy)
- Introduction of animated stickers to compete with SEGA
- Expansion into 'reaction' stickers (e.g., power-ups, blocks) to increase utility
- Seasonal content updates tied to new Nintendo Switch releases
Next best moves
Introduce animated sticker variants
+ 2 more prioritized movesFeature gaps
Animated sticker options (available in Sonic the Hedgehog Stickers and Disney Stickers) +2
Bottom line
Nintendo holds a strong strategic edge through the iconic status of its 8-bit assets, but the product is currently stagnant. To defend against SEGA's more diverse character roster and Disney's high-fidelity animations, Nintendo must transition this from a legacy asset to an active service with periodic content refreshes.
Unlock 3 critical frictions, 3 market threats, 2 more prioritized moves and the analyst’s take.
Access the full report for freeReport last updated