A Simple List

A Simple List

By Andrew Becker

A Simple List is a task and grocery list management utility for iPhone and Apple Watch users.

The App DNA

What makes this app unique?

The app removes the friction of manual list entry by providing a wrist-based interface that allows users to mark items as completed without reaching for their phone.

For iPhone and Apple Watch users seeking a simple, visual tool for managing grocery, to-do, and packing lists.

What does it look like?

Key features

Apple Watch Integrationedge

Native interface for viewing and completing tasks on the wrist, increasing session frequency.

Category Organizationstandard

Customizable grouping of items by aisle or category to reduce shopping workflow friction.

Color-coded Listsstandard

Visual distinction for multiple lists to improve navigation speed.

How much does it cost?

freeFree

The app is currently offered as a free utility without visible monetization gates or subscription tiers.

Velocity

Dormant developmentopaqueShow more...

The app has not received a feature build or update in 873 days. Development has effectively ceased, with no activity recorded in the last two years. The project remains in a dormant state with no signs of ongoing maintenance or support.

See all version history

Who built it?

Andrew Becker

1 app tracked · Productivity

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User Sentiment

What do users think recently?

The recent review mood reads frustrated. Users appreciate availability of a companion watch application provides utility for users who prefer wrist-based task management.

How are ratings & reviews evolving?

App Store
4.71 · 48

What users say, by theme

What Users Love
  • Availability of a companion watch application provides utility for users who prefer wrist-based task management
What Frustrates Users
  • Edit mode exits prematurely when adding list items, forcing users to restart the input process repeatedly

1 of 1 recent reviews analyzed · limited sample

Read the full review analysis

Competition

Competitive landscape for A Simple List

How's the Productivity market?

A Simple List maintains a 4.7-star rating across 48 total ratings, indicating high satisfaction among its core user base. The lack of updates for over 870 days suggests a stable but stagnant position in the productivity category.

The rivals identified

The Analyst's Read

Key takeaways for A Simple List

Where is it heading?

The productivity category is consolidating around tools that offer cross-platform sync and frequent feature updates. A Simple List remains exposed due to its stalled 29-month development cycle, which will likely lead to churn as users seek more reliable, actively maintained alternatives.

  • The lack of development activity over the last 29 months signals a maintenance-only posture, which limits the ability to compete against feature-rich rivals.
  • The Apple Watch integration remains a unique retention lever, but technical bugs in the core input flow threaten to erode this advantage.

The SWOT

Core Strengths
  • Native Apple Watch integration increases session frequency for wrist-based task management
Critical Frictions 1 weakness inside
Growth Levers
  • Localized category templates for grocery shopping could differentiate the app from generic list-makers
Market Threats 1 threat identified

Next best moves

1 Pivot

Fix edit mode input flow because the premature exit is the top-reported frustration → restore daily active habit

The counter-intuitive read

The lack of cloud sync, often viewed as a weakness…

Read the full take

Since the last report: The product remains in a maintenance-only state with no functional updates, though the analytical framing has shifted to position the lack of cloud sync as a privacy-centric feature rather than mere abandonment.

Bottom line

Addressing the input-mode bug would stabilize the core experience for the existing user base, which currently relies on the Apple Watch integration as its primary utility.

Unlock 1 critical friction, 1 market threat and the analyst’s take.

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FAQ

Is A Simple List free to use?
Yes, A Simple List is currently offered as a free utility with no visible subscription tiers or monetization gates.
Does A Simple List work on Apple Watch?
Yes, the app includes a native Apple Watch interface that allows you to view your lists and mark items as completed directly from your wrist.
Is A Simple List actively updated?
No, the app has not received a major feature update in over two years, with the most recent release occurring in March 2024.

Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by A Simple List, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The product remains in a maintenance-only state with no functional updates, though the analytical framing has shifted to position the lack of cloud sync as a privacy-centric feature rather than mere abandonment.

shifted

Strategic framing of local-only storage

added

New opportunity identified

shifted

Outlook trend classification

Cite this report

Marlvel.ai. “A Simple List Intelligence Report.” Updated Aug 14, 2026. https://marlvel.ai/apps/a-simple-list

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