Actions - Magic and Mentalism
By AndEtc
Actions - Magic and Mentalism is a utility app for professional magicians that connects the ThoughtCast suite of apps with external hardware and AI services on iOS.
The App DNA
What makes this app unique?
The app removes the manual friction of managing multiple devices and apps during a performance, enabling complex confabulation effects that would otherwise require significant technical overhead.
For Professional and hobbyist magicians who use digital magic technologies and require a central hub to connect apps and hardware.
What does it look like?
Key features
Connects magic effects to third-party apps like Glyphs and Diverter to automate revelations.
Sends data to external magic hardware including Teleport e-ink screens and Joao Miranda Legacy systems.
Integrates Google Gemini and OpenAI DALL-E to generate images based on descriptions and reference inputs.
How much does it cost?
Subscription-only model anchored at $99/year, gating access to the integration hub and AI services.
Velocity
Steady developmentShow more...
Who built it?
AndEtc
13+ apps tracked · Entertainment
PhoneFabulation
Lie Finder
Lie Finder International
Calculon Magic and Mindreading
ThoughtCast
Notarized - Original Edition
QuickTip - Tip Calculator
OmniSense Magic & Mindreading
ThoughtCast Digital Mentalism
Game Show Scoreboard - Remote
ShowTimer for Performers
Game Show Scoreboard - TVUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Actions - Magic and Mentalism
How's the Entertainment market?
Actions - Magic and Mentalism operates as a specialized middleware for the ThoughtCast suite, with no direct competitors offering a comparable hub for magic-specific hardware and AI integration.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Actions - Magic and Mentalism
Where is it heading?
The market for digital magic tools is consolidating around integrated suites, and Actions is positioned as the primary infrastructure for these performances. Continued investment in hardware and AI connectivity will be necessary to maintain this lead as general-purpose tools become more accessible to performers.
- Recent integration of Google Gemini and MentalSketch demonstrates active development, ensuring the platform remains the central hub for ThoughtCast users.
- The $99/year subscription model effectively segments the market toward professionals, though it limits the potential for broader hobbyist adoption.
The SWOT
- Proprietary hub creates high switching costs for ThoughtCast users.
- Hardware-mapped triggers enable seamless multi-device performance workflows.
- Expanding API support for third-party magic developers to increase ecosystem lock-in.
Next best moves
Audit AI-generation usage metrics because the $99/year gate relies on these features → justify subscription value
The counter-intuitive read
The $99/year subscription is not a barrier but a filter…
Read the full takeSince the last report: The app transitioned from a free utility to a $99/year subscription-only model, repositioning itself as a professional-grade proprietary middleware for the ThoughtCast suite.
Bottom line
Actions - Magic and Mentalism maintains a strong position by serving as the essential middleware for the ThoughtCast suite, but the $99/year subscription requires constant feature expansion to defend against commoditized AI alternatives.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Actions - Magic and Mentalism suitable for hobbyist magicians?
Does Actions - Magic and Mentalism work with non-ThoughtCast hardware?
Are there free alternatives to Actions - Magic and Mentalism?
Sources
- [1] Developer website, source
Report last updated